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Benefit Boi-Ing Hydrating Concealer 3.5g

4.3 of 78 reviews

$38.00

4 instalments of $9.51

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4 instalments of $9.51

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Look great…hydrate!

What customers say

GREAT - 82% recommend

4.3
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Coverage:

  • Medium
  • Sheer

Eye Concern:

  • Age Prevention
  • Dark Circles
  • Puffiness

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Customer Reviews

Review & Earn

4.3 of 78 reviews

82% recommend this product

  1. 37

  2. 29

  3. 12

  4. 0

  5. 0

Most Helpful Positive

Natural & Moisturising Concealer

Steph

This is the perfect concealer for a natural makeup look. The moisturiser/concealer combo gives a super lightweight feeling that melts into the skin and doesn't look cakey - an issue which I find with many concealers. I wear this every day and would definitely recommend this to someone looking for a natural light-medium coverage.

Most Helpful Criticism

Benefit Boi-Ing Hydrating Concealer

Lily

I love this product as it glides on easily onto my face after applying sunscreen. It is also easy to layer on and reapply throughout the day. The coverage is moderate but that makes the concealer lightweight and moisturising.
  1. Hydrating under eye concealer

    Claire

    This is a really nice concealer for those "no-makeup-makeup" days. It's light coverage and hydrating, and it works great under the eyes. It's not high coverage, so if you have really dark circles it probably wont do much to help cover them up though. I find it doesn't really crease on me, but the key is to use just a little bit of product. I apply the product onto my fingers and then tap it onto my under eyes.
  2. Natural & Moisturising Concealer

    Steph

    This is the perfect concealer for a natural makeup look. The moisturiser/concealer combo gives a super lightweight feeling that melts into the skin and doesn't look cakey - an issue which I find with many concealers. I wear this every day and would definitely recommend this to someone looking for a natural light-medium coverage.
  3. Favourite Benefit product!

    JANE

    I love this concealer, I started using it a couple of years ago and still haven't found a rival to it. It's really hydrating around the eyes and helps me look fresh and awake. Easy to apply and lasts all day!
  4. Benefit Boi-Ing Hydrating Concealer

    Lily

    I love this product as it glides on easily onto my face after applying sunscreen. It is also easy to layer on and reapply throughout the day. The coverage is moderate but that makes the concealer lightweight and moisturising.
  5. Very light coverage

    Jasmine

    While the product does go
    On smoothly I’ve found it doesn’t have as much coverage as I’d expect. Doesn’t cake or crack though
  6. Pass

    Brittles

    Very creamy texture, unfortunately it didn’t do much brightening to my eye area, neither did it hide my dark circles well. I would not recommend this concealer.
  7. Very hydrating

    K

    didn't dry out my skin! very creamy and glides on!
  8. Great for mature skin

    Elizabeth

    This is one of only a few concealers I can actually wear in my very late 30's. It's hydrating and super quick and easy. Great value as well. if you are struggling to find a concealer that doesn't make you look old and more haggard give this a try. Super easy to apply!
  9. Sheer

    Sha

    Leaves very natural coverage - not something for those with heavy dark circles. Light and natural coverage for sheer minimal makeup
  10. Favourite concealer ever

    Paige

    This is my absolute favourite concealer! I wanted something hydrating that left a really natural coverage and it does exactly that. I was finding other concealers way too dry especially when I was using it for shaping around my brows but this is perfect. It doesn't have high coverage but that's why I like it as I wanted something for day to day. Buying my next one right now!
  11. Beautiful skin

    Amy

    This concealer is better at moisturising than it is coverage. I like using this under eyes & around the nose where I can sometimes be dry. If I’m after high cover for a blemish I use something else but for any dry areas or flaming I love this product. Will buy again.
  12. Hydrating

    Ka

    Hydrating and doesn't irritate flakey and dry undereyes. My undereyes look great at the end of a long day with this product
  13. Hydrating and refreshing

    Elizabeth

    I have extremely dry under eyes and this is my little holy grail in a stick. Combined with Bobbi browns confidence in a stick this is my ultimate morning, confidence boosting routine without feeling caked and false looking. It is extremely light coverage but can’t be built upon by adding a tiny bit of foundation or setting with a matte powder. I absolutely love this product
  14. Super hydrating

    Cate

    Omg I love love love this product.. you skin feels hydrated after smoothing this on & the colour is perfect to help get rid of dark circles under Ur eyes..
  15. Great coverage

    Michelle

    Great concealer that leaves my undereye area flawless and hydrated. Love it
  16. Not bad

