the ordinary

The Ordinary Serum Foundation

30ml
The Ordinary Authentic
$12.70
  • 1.0N Very Fair - Neutral
    1.0N Very Fair - Neutral
    1.0N Very Fair - Neutral
  • 1.0NS Very Fair - Neutral with Silver
    1.0NS Very Fair - Neutral with Silver
    1.0NS Very Fair - Neutral with Silver
  • 1.0P Very Fair - Pink
    1.0P Very Fair - Pink
    1.0P Very Fair - Pink
  • 1.1N Fair - Neutral
    1.1N Fair - Neutral
    1.1N Fair - Neutral
  • 1.1P Fair - Pink
    1.1P Fair - Pink
    1.1P Fair - Pink
  • 1.2N Light - Neutral
    1.2N Light - Neutral
    1.2N Light - Neutral
  • 1.2P Light - Pink
    1.2P Light - Pink
    1.2P Light - Pink
  • 1.2Y Light - Yellow
    1.2Y Light - Yellow
    1.2Y Light - Yellow
  • 1.2YG Light - Yellow with Gold
    1.2YG Light - Yellow with Gold
    1.2YG Light - Yellow with Gold
  • 2.0N Light Medium - Neutral
    2.0N Light Medium - Neutral
    2.0N Light Medium - Neutral
  • 2.0P Light Medium - Pink
    2.0P Light Medium - Pink
    2.0P Light Medium - Pink
  • 2.0YG Light Medium - Yellow with Gold
    2.0YG Light Medium - Yellow with Gold
    2.0YG Light Medium - Yellow with Gold
  • 2.1P Medium - Pink
    2.1P Medium - Pink
    2.1P Medium - Pink
  • 2.1Y Medium - Yellow
    2.1Y Medium - Yellow
    2.1Y Medium - Yellow
  • 3.0R Medium Dark - Red
    3.0R Medium Dark - Red
    3.0R Medium Dark - Red
  • 3.0Y Medium Dark - Yellow
    3.0Y Medium Dark - Yellow
    3.0Y Medium Dark - Yellow
  • 3.1R Dark - Red
    3.1R Dark - Red
    3.1R Dark - Red
  • 3.1Y Dark - Yellow
    3.1Y Dark - Yellow
    3.1Y Dark - Yellow
  • 3.2N Deep - Neutral
    3.2N Deep - Neutral
    3.2N Deep - Neutral
  • 3.2R Deep - Red
    3.2R Deep - Red
    3.2R Deep - Red
  • 3.3N Very Deep - Neutral
    3.3N Very Deep - Neutral
    3.3N Very Deep - Neutral
Out of stock

The Ordinary Serum Foundation by The Ordinary

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free shipping on all australian orders.
Overview

There has been unprecedented demand for this product worldwide, and we are receiving a very limited supply of stock for now. If you have missed out on the shade you’re after, don’t worry, it will be back. You can submit to be added to the wait list, so you will be notified as soon as we receive stock next year. Unfortunately we do not currently have an estimated time of arrival for future stock of this product.

 

The Ordinary Serum Foundations are lightweight medium-coverage formulations available in a comprehensive shade range across 21 shades. These foundations offer moderate coverage that looks natural with a very lightweight serum feel. They are very low in viscosity and are dispensed with the supplied pump or with the optional glass dropper available for purchase separately if preferred.

 

The pigments used in this format are treated for a rich, highly-saturated effect. These pigments are suspended in our proprietary spreadability system that allows pigments to look natural on the skin, resist collecting within fine lines and stay on for longer. The foundations offer a semi-matte finish and are compatible with most primers and are designed to work exceptionally well with the primers offering from The Ordinary.

 

The Ordinary Serum Foundations sold in the European Union offer an SPF 15 claim. This protection is achieved without the use of chemical sunscreens and only through physical protection from Titanium Dioxide. Additionally, no nano-particles are used to achieve this sun protection. These attributes are unique in foundations because it is exceptionally difficult to create a natural, lightweight look and consistent shades when using only non-nano forms of Titanium Dioxide for sun protection without any chemical sunscreen agents.

 

Please note that the formulations are and will be the same in all markets but the packaging will claim SPF 15 only in the European Union while regulatory processes for claiming SPF in other markets are carried out individually.

 

The unique suspension system used in the formulations allows shades to look so natural on skin that three shades or more will suit most skin tones. The shades can also be mixed at the time of application if desired. As with most liquid forms of foundation, it's ideal to shake the container lightly before use.

