Some women do it on the train. Others, at dinner. Or sitting at their desks.
You might even be doing it right now. We're talking about Kegel exercises, yeah? Good.
We get it. The words 'Kegel' and 'pelvic floor' aren't that exciting. But the prospect of better orgasms and less bladder leakages (or both) is, isn't it?
Our pelvic floor plays an important role in core stability, bladder control, postnatal recovery and even sex. One in three women will experience a problem with their pelvic floor at some stage during their life, so why aren't we talking about our floors more often?
Among other things, this is where doing your Kegels comes in. Only the thing about training the muscles that make up your pelvic floor - the ones that clench up when you sneeze - is you can’t see them.
So how are you meant to know if you’re doing the exercises right? Is clenching while brushing your teeth actually doing anything... other than making you need the bathroom?
That is exactly the problem the Elvie Kegel Exerciser and Tracker solves. Allow us to explain...
What Are Kegel Exercises?
Quick recap: Your pelvic floor is a layer of muscles that sits like a hammock between your tailbone and pubic bone, supporting your pelvic organs.
Pelvic floor problems, including incontinence, are surprisingly common and affect up to 80 per cent of expectant and new mums. A number of factors can weaken your pelvic floor, two of the main ones being pregnancy and labour.
Alongside professional, personalised treatment from your medical practitioner, Kegel exercises (also known as Kegels, Kegel training, pelvic floor exercises or pelvic floor muscle training) are targeted exercises you can do to train and strengthen the pelvic floor muscles.
You can learn more about your pelvic floor muscles in our interview with physiotherapist Claire de Vos on the Beauty IQ Uncensored podcast below (from 05:39).