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The Ordinary Serum Foundation 30ml

4.3 of 346 reviews

$12.70

4 instalments of $3.18

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4 instalments of $3.18

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The Ordinary Serum Foundation

The Ordinary Serum Foundation

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Customer Reviews

Review & Earn

4.3 of 346 reviews

85% recommend this product

  1. 174

  2. 107

  3. 43

  4. 14

  5. 8

Most Helpful Positive

Perfect Colour Match
This is such a lovely foundation! It is one of the first I have ever used that perfectly matches my skin tone. I find that most foundations have a strong pink undertone but this has the yellow undertones that better suit my skin.
It is super light weight so not full coverage, but feels so nice and lasts pretty well. I have oily combination skin and it doesn't slide off.

Most Helpful Criticism

50/50
This foundation is Nice in colour and texture but doesn't settle well on my skin, I have dry skin. its well on checks and chin but not over acne breakouts
  1. Perfect Colour Match

    This is such a lovely foundation! It is one of the first I have ever used that perfectly matches my skin tone. I find that most foundations have a strong pink undertone but this has the yellow undertones that better suit my skin.
    It is super light weight so not full coverage, but feels so nice and lasts pretty well. I have oily combination skin and it doesn't slide off.
  2. Light coverage and long lasting

    I have been looking for a more affordable foundation to replace my expensive one. I haven’t been able to find one that has light to medium coverage and lasts, until this one!
    I was a bit skeptical because of the price but thought it was worth the risk, colour matched and bought it.
    So glad I did! It lasts so well and I got multiple comments on how great it looked on my skin. Pairs well with the silicone primer too
  3. 50/50

    This foundation is Nice in colour and texture but doesn't settle well on my skin, I have dry skin. its well on checks and chin but not over acne breakouts
  4. Nice

    This is my everyday foundation although the shade match could be better
  5. Great finish - but made me break out.

    Beautiful light look that is easy to blend, but I found that my (non acne prone) skin got pimples when I used it. However for this price, it’s probably worth a try !
  6. Love!

    Absolutely love this foundation! Very natural looking and blends well. Great price too!
  7. Doesn't last all day

    Consistency is really nice and light - very thin and easy to wear day to day. Lasting power is not the best though
  8. Doesn't sit on my skin well and colour way too yellow

    I'm normally not a liquid foundation person, as I like a sheer to light coverage and find many foundations too drying or heavy. So thought I would give The Ordinary Serum foundation a go. I used the findation to get a colour match and due to low price point bought 2 shades. I have yellow undertones, but this foundation is way too yellow. I looked like I had jaundice and immediately washed it off. Since I don't like wasting products I then bought a colour correction fluid to mix in, colour is much better but you really have to work this foundation into the skin a lot, even with primer and only using a little. I now only use a little bit, and use it more like a tint. Do not recommend.
  9. If you have light skin with yellow undertones - go for neutral shades

    I used the findation to get a colour match and due to low price point bought 2 shades. I have yellow undertones, but this foundation is way way way too yellow. I looked like I had jaundice and immediately washed it off. Serum doesn't sit well on skin, even with a primer. Not sure I'll use at all. I have light skin with yellow undertones and would suggest that if you are like me, then try the neutral light shade first and warm up the face with bronzer if needed.
  10. Love the texture

    This is a great foundation, I bought this over the full coverage foundation because I prefer a more natural look when wearing makeup and it's got great coverage, probably even more than I had expected. I went for the Medium - Yellow, because I have an olive complexion, it's probably a little bit too yellow, so I think if I get one of the lighter tones and mix them together it will probably be better, but I haven't had a chance to try it out yet. I have quite oily skin and I've found that this goes on nice and matte and tends to stay like that which is amazing. Definitely would recommend, as it goes on really nicely and is such a great product for the price!
  11. Love it

    I absolutely love this product. Previously I used the Too Faced Born This Way foundation (and still do for events!) but it's pricey to use it everyday but unfortunately the only cruelty-free foundation that seemed to match my face. I fell in love with this serum foundation the first time I used it -it matched my skin tone perfectly even though I'd guessed the shade. It's perfect for everyday when you don't need a long-wear foundation and I love that it's buildable for my acne-prone skin. The only reason I've given this product a 4/5 rather than a 5/5 is that I find that it transfers really easily even when it's set. Unfortunately I find foundation-fingerprints on random documents from when I've absentmindedly touched my face. Still love it though.
  12. Fair for the price