Directions

How to choose the right shade from The Ordinary:

 

Each foundation format is available in 21 shades. The shades are divided into four categories: 1 for fair to lighter tones, 2 for medium tones; and 3 for darker tones. Each category is then classified further by a second digit from 0 to 3 to indicate depth within each category. Finally, a letter is added to the shade code to identify the undertone: P (Pink) and R (Red) indicate cool undertones for lighter and darker shades respectively; N indicates a Neutral tone; Y indicates a Yellow undertone. Each shade code has a descriptive name as well. For example, 1.2P is Light with Pink Undertones while 3.0Y is Medium Dark with Yellow Undertones. For a complete shade guide, please click here.

Three of the shades have an additional letter at the end: S indicates Silver highlights and G indicates Gold highlights; these shades use natural-looking and exceptionally fine dispersions of metallic effect pigments for added highlight. The Ordinary will introduce individual enhancers and highlighters in the near future to customize all shades.

The full shade range is available to explore on each product page and also as a summary on our Foundation Shade Guide page.

Shipping & Returns

FREE EXPRESS shipping on orders over $50

 

FREE standard shipping within Australia!

Same day Melbourne delivery to select post codes.

 

Click for Christmas Delivery Dates

Reviews (58)
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Reviews
Perfect for a natural look - 22-05-2018 by

I love this foundation than the Coverage foundation of The Ordinary. I have dry skin and this foundation helps my skin looks plump. However, it does not last that long, even if I use The Ordinary primer.

Drying - 22-05-2018 by

I have normal to combo skin and even when we’ll hydrated and exfoliated I found the foundation drying. Surpring guven it is a serum foundation. It does give good coverage and colour match and obviously can’t complain about the price!

Wow! - 18-05-2018 by

After developing horrendous breakouts in my late teens/early 20s and having to cover them with makeup, I've developed a bit of an aversion to wearing foundation. Instead, I tend to concentrate on getting my skin as good as possible so I can get away without wearing any makeup at all. However, I bought this for "emergencies" (e.g. job interviews) and was blown away. It is amazingly light and doesn't leave you with that feeling of having a film of gunk on your face, but still provides pretty decent coverage. I picked my shade from The Ordinary's online chart and got a perfect match on my first try! It might not suit people who prefer thicker makeup with heavier coverage, but for me, the Serum Foundation is perfect.

OBSESSED - 17-05-2018 by

I'm not normally one to leave reviews but I am crazy about this foundation. Y'all need to get amongst it. I was unsure but for $12.90 I thought what the hell and went for it, and I have no regrets. It is light coverage but gave me the most amazing dewy glow without being a shiny disco ball at the end of the day. I won't be spending $70+ on foundations any longer, this product is amazing.

Sunscreen free I think? - 17-05-2018 by

I hate moisturizers that contain sunscreen with a passion lol the smell, the feeling of it. I spend all day indoors so I only want to apply sunscreen when I know I'll be out doors. So to find a good everyday moisturizers that isn't a greasy, tacky mess is great. This is that. I can't find on the label whether it contains sunscreen but definitely doesn't smell or feel like it. The price isn't super appealing,$10 for 30ml isn't that great compared to other the ordinary products. Probably wouldn't buy again.

Sheer Glow for a Natural look - 17-05-2018 by

Ideal for an every day alternative to tinted moisturizer. It's a very sheer light foundation that leaves a very natural finish. If you have any skin problems, acne, blemishes it will not hide them but defitenly makes them less noticeable. Any concealer I've tried with this foundation has blended perfectly though if you do want a full coverage. I purchased this with intentions to use as an every day foundation to quickly chuck on to make my acne less obvious. For that it works great. I've never been able to find a good tinted moisturizer as they're all too oily for my skin. This has been great it's not oily and for me it hasn't stuck to my dry areas and become flaky like other foundations. I usually have problems with dry areas around my eyes.
I usually use Napoleon Perdis stroke of genius cashmere, look 2. This foundation I used 2.0N which was a very close match. For the price it's definitely worth a try. I look forward to trying the full coverage it might even replace Napoleon Perdis for me.

Prefer the "coverage" version - 14-05-2018 by

I've been an Ordinary convert for nearly a year now. I recently started wearing the coverage foundation and love it, so thought i'd give the serum version a go for more casual days. Have to say I'm not nearly as impressed with it. It seems to cling to dry patches, settles into lines more, and doesn't have the staying powder of the coverage version. Maybe you need to have flawless skin to be able to wear this?
Still great colour matching though, so worth a go. Also I have super sensitive skin and this didn't cause any irritation or breakouts, which is good.

