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The Ordinary are far from ordinary with their skincare ethos, founded to keep honesty and integrity at the heart of their products, instead of marketing schemes and buzzwords. If you're after high-quality but affordable skincare products, packed full of potent ingredients, then look no further than The Ordinary. The Ordinary was formed by umbrella brand DECIEM, which operates more than ten beauty brands including Hylamide and NIOD. DECIEM specialise in functional beauty; products which actually work and are backed by science. They believe that the beauty world has become stagnant, so aim to innovate and create products which no one else are making, whilst maintaining exceptional quality. The Ordinary benefit from the research and developments already made by DECIEM which is part of the reason they're able to keep prices so low.

The Ordinary offer high-quality skincare products, with no gimmicks and no marketing ploys. You'll never see words such as 'anti-ageing' when it comes to The Ordinary, they simply show the ingredients they're using and explain the scientific benefits for the skin. For this reason, creating a routine with The Ordinary can seem daunting at first, but with research you can quickly find out which products would suit your skin type and can soon start feeling the benefits of the highly concentrated ingredients.

Using high concentrations of potent ingredients no longer needs to be an expensive way to build an effective skincare routine. Skincare from The Ordinary doesn't follow the typical 'cleanse, tone, moisturise' method and instead focuses on treatments, vitamins and direct acids, which can completely transform your skin. Click here for our skincare guide to The Ordinary. The Hyaluronic Acid 2% + B5 is one of their bestsellers, an incredibly hydrating ingredient which is weightless on the skin so perfect for all skin types. The Niacinamide 10% + Zinc 1% is another fan favourite, perfect for reducing the appearance of blemishes, enlarged pores and decongesting the skin. The Ordinary are constantly innovating, so expect more products to launch as they continue to grow and gain popularity. Whatever it is they launch next, you can be guaranteed exceptional products with minimal fuss.

Adore Beauty is an official stockist of The Ordinary. 


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Recent reviews on The Ordinary products

The Ordinary Caffeine Solution 5% + EGCGThe Ordinary Caffeine Solution 5% + EGCG
The Ordinary
The Ordinary Caffeine Solution 5% + EGCG
$12.70

Best eye serum by far

My under eyes have always had very dark blue/ purple shadows under them that don't like to go away no matter what I tried. The ordinary caffiene solution has been the first product that made my under eyes look like something other than the under eyes of a corpse! I use it with my hyaluronic acid and my natural moisturising factors, and I'm so happy with how my skin has been looking lately!
The Ordinary Supersize Hyaluronic Acid 2% + B5 - 60mlThe Ordinary Supersize Hyaluronic Acid 2% + B5 - 60ml
The Ordinary
The Ordinary Supersize Hyaluronic Acid 2% + B5 - 60ml
$23.10

Life saving serum

I was really struggling with dry skin for a while, and after trying the ordinary's hyaluronic acid, my skin has improved so much! I noticed results straight away, and I'm so happy with how my skin is now! I will use this until the day I die
The Ordinary Natural Moisturizing Factors + HA 100mlThe Ordinary Natural Moisturizing Factors + HA 100ml
The Ordinary
The Ordinary Natural Moisturizing Factors + HA 100ml
$12.90

My favourite moisturiser!

This is honestly my favourite moisturiser, and my boyfriend's too. It's thick and really hydrating, and has helped me so much with my dry skin! I've found that it works well over the top of my hyaluronic acid. Definitely worth the money!

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