    I have mature skin and this is a very nice everyday foundation. I do need a bit of a heavier foundation for formal events. It applies fairly smooth and is easily blended with fingertips. I would buy this again. Not oily at all and leaves no heavy residue.
  13. Can't live without

    This foundation has been a game changer. I have a very pale complexion and Very Fair - Neutral with Silver is perfect! Everyone comments on my skin when I use this. Although it does highlight any dryness and flaking most days when my skin is only in need of a little pick me up, this foundation makes me glow and looks so fresh! And for the price - you can't beat it.
  14. Light foundation for every day

    I really love this foundation for an every day look. It’s buildable to cover up more and evens my skin tone but still need concealer to cover up pimples. The only issue I have with it is that it clings to dry patches and makes it look even more dry and flaky, even when wearing a heavy moisturiser underneath.
  15. Great but not when skin is dry

    This is a great, very well priced foundation. The range of colours is fantastic. It’s a lovely natural finish, but I found when my skin was dry that it didn’t sit very nicely so it is better for dewy skin
  16. a little goes a long way

    I was pleasantly surprised by this foundation. It's got an extremely thin consistency, so I was a little concerned by coverage. Turns out, it is extremely pigmented given the product is so thin. This means that it barely feels like you've got anything on your face, which I love (perfect for everyday wear). I wear this to work everyday, by the end of the work day, if I look close in the mirror, I can see that it has separated a little but you can't tell from 1m back from the mirror. I have oily skin, prone to a few spots here and there, with the occasional dry/flaky bits when my spots are healing, and around my nose. I do notice that it clings a little to my dry skin, but nothing too major. I recently switched form the It Cosmetics CC cream, back to this product and noticed a dramatic reduction in the production of new pimples.
  17. Fantastic!

    One word for this product - amazing!! I honestly could not believe how fantastic this product is considering the price and my cabinet full of high-end foundations that easily cost up to 10x more and are not nearly as impressive.
    First of all for the first time in my entire life I didn't have to purchase 2-3 shades to manually mix up the perfect shade which was neither too dark - I'm extremely fair - nor made me look like a freshly dug up corpse.
    Secondly, despite the extremely light texture - seriously, you don't even feel like you have anything on, it feels like a super light moisturising serum - the coverage is amazing. On most of my face I do not need a second layer, which is something I've always had to do with other products because I have a lot of redness, and I've found that unless I have a particularly bad spot there is no longer a need to use concealer in the usual places such as under the eyes or around the nose. Everything just looks naturally smooth and perfect.
    My one fear was that this product would not be matte enough because in the past I've learnt that "serum" on a foundation often means that it's very sheer and often leaves the face looking like you've just put an actual serum on it - ie. wet/oily. Those fears were put to rest immediately upon first use - I just cannot go on about how perfect and natural the texture is.
    Long story short, this product is perfect in every way from what I've seen so far. It easily lasts me the whole day (and I love to take a nap!). It is easy and quick to apply with your hands and doesn't require a lot of other product on top to finish off your routine - just some blush and finishing spray is perfectly fine
  18. Very impressed

    I am really impressed with this foundation at this price. It does a beautiful job of covering up all my flaws but still looks very natrual, and it makes me skin so soft. Love it!
  19. Wonderful

    Very lightweight consistency and amazing for mixing with other foundations. It applies very easily with either buffing brush or beauty blender. The shade range is amazing.
  20. Lovely

    low coverage and lightweight, feels nice for my dry skin. Highly recommend
  21. BEST FOUNDATION YOU WILL EVER USE

    I wear this foundation everyday and I swear the bottle just never ends. My skin is unevenly toned and this foundation gives it a photoshop finish.