Loved it but colour match wrong - 10-05-2018 by

I absolutely love this foundation for everyday use. It is very lightweight on my skin and looks natural. I have acne prone combination and dehydrated skin and this looked lovely on. It is not full coverage but i like it when foundation looks natural on the skin but blurs out some imperfections.

I would say definitely try this in store in regards to colour matching if possible because i used the tool that helps match this foundation to another foundation i own, and it was a little off. Luckily i can warm it up with bronzer but just be careful.

not ideal for combination skin! - 10-05-2018 by

I wanted to be in love with this product, I really did - but it made my combination skin so oily it began to break out - even in the areas when I am usually balanced! The shades are beautiful and the texture is great, but I'd only recommend it to people with skin that wants extreme hydration as well as natural coverage.

Amazing!! - 08-05-2018 by

I have combination dry skin and this foundation is sheer and so light feeling that it feels as though I have nothing on my skin but leaves my skin looking flawless. Easily buildable with a sponge and hasnt made me breakout! I paired it with benefit the POREfessional and pixi glow mist for a dewy natural look.

Perfect! - 08-05-2018 by

Even though I love The Ordinary's products, I waited a while to try this foundation because I had read some less than glowing reviews.

However, this foundation seems perfect for my skin. My skin is oily and temperamental, breaking out from many makeup and skin care products. I like to wear a light foundation or tinted moisturiser which doesn't break me out, feels lightweight, and looks natural, so that my freckles etc still show. This foundation works for me. It doesn't clog my pores or break me out, I don't notice it on my skin, and it gives enough coverage to even me out without looking too heavy for me.

I generally use 1/2 a pump or so, which gives a nice light application, but if I accidentally squeeze a full pump into my hands it still applies smoothly, just giving a slightly heavier application. Both look nice, my personal preference is just for the first. Given I only need 1/2 a pump for the look I prefer, the bottle is going to last me ages, making it unbelievably good value.

Amazing coverage and finish for a great price! - 08-05-2018 by

This foundation is amazing! I thought it would be light coverage, similar to a bb cream but this product actually has amazing coverage and produces a glowy (not oily) finish. I got heaps of compliments the first time I wore this because of its natural finish but good job in hiding blemishes. Definitely would recommend giving it a try.

Everyday, YES! - 08-05-2018 by

It's exactly what you need for everyday use. Probably wouldn't use it for a night out because I'd want something that is a little thicker, but it's definitely EXACTLY what I need for everyday. Would highly recommend.

So good! - 07-05-2018 by

I came across the ordinary's coverage foundation and love it for weekdays - but for weekends, time off, easier days I just wanted something a bit lighter. This definitely does the trick!

Light coverage, goes on easily, my skin loves it (it's a bit sensitive so it breaks out with crappy makeup)

Love it! - 07-05-2018 by

This is exactly what it says - a serum foundation so it's not full coverage, I use it to balance out my complexion and then go in with concealer under my eyes. I use a powder on my t-zone afterwards and it stays put all day, I do have to use a moisturising primer however as my mattifying one didn't work well with it, I like the dewy finish on my skin. Absolutely love it and hope they never stop making this.. bargain.

Great Foundation for beginners! - 30-04-2018 by

This is my second foundation I've used & its absolutely a dream to use. I use this everyday & I have not broken out (Despite little bumps during that time of the month). I've also been using the silicone primer from the Ordinary & the two have been great to use over the past four months. Definitely recommend to those who haven't explored foundation very much & to those who haven't added this to their foundation collection. It's surprisingly great for such an inexpensive price - however, it won't be as wonderful as high end foundations (Obviously!).

The Best Foundation - 29-04-2018 by

This is the best foundation i have ever used. It is light that i don't feel like i am wearing anything at all yet offers great coverage and evens out my complexion.