    Sally

    Moisturizing, but very sheer coverage, so i had to layer another over the top.
  17. Not bad

    Sally

    Moisturizing, but very sheer coverage, so i had to layer another over the top.
  18. Natural coverage

    Mikey

    The concealer offers a natural coverage, to the point we’re you could wear it alone without any other product ie foundation or setting powder. However it doesn’t offer a heavy coverage. Wouldn’t recommend if you are chasing something with full thick coverage. This is more for a quick natural look. Can seem a little oily as well.
  19. Super hydrating

    Charlotte

    Absolutely loved this concealer! I have dry skin around my eyes and other concealers normally just age me but this one blending so nicely and didn’t look cakey and dry
  20. not chalky

    ayca

    only concealer that looks glowy not chalky. it doesn't get in to lines and it does a decent job of covering. i use it to cover other spots on my face too. worth the price
  21. Best concealer!

    Michelle

    This is the best concealer I've used because it is hydrating and provides great coverage!
  22. Works well

    Jay

    I find lots of concealers cakey but this one is hydrating
  23. Far the best!!

    Bee

    I think I have tried every concealer on earth. This is by far one of the best. Very hydrating and excellent coverage. Poor shade range.
  24. Great

    Jess

    I love this concealer for my dark circles, its super hydrating
  25. Average

    Amy

    This was my first concealer. It wasn't too bad but it didn't fully conceal my dark circles and it creased. It was definitely hydrating though.
  26. +1 for Hydrating

    Sinead

    If you have dry skin, I think this would be great at concealing and hydrating.

    It wasn’t a total fail, but I didn’t feel like it covered my under eyes very well and it just didn’t work well in the heat.
  27. good

    Pe

    this works equally well as the brightening one but it probably depends on your skin type as well. personally, this worked better for me than the brightening one. it covers relatively well and stays on for about half a day before requiring any touch up. the hydrating balm leaves my skin feeling great like as though there's no make up on it.
  28. Ok

    Ja

    This is ok, not very strong.. it's very light coverage but it is very mouisturising. I feel like its more like a moisturiser that's tinted.
  29. Creamy but short-lived

    Kat

    Applies beautifully but doesn't last. I prefer it to Tarte maracuja for my dark circles, despite this.
  30. Great concealer.

    sue

    As the name indicates this is a really hydrating concealer which glides on easily. I have really dark eye circles and this concealer does a top job of lightening and brightening my eye area. Only negative is it doesn't have enough staying power, although living in the tropics, this is a tall order for any product!
  31. Simple and Worth It

    Yiana

    I take this concealer stick with me everywhere I go, it's really easy to blend into a bare face or even underneath a full face of makeup. I personally find it doesn't crease as much as other concealers which is a huge bonus
  32. nice

    Olive

    super smooth and creamy! this is super hydrating but i wouldn't recommend for oily skin
  33. NEWEST HG Concealer!!

    Frank

    This concealer is SUCH a great all-rounder. If you just want a little colour correction, it comes on quite light/sheer so you can get that perfect, natural look for daily life. While it's tricky to get it right at first, the formula is actually nicely buildable so with enough practice you can totally get the cakier coverage if that's what you're after!

    Extremely hydrating formula means you may want to set it if you're not used to it, but if you're happy for a more dewy finish, you're good to go! I found that when I didn't set it, it stayed nicely and didn't crease, whereas it creased with powder - but I do use a pressed powder to set - and i manage to crease with everything.

    For me, best applied with the fingertips, but i do blend the edges with a small BB sponge!
  34. A very hydrading concealer

    Anne-Mai

    I have been using the Boi-ing Industrial Strength Concealer in shade no.2, but during winter my skin has been getting very pale and dry, so I thought of trying the Hydrading Concealer in shade no.1.
    As it turns out, this lighter shade is a bit too light for my skin. It is perfect to brighten your undereyes, but if I use it too much it makes me even more pale.
    Also it has a pretty light coverage so I like to mix it with my Industrial Concealer to get more of a medium coverage and a shade perfect for my skin.
  35. Best for cream highlighting

    Amy

    This doesn't have much coverage but is extremely hydrating and creamy. I found it wasn't enough to conceal under my eyes so I have been using it on the high points of my face as a cream highlight, which works wonderfully.
  36. Better than NARS

    Clare

    I loved this for its ability to make the under eye area fresh and glowing. I have dry under eyes, no matter how much eye cream I apply and found my concealers always made the area look worse. I like this much better than my NARS radiant concealer for making the eye look bright. I do have to blot the oiliness away with a tissue once applied to increase wear time.
  37. Perfect to even skintone & brighten undereyes

    Frankie

    This concealer is my HG for when I haven't been getting enough sleep! It is light to medium coverage so I wouldn't use it if you're keen for a heavy concealer to cover blemishes, but damn, does it brighten your face!