    I'm absolutely obsessed.
  22. Good but not the life changing purchase I thought it would be

    I really wanted to love this but still a bit unsure how I feel. Found it a bit difficult to apply, sat on top of my skin in spots rather than blending. But I do think it settles nicely. Definitely buildable coverage. Not long lasting.
  23. Great product at a great price

    Purchased this product for my 21 yo daughter who has problem skin prone to breakouts that can be aggravated by the wrong make up products. This serum foundation is a winner. It gives her great cover, camouflaging any blemishes beautifully. It's comfortable to wear and she doesn't need to apply a large amount to get great coverage.I'm definitely going to buy some for myself to try on my more mature skin! My daughter has oily/combination skin with red tones, she has a medium/fair skin colour. We chose the 1.2y light yellow shade and it is a perfect match
  24. Amazing

    Staple product. Nice natural coverage and for the price point it couldn’t get better I find that it also doesn’t make my skin breakout either
  25. So good

    This foundation is fantastic I love it so much it’s so easy to get on my face with the serum type bottle and the perfect coverage
  26. not great not bad

    I really wanted to love this foundation. But I really didn't! I think its more about the fact I don't like the look of foundation, I love tinted moisturizer. It's soooo thin like slightly more than water and doesn't really leave a nice finish.
  27. Lasts all day

    I’m on my 2nd bottle of this foundation now and really love it!
    It’s a great value foundation which I use for work everyday and it doesn’t budge. It’s got a nice thin consistency when you put it on and spreads really nicely.
    I love the choices of shades too so I got an exact match for my skin.
    For the price I have nothing bad to say!
  28. Easy to apply

    I’m on my 2nd bottle of this foundation now and really love it!
    It’s a great value foundation which I use for work everyday and it doesn’t budge. It’s got a nice thin consistency when you put it on and spreads really nicely.
    I love the choices of shades too so I got an exact match for my skin.
    For the price I have nothing bad to say!
  29. Daily Foundation

    I don’t leave the house without being well groomed and makeup has been a part of my routine since I was a teenager. I love how light and dewy this serum foundation is and that I can layer it with other products for a complete look or use it alone to even my skin tone when I’m going for a ‘no makeup’ look.
  30. My go to

    This is my go to foundation for everyday. It’s so natural and does not emphasise my skin texture at all. I would admit that it makes my t zone quiet oily, but I love the product too much that it doesn’t bother me.
  31. Love it

    Great everyday foundation that doesn’t provide too much coverage but definitely enough to even out uneven skin tone. It goes on nice and smooth over a primer, feels like a very light second skin (ie can’t feel it all). Highly recommend it to people who just wants a nice a natural look.

    Now I use both a primer and a make up setting spray and it stays on great. Not sure how it works on its own but I’d always recommend the use of a good primer and make up setting spray with all foundations.
  32. Patchy ???

    Ordered the wrong shade, but tried it on to see if I should bother finding the correct shade, and it was fairly patchy. I love The Ordinary and really wanted to love, or at least like, this product, but no matter how I applied it, I just couldn’t get it to sit right, unless I used a heap of product, which made it look cakey. I know it’s only $13, but the packaging felt incredibly cheap. I’m not sure what I expected considering.
  33. My go-to for everyday

    I use this foundation for everyday because its light-weight and gives enough coverage to cover blemishes and uneven skin without looking cakey. Enough colour choices to find the right one for your skin as well!
  34. Love this foundation!

    This product is everything I wanted in a serum foundation. Lightweight, zero scent, blends seamlessly into the skin with a makeup sponge, very easy to manipulate. Very impressed with the formula! Way more coverage than other “light-coverage” foundations, wears great throughout the day when topped with powder, with zero creasing and a beautiful sheen.
  35. Nice foundation

    I bought this to try and am very impressed with it, I used the colour match on the webpage on another foundation I use and it is a really good match to my skin
  36. A great no make up makeup look

    A nice, sheer base, feels nice on the skin and easy to apply. The colour match was not spot on and I would go darker next time.
  37. Great light coverage

    Love this foundation! It goes on so silky and smoth and so easy to blend, great for everyday wear. Highly recommend for anyone looking for sheer coverage foundation
  38. Perfect no makeup makeup foundation

    This serum foundation is great if you're after a no makeup makeup look, and are looking for a lighter alternative to BB creams.
    I really liked the watery consistency, and how easy it was to blend out evenly all over the face, and how natural it looked.
    Great option for an everyday foundation.
  39. Really fab product

    I really enjoy using all of the ordinary products, the foundation is a staple in my routine. Paired with the ordinary primer it is a no brainer combo! I get a whole day of coverage and it feels light on my skin.
  40. Perfect for “Glossier” skin/makeup

