You might recognise Ruchi Page @ruchipage as the Indian Australian writer, content creator and beauty influencer championing confidence and inclusion in your Instagram feed. Ruchi is also lending her voice to the Global Shades campaign calling for inclusivity in the beauty industry through acquiring all globally available complexion shades. Keep scrolling for Ruchi's letter to her younger self...
Dear little Ruchi,
There are many moments in your life right now that are filled with confusion, curiosity and questions. You're learning to understand what shapes your identity and what makes you.
Take a breath, who YOU are does not need to be decided in one day.
Along this journey of self-understanding, you will soon learn the feelings of discomfort about your skin colour and its value in your daily life are not lonely thoughts. In fact, there is an entire army of brown-skinned girls and boys just like you feeling and questioning the same thing.
This is just the beginning. And eventually, togetherness will be the building blocks that shape strength and pride.
I want you to know the usual faces in magazines, on television and in movies you consume are about to change. The world you know will begin to diversify and a sense of belonging and self-appreciation will flood through.
As you grow into yourself and learn more about the need for representation, you will soon realise voices like yours are beginning to be heard. People are beginning to be seen. People like you. Those feelings of vulnerability will be used to challenge society’s expectations of what it means to belong.
You have spent far too long accepting the beauty industry for its colourism. It’s now time for the beauty industry to start accepting you in your entirety.