Very good for pricing! - 29-04-2018 by

My skin has been quite dehydrated and dull lately but this foundation works really well, blends awesome has a very dewy afterlook. I was a bit skeptical at first with the consistency and colour as I purchased light/yellow and looked really yellow on my hand but once it was on my face it dried really naturally. Definitely a must have if your after a natural dewy foundation

Want to pull off the effortless look? This may be the foundation for you. - 29-04-2018 by

I didn't really think too much when I dropped $12.70 on this foundation, but boy was I impressed when I tried it out. The formula is incredibly lightweight and soft and melts into the skin nicely. There is enough pigment to provide coverage so your skin doesn't look dull & will cover spots etc, but if you are after something heavy duty - this may not be it. I got the colour 2.1P Medium - Pink (I am olive skinned, but on the cooler side) and found it to be slightly orange, but workable on my skin tone. This foundation helps with the effortless dewy look that I've been trying to achieve, but haven't been able to with past foundations. Defs coming back for more!

amazing - 19-04-2018 by

I am stunned by this product. I'll happily spend $150 on a good foundation, I love beautiful skin This product delivers an incredible result, and the price is unbelievable. It has a thin consistency but the pigment is really top notch so your skin looks powerdy and luminous at the same time and it covers pigmentation etc. Buy it. Buy 10 lol

New holy grail - 12-04-2018 by

I ordered this product after my coworkers raved about it, I was a little unsure of their reviews so I gave it a try. My gosh I was pleased, for such an affordable product it does wonders. I have now swapped my nars sheer glow for this foundation. I have an oily t-zone so without a primer I look a little shinny. It is lightweight, I can hardly feel it on my skin and also very buildable. Like someone else said it is your skin but better.
I will be purchasing this amazing product again.

Adult acne + melasma covered - 03-04-2018 by

I just received my first bottle of The Ordinary Serum Foundation in shade 2.0N. The colour is a perfect match for me. For reference, I also match 220-230 in Maybelliene Fit Me foundation, and wear Medium mineral powder in Nude By Nature. I have blonde hair and dark eyebrows, and slightly tanned “light-medium” skin. My skin is combination (oily t-zone, dry chin) and it’s sensitive, with plenty of acne related redness and active adult acne. I also have pronounced melasma on my forehead. This foundation covers it. Good medium coverage with just one layer, I assume would build to be full coverage, but I prefer a more natural look. I haven’t worn it for an extended period of time yet, but it feels light and thin like a BB cream, and went on well with my beauty blender sponge. I use my Nude by Nature power as a setting powder. Would recommend this foundation.

Nice and natural - 29-03-2018 by

While this gives a lovely natural look i found it s little hard to work with at first. I would not use it over a primer as i tried 2 different ones and it split with both even the water based primer. It dried really quick so if you work fast it does leave a natural look that wears really well.

Amazing! - 29-03-2018 by

I had to try this foundation because of all the amazing reviews, and it is absolutely amazing!! I was so surprised at the coverage for such a light weight feeling foundation. I have quite oily skin and this does get a little bit oily, so I have to wear primer and touch up during the day.
But it’s such a bargain!

New Fav - 27-03-2018 by

Very impressed with this foundation. I have quite dry skin and this foundation goes on so smoothly and looks very natural on the skin. Great coverage too which builds up nicely. The colour matched my skin tone perfectly. I can’t believe such a great quality product is at this price, just fantastic.

Everyday lightweight foundation - 2.0 N - 27-03-2018 by

I have light to medium oily skin with neutral to yellow undertones. I bought the shade 2.0N to get a starting point and thought I'd need to purchase more either side, but this shade is perfect. Sometimes neutrals can pull a little pink on my skin, but this one definitely leans yellow, which suits me just fine.

This formula is perfect for having a lightweight foundation that you can build. I use a blender to dab it all over and then go back over my cheeks to get better coverage over my light pigmentation. Love it. Blends easily, builds without missing a beat. It performs far better than most BB's that I've tried and is about the same price or cheaper. Amazing performance for the price.

Having said that, there is one issue that I'm still trying to iron out with this one. I really like the light coverage on hot days, but if it's too humid, it tends to break down easily. Obviously powders help, but it's unfortunate that the type of weather that I really want this to work in is perhaps the worst weather for it. And still, the price and general performance is sooo good that I'm willing to work on it.

Overall, I love the tone, consistency and coverage of this one. I'd absolutely recommend having this one in your collection for those light duty days.

LOVVEEEEEE - 13-03-2018 by

I LOVE this foundation. It's so lightweight and liquidy. Goes on really thin but the coverage is really good. Every time I wear this foundation I get lots of compliments on how good my skin looks.
I have combination skin and it works really well for me, especially in my oily t-zone. I find applying with a beauty blender works well for even coverage.
I have tanned Asian skin and bought 2.0 and 2.1 (yellow undertones) and I mix them together to achieve the perfect colour for me.
I have recommended this product to everyone I know. It's soooooo good and affordable!