    It’s really lightweight and does have more coverage compared to other lightweight foundations (would cover freckles and light/medium acne scars). It’s not greasy, yet gives a radiant finish, and is not cakey AT ALL!! But the way that I’ve found that works the best is using my hands to apply it and just massage it into my skin, and it gives the closest “Glossier” skin/makeup look that I’ve found that’s actual achievable for those who don’t have supernaturally clear skin.
  41. Keen to try again

    I ordered this using the colour match findation but the colour was so off. The consistency seemed nice so I would definitely consider trying it again!
  42. Perfect weight

    I’m not big on wearing heavy foundations as I live usually ina hot place and heavy foundation just doesn’t wear well or look right. This foundation feels so light and gives beautiful coverage, With an airbrushed look. I have pigmentation (freckles etc) but this foundation seems to do a good balanced job of smoothing out my complexion in a natural way. I will be repurchasing
  43. froth

    such a light consistency but amazing coverage. looks so natural on the skin
  44. Awesome

    loving this foundation, perfect level of coverage without being too cakey, it lasts well if primed and set properly.
  45. Silky smooth skin

    I’m Obsessed with this foundation. It leaves my skin feeling so velvety smooth. The finish is really pretty and natrual and the price is so excellent for this quality of makeup. Highly recommend
  46. Great

    t’s ok
    It’s really runny, the pigment is ok and the coverage is subtle. Great if you prefer light cover foundation
  47. Good Foundation for Price

    Whilst the Serum foundation is probably too light in coverage for me for work wear or events it is really lovely for a weekend fresh face or just running errands. It doesn't react badly to sunscreen and stays put under a nice light setting powder. Good colour range
  48. Smooth and blends well

    I do like to use this serum over the ordinary moisteriser. I like to set it in with rose water spray. Some days it leaves a cake Mark and some days it won't. Colour match is perfect .
  49. Ok but not amazing

    There's something about this foundation that just doesn't sit well with my skin. It seems to 'seperate' during the day and looks like an oily mess by the end of the day. It is also very sheer. Not the magic potion I was hoping for.
  50. A great everyday foundation

    Beautiful sheer-medium coverage and a natural looking finish. Stays on all day with a light dusting of translucent powder. I am very pale and the 1.0 Very fair neutral is perfect for me. It also mixes well with other foundations. Will keep buying again. It is so affordable. Love the packaging too, the pump works well and has a simple lock by twisting the top. Will definitely buy again.
  51. Great cheap option

    This is a great daily foundation for work, and doesn't react badly with my acne prone skin (woohoo!!) Definitely doesn't last as well as some more expensive brands, and probably wouldn't be ideal for those with Oily skin (as it looks oily on my Dry skin by the end of the day). Would recommend for someone that doesn't want to power through their expensive foundations.
  52. The price though

    For the price you cannot be disappointed with this foundation. It has a sheer coverage and is fine for daily wear.
  53. Perfect sheer foundation

    If you are looking for a sheer coverage everyday foundation this is perfect. The price is awesome and the bottle comes with a pump which I always appreciate. It's also just really easy to apply and I find it last just fine. Bought this multiple times now.
  54. Better than BB cream

    I have always had difficult dry and sensitive skin that does not take well to foundations so have stuck to bb creams for a long time. I decided to take a leap and try this one. It's actually amazing. Sits better on my skin than most BB creams I have tried. Absolutely love it. Zero dry partches. Did not gather all that much. Occasionally at the end of the day there's a little bit of movement but not enough to be noticeable. It is a velvet finish. I use 1.1p and 1.2p
  55. WOW

    THIS IS MY FAVORITE FOUNDATION AND I CANNOT SAY THIS ENOUGH. I am a certified makeup artist/beauty influencer on Instagram, so I have tried a WIDE range of foundations and this and the coverage
    foundation hands down is the best one I have came across, and for the price range, I am stocked to the wall in this product. I love how flawless it looks on clients too. If you're interested to see how it performs, I have tones to videos and pictures on my Instagram of this product in use. @makeupbyneesha_x
  56. Best Foundation

    Good coverage, amazing colour match would defiantly recommend for light to medium coverage
  57. Nice cheap foundation

    This foundation has a nice smooth feel to it and good amount of coverage. Also very inexpensive. However, I found the colour match lighter than I wanted so I'd advise to cross-check colour with a few existing foundation colours you already have.
  58. Love it!