    This hydrating concealer is designed for the real world (not Instagram) where you don't actually want a cake face, but to look like a cleaner, fresher and (maybe) younger version of yourself!

    One thing with this concealer is I recommending trialling it at home with your foundation and makeup technique as it took me a few tries to perfect the application for myself (I blend with my fingers and then use a small sponge to remove the excess). Everyone seems to do it differently in terms of setting and application but once you find your style, girl, get ready!
  38. Smooth but sheer

    Rose

    I love sheer products as I don't like the unnatural look of cakey and full coverage products. I really liked this product as it appears natural, however I don't recommend for covering up red acne or anything too obvious like that (scars etc)
  39. Hydration

    Anita

    I've never tried a hydrating concealer before and wow. Very light coverage but so smooth and feels great.
  40. Definitely would recommend

    Annabel

    I’m very cautious buying concealer as I have really dark under eyes. This concealer is definitely worth the money. It’s not full coverage (for me) but can definitely be built up to do the job
  41. Benefit Boi-Ing Hydrating Concealer

    Zhaowei

    I do enjoy this product as it is very hydrating under the eyes. I wouldn’t recommend it for blemishes as it’s coverage isn’t as good as benefits other concealers. I would definitely recommend setting this concealer under the eyes as it creases quite easily. But I definitely recommend this product for everyday use!
  42. Everyday concealer

    Rachel

    This concealer has its pros and cons. Its extremely light and glides on really nicely. I wear it daily but the coverage is really sheer. Its really beautiful as a primer but as a concealer its not the best if your looking for something to hide your dark circles.
    Another pro is that it does not crease at all for me.
  43. Application dream

    Ashleigh

    The best part of this is the easy application! Works an absolute dream. Although it's a bit harder to build on colour/pigment, it is beautifully hydrating and great for dry skins like mine.
  44. Yasss from me

    phoebe

    When I bought this product I had REALLY dry flakey skin and eczema near the corner of my eye. It didn’t really apply well to the flaky damaged part but it felt really nice on my skin. It didn’t apply well to my really damaged skin but no makeup really did. In the days after that when it started to clear up, I was still a sufferer of dry skin but not as flakey. As someone with dry skin it was a wonder on my skin and applied really well, I used a large (comparatively for concealer brushes) to blend it in. Wearing this throughout the day under my dry eyes gives me the confidence I need to wear makeup throughout the day without worrying about it needing moisture. It’s good for dry skin but not majorly damaged skin. I would recommend you don’t wear mascara on your lower mid lashes or wear something majorly waterproof because the balmy texture means the mascara will smudge on it especially of you get teary eyes because of allergies. The balmy texture also gives your under eyes a good glow.
  45. Great under eye concealer - doesn't get into creases

    Kate

    I use this under eye concealer, it is fantastic under foundation. Great if you have a few creases around your eyes. I have sensitive and pale skin and it's absolutely perfect for me. I have been using this product for several years and need to purchase it every 6 months or so. Great value for money!
  46. Best concealer!

    Michelle

    This is the best concealer for my dry skin. It is well pigmented so it lasts a long time and a little goes a long way! It helps hydrate my under eyes and blur my fine lines. I love the packaging too!
  47. Not bad

    xthutranx

    I have oily skin and I do enjoy this product for under my eyes. It is very hydrating, which can become a little oily after a few hours of wear however I always prefer my under eye concealer to be more on the hydrating side than the drying side.
    I got the shade 01 and it has a nice yellow undertone which works well with my fair/medium olive skin tone.
    I would recommend this, only to beauty lovers who don't mind the oiliness this products brings.
  48. Great under eye cover

    Lisa

    This is the best. I use it everyday to cover my tired dark eye circles. It last well and hydrates the skin beautifully.
  49. Finally..

    JJay

    It took me a while to find a concealer that was hydrating and still gave me the right amount of coverage. This has worked really well for me, it brightens my discolouration and doesn't look too cakey.
  50. Love it

    Esther

    I really like this product. I sometimes have dark, puffy circles under my eyes and this really helps conceal them. I actually put it on after my foundation, blend with my finger, then finish with some light powder. It will leave your skin looking shinny and dewy, but if you don't like that look you can use a finishing powder for a matte finish.
  51. My fav

    Kerri

    I have hereditary dark circles
    I first use becca brightening colour corrector, then foundation, then this. Works sooo well. It is thick and creamy so don’t use it too close to under eye or creasing will happen. Just use where the darkness is and it’s just beautiful. It’s an essential daily product I use with both a B.B. cream and full coverage makeup
  52. Moisturises... but only for a while

    Sabina

    I bought this as the Ooh La Lift was out of stock.
    And whilst it smoothly glides on, conceals and hydrates your skin, the feeling doesn't last long leaving your under eye area dry.