Great foundation - just don't spill any on your clothes!` - 06-03-2018 by

I really love this foundation! I usually only use anti-aging products but gave this one a try as it seemed similar to a much more expensive product I've used before. It is perfect for anyone looking to reduce that dry look that comes with age.

One thing everyone should know is that one drop of this serum on your clothes will ruin the garment forever. It just doesn't come out and the pigment will spread to other items in the wash.

"Your skin but better" - 25-02-2018 by

Definitely lives up to the hype in my opinion. Lightweight but smoothes out my complexion. Definitely buildable. Is a milky serum consistency, but haven't found that I need more than one pump per application (unless you want to build coverage). Initially very light but oxidises quickly to the right shade and it leaves a dexy but not super oily finish. So far, I love it. Definitely feels like I'm wearing less makeup and gives a more 'natural' coverage look which is what I like when I go to work or am out doing errands or something.

Nice Dewy finish. - 25-02-2018 by

This foundation gave my skin a really nice dewy glow. I have oily skin so i wasn't sure how this would sit on my skin. Half way through the day i did get quite shiny, especially in my t-zone, however nothing that a bit of powder couldn't control. It is nice & lightweight and i found it to be quite buildable on areas where i needed a little more coverage. I wouldn't wear it on a long working day it'd definitely recommend it for days off work or when i want a more natural finish.

Light Coverage foundation that doesn't kill your wallet - 14-02-2018 by

This is my every day foundation. No one wants to be spending all of their money on makeup to wear to work, but everyone wants to still look their best, and this product serves both purposes.
This is a really light, serum foundation but can build to a medium coverage.

This product does not slip and slide on my combination skin and I am happy t have found such an inexpensive, every day foundation

Mum’s best friemd - 14-02-2018 by

This is an amazing product. It’s like a bb cream but has the coverage of a foundation. I’m a mum so anything that’s quick and makes me look like I’ve had 10hours sleep is what I’m looking for. It has great staying power and gives a lovely matte coverage. I went with the lightest shade and it’s perfect for my pale, pinky complexion. Definitely recommend!

Worth a try - 14-02-2018 by

Not completely sure how I feel with this foundation. If the price was twice as much I would not recommend it but for the price it is a bargin. I have super oily skin so this does not agree with it if I use a non matte/smoothing primer. It kind of slides it around. For a short ammount of use it will be fine, it is not super full coverage and not 100% for oily skin but for the price it is okay - worth a try for the price

best foundation - 13-02-2018 by

absolutely love it make my skin look better and doesn’t look cakey

NARS Sheer Glow dupe! - 08-02-2018 by

I bought this to test it out as it was so cheap and was so amazed at how similar this is to NARS Sheer Glow!! I'm shade Mont Blanc in Sheer Glow, and got this foundation in shade 1.2 light pink and I couldn't tell the difference. The coverage on this is perfect and sooo affordable I can't get over it haha. I've already recommended this to everyone that will listen, and the fact that it's fragrance free is a massive bonus!

Great light coverage for freckled skin - 08-02-2018 by

I have dry/combination skin with freckles and was looking for a light coverage foundation that was easy to wear without covering my freckles and wasn’t drying, I found this foundation effective at evening out my skin well. My nose is dry and the foundation gathered there so I am still need to find a more effective primer/moisturiser combo underneath.

Great budget buy! - 06-02-2018 by

After hearing a lot of mixed opinions, I braced myself for the worst and was pleasantly surprised.
This is a very lightweight foundation with far more coverage than you think it would.
I have normal/dry skin and bought the 1.2Y shade which by my estimates is NC20-25. I am keen on trying the 1.2YG when it is back in stock.
The finish is on the demi-matte side so I could see this working for combination skin too if you powder your t-zone.
Considering you only need a small amount to cover your face, this is a bargain buy.
Is it the best foundation I have ever tried? No, but it is perfectly satisfactory and priced well.

Not the right colour - 06-02-2018 by

I may have ordered the wrong colour. Bit too dark for my complexion. BUT, in saying that, the texture of the foundation is quite lightweight and smooth. I was able to make do and only use a little bit.

Not for me - 05-02-2018 by

It seems like a good product if you don't have oily problem skin. The product itself seems good but i had trouble from the get go, it doesn't go on well with a foundation brush and by the middle of the day my face looked very oily.