    I thought I'd give it a bash just beccause it was so cheap and I love their skincare products. It has turned in to one of my favourite foundations. I have very dry and pale Celtic skin but was able to find a light enough match pretty easily. The liquid is very thin and watery but goes on very easily and a little goes a long way. Easy to apply with brush or beauty blender, also goes on relatively well with fingers. Much more coverage than I was expecting and has a fairly velvety finish unless I wear a glowy primer under in which case it can look quite dewy. I also use it as an under eye concealer as it's one of the few products that doesn't make my skin look crepey. Would love it if TO actually made an under eye serum concealer similar to this.
  59. Such a pretty glowy finish that helps even out skin tone

    I very rarely wear foundation because I don't like looking like I'm wearing anything. This honestly looks so natural and it just glows. It doesn't really cover much, but evens out my skin tone well, which is all I was really after. I've noticed that it doesn't last all day on my skin, and I have pretty normal skin, not oily, dry or blemished. But considering its price and formula it exceeds my expectations.
  60. Great foundation

    Invest and skincare and you would need much foundation at all. This one is the best cos I just mix it with primer or sun screen and it doesn’t make me feel like I’m wearing too much. It doesn’t cake and blends well
  61. My new everyday foundation.

    I love this foundation. A super light a dewy formula that still delivers a fully covered look. I use a damp beauty blender to apply but can easily be applied with fingers also. This stays all day working in my retail job. The colour range is fantastic. I used the foundation matching and was 1.1 N which is perfect.
  62. Doesn't Like My Skin

    I was really disappointed with this because so many of my friends have spoken highly of it but it just doesn't sit well on my skin.
    It was very streaky and settled into weird parts of my face. Very oily and moved heaps throughout the day (I had to powder constantly).
    The shade range is amazing and the price is fantastic but it just doesn't want to co-operate with my skin.
  63. Second time around

    FInally bought a shade suitable for my skin (after buying one too light) still love the product. Makes skin looks extremely smooth and feel it too! Gives a velvety skin look. Lovely for the price really
  64. Best foundation I’ve ever used

    I love this foundation so much! I usually find foundation too heavy and hard to match with my skin tone. This one is the total opposite. It blends in perfectly and looks so natural. I cannot imagine a better result.
  65. I mix with the coverage foundation

    Together they work wonderfully, and are nice and gentle for acne prone/dry skin. I needed a cheaper foundation than my usual VERY expensive Nars or MAC, and I found it and even prefer the finish.
  66. Holy grail foundation

    Definitely, my favorite foundation feels like nothing on the skin and a bonus that it comes in good shades!
  67. My new favourite foundation

    Love love LOVE this foundation. It’s light on the skin, has a natural finish and doesn’t make me break out at all (I have combination/ sensitive skin). Took me a couple of goes to find my shade, but that’s no one’s fault lmao
    A little bit goes a long way so this will definitely last you a while. It’s a very thin (almost watery) formula but is also buildable for higher coverage.
  68. Love this foundation

    I find it super lightweight and hydrating. It smooths on beautifully and gives just enough coverage to hide imperfections but not look like I'm wearing makeup. Leaves my skin looking healthy and glowy without feeling heavy like some BB creams - It's my go-to summer foundation.
  69. It's just ok

    Bit over rated! Its super oily and not long lasting. Works well to mix with a dry foundation or to use for contouring. GREAT for the price!
  70. Great finish and long lasting

    Amazing product! 1 pump is enough coverage for single use so no wastage. Light weight and great Matt coverage lasting a full day!
  71. Nice coverage

    This foundation is great especially for the price. It doesn't live up to most of the more expensive foundations I have used but for something with a wide colour range and a ridiculous price point it's a really nice 'no brainer, slap it on' sort of product. I bought the coverage foundation in the same shade and they are nice worn together.
  72. Beautiful natural finish

    I’ve used this for close to a week now and I’m so, so happy I bought it.