  53. ummm

    Talah

    i only bought this based on all the good reviews i read about it,however for some reason it’s doing the opposite to me ,it’s actually made me have wrinkles under my eyes that i don’t even have .
    maybe i chose to the wrong colour or i’m not using it right so i’m not sure cause everyone swear by it and looks like it’s only me not working for lol
    and it wasn’t easy to apply to be honest with u ,it felt heavy and smooth so it’s a no for me .
  54. Great hydrating under-eye concealer

    Janine

    I’m at the age where my concealer was emphasising the fine lines under my eyes. This hydrating concealer is great - no dryness or caking. Also, I have sensitive skin and have no issues with Benefit products.
  55. Lightweight and moisturising

    jessica

    I love this concealer I’ve tried so many and all of them make my under eyes look dry and cakey.
    So glad I found this it’s coverage is a little lighter but the texture and how it brightens up your under eye area is great.
  56. New fav!

    Cassandra

    Coming from the NARS concealer I wasn't sure what to expect with this, but I fell instantly in love! It's genuinely hydrating, goes on smoothly and lasts all night (for me 6-8 hours is all I need).
    Only concern I have is the OCD part of me doesn't like when the concealer mixes with the hydrater aspect ruining the look, but that's a me-problem haha. Again, Benefit I find, is well worth the $$$!
  57. Best under eye product and concealer

    Melissa

    This product is fantastic. I use it every day under my eyes and also on minor blemishes. Sometimes I use this product as my foundation and only put on light make to achieve a natural look. Since using it I have received many compliments on how young I look. I am now 50 and sometimes less is more as you age. This product has a lot of moisture but good coverage and therefore is great for concealing lines and dark circles. Now my favourite product in my make up bag.
  58. Great product - best under eye product I’ve found.

    Naomi

    Really love this product. Am going to order a couple to keep in reserve. It gives a great finish under the eye - not good coverage for dark bags but I use it more to freshen up and brighten the area, which it does very well. Doesn’t settle into lines. Only downside is perhaps how fast it runs out - I’ve had mine for two weeks and I’m already well into it. I estimate I’d need one per month, which makes it quite expensive. For me though, I’d consider it worth it as it’s such a good product.
  59. Love this product ("v")

    Stephanie

    This concealer is sooo nice and creamy!! I am 28 and I was using a Nars concealer but I was finding it quite drying, and it would settle in my wrinkles by the end of the day.. When I use this Boi-ing Hydrating Concealer, it keeps the underneath of my eyes really hydrated all day long and still provides great coverage. You can build it up if you want it a little heavier. Love this product! Highly recommend A+++
  60. Greta Hydratign concealer

    Grainne

    I love this concealer for dry areas, it hydrates rather than dries out like a lot of concealers due. i have used this a lot over Winter especially around my dry / flaky nose area.
  61. Not worth the hype

    Koko

    I was really excited to receive this and purchased mainly because of the reviews and the fact it's hydrating. My skin is dehydrated, I'm also quite dry and sensitive under the eye area.
    So I obviously really wanted to love this product, applying the product feels like your running a lip balm under your eye. However product sits nicely on the skin and makes the under eye look hydrated but that's about as good as it gets.
    As a concealer it doesn't do much if anything, I chose shade 2 and once you work the colour into the balm it disappears.
    I wouldn't recommend this as a concealer at all unless your only looking for some hydration and sheen for under the eye area.
  62. Absolutely in love

    Amelia

    Bought the benefit boing hydrating concealer in hope of some kind of pick me up in my pregnancy with my dry skin and omg I'm in love. People have now been complimenting me on my glow despite my little secret that I have help from a little friend benefit boing hydrating concealer! You've got a friend in me benefit thank you!
  63. This innovative product has joined my morning ritual

    Hannah

    Let me start off with saying that I love this product. I bought this after reading an article by Adore Beauty. Ageing is a major concern for me, so I don't want something that will dry out my eyes. This concealer blends in nicely and is sort of like a lip balm for the under eye - I love the hydrating effect. I have extremely sensitive eyes and this product doesn't irritate them like just about every other concealer. It is sheer and not at all cakey and the colour matches well. The coverage is not 100% but I am happy because I don't like to wear thick, unnatural looking make up. When the 'lipstick' tube runs out I will definitely be buying another. It has been a bit of revelation for me: concealer + moisturising properties = gooooood.
  64. Good but not what I was hoping

    CL

    I was hoping this would be great for under the eyes as it's hydrating...however this just doesn't cover the darkness that lurks beneath them.