Not for me - 23-01-2018 by

I have combination skin and this didn't seem to last very long on me by itself. I've been using it mixed in with a heavier foundation which seems to make it work a lot better. Good value for money

Fantastic - 23-01-2018 by

This stuff is great! I have pretty pale skin so it's super hard to find a foundation that matches. The ordinary has so many shades its perfect!
It goes on easy blends well but you'll need a bit of concealer for blemishes. Great for everyday.

Also I recieved my items the day after I ordered them!

Great price and easy to use - 23-01-2018 by

I love this foundation. It's easy to layer and apply. I love the colour for my neutral skin tone but it's also easy to mix two together for an even more customized colour (which I did as I wasn't sure which colour to buy based on reviews).
I am the colour bisque in Jane Iredale pressed minerals and bought 1.1N and 2.0N as another reviewing said they were quite light but I found 2.0N far too dark and 1.1N perfect for my winter skin tone so mixing the two together is perfect for summer. Sometimes I apply the lighter colour to most of my face and use the darker colour on the areas I usually bronze and this creates a more natural look. I apply a little powder over it to set it otherwise it can look very slick. It wears beautifully with a primer. It's so cheap that it's great to buy a few and experiment. It's a very thin formula and a little goes a long way. I am so impressed with this product.

Cannot be beaten for the price point. - 11-01-2018 by

This foundation is seriously amazing as a light-weight everyday foundation. I would not recommend this for people with ultra-oily skin as it has quite a dewy finish. I wear it with a setting powder over the top and it last all day. I've been using it for the last month and it doesn't seem to be comedogenic.

Love it!! - 08-01-2018 by

I bought 2 shades and mixed them and the colour is perfect. Such a light foundation but plenty of coverage for what I like. I like using this foundation in the slightly cooler weather as I get an oily t zone. I am 49. I find it can be slightly drying on parts of my face but love it anyway.

Well exceeded expectation. - 20-12-2017 by

Absolutely love this foundation!

The colour match to my skin is perfect, the amount of colours is so inclusive, the different undertones is also great. Not everyone is straight warm or cool and this brand understands that.

I have oily/combination skin and I was sceptical when I saw this was a ‘serum’ foundation.. would this make me shiny after an hour? But no! Middle of summer and I have to touch up once MAX daily.

It also has great coverage and the price, beyond amazing for what you are getting!

I won’t use another foundation again.

Perfect for winter and dry skin - 20-12-2017 by

I wish my shade was available last winter here in Australia because I would definitely use this every single day. This is perfect for somebody who has dry skin. I have normal skin and by using this, my skin is looking glowing, not greasy or oily. Though on the other hand, it could look shiny in the middle of the day. It offers medium to buildable coverage but Im happy with just a single layer. I still want my cute brown freckles on my cheekbones to appear. I apply this foundation with the Adherence primer and boy my pores virtually disappeared!

I also have the Coverage Foundation. This serum foundation is perfect for my everyday look while the coverage foundation is better during a date or gathering.

Fantastic - 19-12-2017 by

I have mildly oily, olive-toned skin, and I purchased the 2.0P Light Medium - Pink colour. I basically just wanted a foundation which was light enough to replace my usual BB cream, but hardy enough to last a full day at work. I am so impressed with this foundation! It is super light on the skin, and you barely need any at all - I find that one pump covers my whole face. It stays all day and has a really nice matte finish which withstands my slightly oily complexion. I would definitely recommend this product to anyone who is looking for a very light foundation!

Unbelievably wearable - 19-12-2017 by

I hate when foundations accentuate the dry patches on your face; mainly nose and chin for me. This foundation doesn't do that at all. In fact, it's as if its hydrating my skin at the same as I'm wearing. It's as if my skin doesnt even know its wearing foundation and I love it.
Its incredibly lightweight but provides wonderful and buildable coverage for any occasion.
I'll probably never bother trying other foundation brands. I can say the same for the Ordinary's skincare lines as well. They are killing it.

I love this formula so much - 12-12-2017 by

This is a really, really pretty foundation. It's super thin and liquidy, which I love, and it sits really beautifully on the skin. I have quite dehydrated skin but with enlarged pores, and I find that this formula works really well for me - it doesn't sink into my pores, but it's hydrating enough for my dry areas too.

It's a medium coverage, but is buildable in my experience. I find that this formula lasts quite well on my skin.