    I suffer from dry & dehydrated skin (lacking in both water and oil) so my skin tends to be overly textured. Getting a smooth finish from my makeup is nearly impossible.

    This foundation is the perfect balance between being moisturising but still looking like makeup, if that makes sense. I have stepped my up skincare game to remove dead cells, but even still, makeup usually sits on top of my skin or slip-slides around. This one just...aheres. I absolutely love the finish. I don’t feel cakey at all.

    The coverage is just right and is nicely buildable if I want a little more. I apply it with a Morphe buffing brush, but fingers work just as well to be honest.

    I love it and will be repurchasing.

  73. Every Day Essential

    I love this lightweight foundation for everyday use. I don't want to look caked on but at the same time want to feel like I have a smooth, even base. This foundation is perfect and I find that it is buildable if you want.
  74. Easy, beautiful application, but did not wear well

    This product still needs experimenting with. It goes on easily and can beyond up to a nice everyday coverage. I loved it. Only thing was after 8 hours at work I came home to my makeup looking oily in my t-zone and cheeks. I have dry skin so I’ve never had this problem before. I’m hoping that with the perfect primer it will wear better.
  75. good coverage

    given the price, it's a really good foundation and i like the dewy finish.
  76. Great for the price!

    This is an amazing, lightweight foundation with many undertones to choose from. Is it amazing? No, it's not - but honestly, I don't care considering it only costs like $13!!! You can purchase more than one shade to colour-match and you won't even make a dent in your bank account. It's honestly good stuff
  77. Fantastic

    Really lightweight, good coverage, easy to wear. I don't really like wearing foundation, so this was great for me. My best friend also uses it, and she just wears a tad more than I do as she likes a fuller coverage. Might not be great for really dry skin because it is so light; having said that, it mixes really well with a moisturiser. Love it!
  78. Amazing light foundation

    I have only been using this foundation for 2 days but I have fallen in love with it! The consistency is perfect, it is very light, just like any other serums. The coverage is great, I would say it's medium coverage, it hides the redness around my nose and small zits on my forehead very well. I use a matte powder on top to set this foundation and it has worn beautifully throughout the day. I have very oily skin but this foundation sits very well on my face even after a full day 8-9 hours (I do blot my face once during the day). The colour range is great, I own 1.2YG and 2.0 YG, it's so hard for me to find foundation with true yellow undertones, I'm so glad I bought this foundation as the shades match me very well. I'm currently using 2.0YG but will be mixing it with the lighter 1.2YG as i usually get paler over winter. Highly recommend this foundation, for the price point, it is an absolute bargain.
  79. Amazing for the price!

    Great product for the price. Pump pack is very convenient. I do use a little more product than other foundations to get reasonable coverage, but at this price I don't mind. Good option to get a few in different shades and mix and match your skin tone depending on the season/to match fake tan. Great finish and lasts most of the day. I use it for travel as the bottle isn't glass, and its quite compact.
  80. OK

    This foundation is ok. It is lightweight, but I'm not completely sold on it, as it appears oily quickly after applying. I think it would suit someone with dry skin.
  81. Best colour.. light.. longwearing

    In love with this foundation. It reminds me of Mac face and body foundation.. but slightly more matte.

    Its pigmented enough and very lightweight.

    What's great for me is the shade is absolutely perfect for my skin. 2.0 YG ...the bomb for yellow undertoned skin. Its quite a task to find a low cost foundation with the perfect shade like this. So stoked!
  82. Love this for everyday wear

    I struggled to find a light foundation for everyday wear until I came across THIS beauty! Perfect shade, dab a little bit in a few red spots to even out the colour, and it doesn't leave any streaks or marks. The Neutral / Light / Dark tones are great too for avoiding that pink or orange look.
    If you need full coverage, this isn't for you, but perfect if you're looking for a light, everyday glow!
  83. Perfect for me

    The Ordinary is just the gift that keeps on giving!

    I purchased this product on a whim, without using Adore Beauty's colour matching option. Previously unhappy with my foundation shade matching my skin - I took a guess - and it paid off!

    I have extremely fair skin and always find foundation throws orange on my face. This foundation matched my skin perfectly.

    I'm not a heavy makeup user, and tend to prefer BB cream, however this foundation is light and easy to apply. It has great coverage and a beautiful finish.