    Lovely elsewhere like my dry chin and smile lines, that the foundation tends to crack and break up in.. sadly it just doesn't give the coverage I'd hoped for.

    None the less, a great product if you're happy with something light and minimal coverage.
  65. Outstanding

    Vanessa

    I've used this concealer for many years, I recently purchased two other brands, used them once and reverted back to my old favourite.

    The formula is beautiful, it glides on effortlessly, blends well and has staying power, I recommend this product to everyone and will continue to purchase and use for years to come.
  66. One of my daily essentials

    Linds

    I really love this product. It's a light weight concealer but still gives great coverage and adds moisture at the same time. I apply this concealer everyday under my eyes & on my cheeks and chin, blend it & then I'm ready for the day.
  67. Love this!!

    Jacinta

    This is the best concealer I've used yet! It's so light on my skin, doesn't feel oily or greasy, doesn't look oily or greasy!
    This is my new go to concealer & I'll definitely be recommending this to everyone!!!
  68. Nice texture but poor coverage

    Ithaca

    I was disappointed with this concealer - the coverage is just not good enough for me (I've got infant twins, so maybe need more help in the dark circle department!). Lovely moisturizing, hydrating feel, though.
  69. Fabulous

    Leithal

    This is the best concealer I have ever used! It cover under eye dark circles, does not settle into the fine lines and is super hydrating. It needs to be set with powder afterwards or otherwise strays shiny looking from the hydrating part but it just kind of melts into your skin and blends in beautifully.
  70. cute packaging nice product

    rach (Adore Beauty Staff)

    I Love the packaging of this concealer, great to take anywhere. I have combination skin with fine lines and this works beautifully under my eyes, it dosn't crinkle stays looking smooth and moisturised.
  71. Overall

    julia (Adore Beauty Staff)

    I really love this product! I have light skin and awful dark circles under my eyes along with dry skin and this helps with everything!

    The outer ring is a moisturiser with vitamin E and apple seed extract and this really helps to hydrate the skin and relive puffiness from the eyes.

    You really see a difference once you put it on and the coverage is really great. Unfortunately, it is a bit expensive but it's a really good investment for me and anyone with similar skin like mine!
  72. Best Concealer Ever

    Renee (Adore Beauty Staff)

    I don't like concealer because most of them are thick and cakey and just don't look right. this is completely different. it gets rid of the dark circles under my eyes, the weird pigmentation on the eyelids, and i just wear it by itself because it blends and gives the most natural look. when worn with makeup it gives this amazing glow around your eyes and it's so hydrating. best concealer ever.
  73. Excellent product

    AMCW (Adore Beauty Staff)

    I received a sample of this product and have found it lovely- have dark circles under my eyes and so have used many concealers over the years. This would have to be in the top 1-2 I have used. Excellent colour, moisturizing and good coverage without looking dry or gluggy. Love it and will buy more!!
  74. My favourite product. Ever.

    Barbara (Adore Beauty Staff)

    I am 43 years old, and have the usual fine lines around my eyes. Not only is Benefit Fake Up the perfect colour, it is long lasting and hydrates the skin around my eyes. Benefit Fake Up really is a wonderful product.
  75. You'll love it!

    Claire (Adore Beauty Staff)

    I am so happy with this product!
    The creamy texture covers my dark circles but it doesn't look un-natural. It's also hydrating so it still looks fresh by the end of the day.
  76. Love Love Love!

    Jaimie (Adore Beauty Staff)

    This is the best concealer I have ever used and I will continue to use it. Perfect coverage without feeling or even looking heavy. Its so moisturizing and doesn't leave blemishes looking dried out.
    I could rave about how much I love this product all day!
    The price is pretty good too considering the quality and that it does last quite a while too.
  77. Beats all other concealers!

    Rosie (Adore Beauty Staff)

    This is by far the most hydrating and smooth creamy concealers I've used. After years of searching for a concealer that doesn't settle into fine lines or emphasize my dry under eyes, the search is finally over! This is phenomenal. I will never buy any other concealer!
  78. Great product

    Joanna (Adore Beauty Staff)

    This concealer is lightweight, easy to blend, hydrating and doesn't cake or crease throughout the day. Covers blemishes and dark circles without looking heavy. Love this concealer!
  79. Review & Earn
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