OK for the price point - 12-12-2017 by

This was an OK foundation. I'm 34 with fair skin. Skin would be on the dry and sensitive side. I bought both this and the coverage foundation to test.

I found that I couldn't apply this foundation with my fingers -- it just stayed on top my skin and would constantly wipe off. I've looked into the mirror at the end of a work day and found that it had clung on to the dry patches in my skin -- VERY unattractive. This happened even with primer.

I had better results when using a makeup sponge. It blended a bit better into my skin and had less of a tendency to wipe off. So it was kind of usable... we'll see how it fares this summer though. For the price point it's not bad, but I wouldn't make this my go-to foundation.

I have to say though that I'd prefer the serum foundation to the coverage one. The coverage version amplified the problems of this one x10.

Great for new moms! - 12-12-2017 by

I've always been on the prowl for the next best foundation in town and I think I've found it! I've used a few products from The Ordinary and have read reviews on this product so I'm happy to say that this foundation really is amazing! I'm a new mom and most days I'd like to look presentable to the world so even a few drops is all I need to look human again. It makes me look like me but better

Constant compliments - 07-12-2017 by

Every time I wear this foundation, I receive compliments on my glowing skin or flawless complexion. Feels so light on the skin, and is an absolute bargain! My skin is usually quite dehydrated, but I can wear this foundation comfortably all day long without a 'tight' feeling. The texture is so thin, it's almost like water. It blends so well and provides a buildable coverage. Very happy!

Trusty right hand man! - 07-12-2017 by

At first, I thought to myself "Can it actually be as good as what everyone's raving about?"
Well I can tell it's a big fat YES!!
This foundation is so light weight, it blends into my skin flawlessly leaving my skin with a glowing complexion, that I often get complemented on.
I apply this with a damp beauty blender as I love a dewy finish & with such a wide range of shades, your bound to find your perfect match!
It will honestly be your trusty right hand man, that one foundation you'll keep reaching for time & time again!

The best serum foundation to date!! - 06-12-2017 by

I love this. I have medium to dark skin tone with golden undertone. Very few serum based foundations look good on my skin, and this is the one. It is a really lovely product that is ultra lightweight yet, it gives sufficient coverage. It blends in like a dream :) It gives a natural skin look and gives off a beautiful healthy luminous dewy finish. I think it's a great summer time foundation when you don't want the heaviness of a full coverage foundation. You know your skin can breathe but yet it can slightly conceal minor flows with glow factor in it. Really great for times you want light dewy makeup. It is fragarance free. It’s shades are also nice and accurate! And the best part you would not mind by giving it a go as the whole foundations range is so inexpensive!!! Highly recommend!!!

:) - 05-12-2017 by

This foundation has been getting a lot of raves and reviews online, so I had to try this for myself! I then saw the price point and was gobsmacked! It has a lovely lightweight feel to the skin, and my skin looks so flawless and healthy - highly recommend giving this a go!

Great Foundation! - 04-12-2017 by

This is the perfect foundation for everyday! I don't like a lot of coverage so this foundation is great for me! It glides on smoothly and gives my skin a healthy glow! I add a translucent powder on top for the areas I get shiny! It is definitely worth a try- especially at this incredible price point!

Must try! - 04-12-2017 by

I’m beginning to get seriously obsessed with this foundation! The colour match is pretty much perfect to my skin tone (I’m using shade 1.2N or 2.0N for when I tan) and it gives me the most radiant looking skin while feeling super lightweight. I almost feel like I’m wearing nothing at all but my skin looks flawless - and trust me there are some flaws when I start out.

I love glowing skin so I don’t apply too much powder after this product and mainly stick to the t-zone when I do. I use my hands to apply the foundation which is not usually how I prefer to apply foundation but I do find I get a better result when I do use my hands. I’m super impressed with this foundation and it will continue to be my go to foundation! :-)

Excellent foundation - 13-11-2017 by

I had bought this foundation twice now, it is fantastic. It is light and breathable with good coverage and feels comfortable on throughout the day. It is easy to apply and stays on throughout the day. I am struggling with hormonal acne and this covers it well. I am ditching the expensive stuff and sticking with this!!

The colour system is a bit confusing, I am typically quite light in most brands however bought the 1.1 in this and was almost like white paint. I had gotten the 2.0 now and it is perfect, the colour swatch pictures aren't very helpful however for $12.50 I think it pays off for trial and error.

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