    It is extremely affordable and I have the Silicone Primer on my wishlist,which I think would be a perfect match for this foundation.

    Thanks The Ordinary, you have ticked all the boxes for me!
  84. Love this for everyday

    I love this lightweight foundation for everyday use. I don't want to look caked on but at the same time want to feel like I have a smooth, even base. This foundation is perfect and I find that it is buildable if you want.

    I used to use the Smashbox waterwight foundation for everyday but since i've tried this there is no turning back. Such a great price too!!
  85. Fabulous everyday foundation even for dry skin

    I bought this on a whim just to see what the hype was all about and it’s well justified! I hate dry cakey foundation that feels like a mask and wasn’t sure if this would feel heavy and it’s light and the coverage is excellent. I’ve got mature combo skin and was also concerned it would either be greasy or leave dry patches, I don’t experience either issue. I’m absolutely religious about my morning skin care regime and use TO 23% Vitamin C HA mixed with their 3% Reversetrol & Ferulic Acid, I use quite a thick formulation moisturiser and once it sets top with TO Silicone High Adherence Primer, then this. I pat lightly on, one pump is more than adequate, and blend with my Beauty Blender and the finish is natural, it doesn’t oxidise and has incredible staying power. Not bad at all especially for the price. I find I’m switching to more and more of TO’s products from the ultra high end stuff I have been using and I’ve yet to be disappointed. I really believe the secret to my success with this foundation is skin preparation. This is definitely worth a try!
  86. Great liquid foundation

    This foundation is light, full coverage and when applied to skin looks so natural. Great every day foundation.
  87. Sheer, long lasting coverage!

    This foundation is more sheer than its full coverage counterpart making it a great foundation for those who don’t need full coverage. I love that it has a Serum in it too. I find it slightly too sheer for me to wear alone (I have pigmentation and old acne marks) but under a powder such as Nude by Nature Mineral Powder, it gives a great long lasting result. A nice foundation.
  88. The best of the best

    I have mature skin with lines. I used The Ordinary Serum Foundation which I used after their moisturizer and primer. You only need a very small amount and it spreads beautifully. I patted on some of The Ordinary opacity fluid to add a little more colour. As they say, the proof is in the pudding. I met a friend i had not seen in 10 years who said I had not aged in that time. The foundation is very natural looking and light. It does not sit in my lines and even after 6 hours was still looking good. I bought the color using the Adore comparison tool and it was spot on. I would highly recommend The Ordinary serum foundation for ease of use, spreadability, longevity and value for money.
  89. Would of been great it I had chose the right shade :(

    I bought this foundation awhile ago when it first came out, unfortunately the shade I purchased was too light (my error) however I still wore it around the house to see what it was like.
    First off, omg!! It leaves skin so silky, I’ve never experienced this before with any foundation!!! It’s so weird but so awesome! Second the coverage is actually so good!! It gives a slightly powdered look but it still looks so natural. The staying power is also quite good for such a cheap foundation! Great for every day use I say, cheap and good for your skin. Give it a go!
  90. Excellent day foundation

    I’ve reviewed The Ordinary coverage foundation in 1.2P and purchased this serum foundation in the same shade for lighter coverage for daytime . It perfectly matches my light olive with pink skin tones. It combines beautifully with my sunscreen which I then apply with a beauty blender. A sheer coverage which is excellent for day wear without being heavy or cakey (which I hate as I’m nearly 50) and wears well all day. Excellent quality, is buildable and gives an all over skin improvement without looking made up! Tick! This is my third bottle and hope they continue it.
  91. Light to medium coverage without feeling greasy on the skin

    This foundation is so easy to wear day to day or build up to wear as a base for a more full coverage look. Has a nice natural, skin like finish and doesn’t clog up my pores.
  92. Lightweight

    I find this product to be good for a very light weight coverage foundation . Good to use on days you want to have minimal makeup. Blends in easy with a beauty sponge. Is a little more oily then I expected, but it’s good quality for the price range
  93. Great coverage colors just not my color

    The coverage of the product is wonderful and very lightweight. It feels like a serum rather than a caked on foundation which is fantastic. The coverage is medium to full on my skin, a little bit goes a long way. You can also build the coverage to be full. Unfortunately the color match isn’t the best but I am likely to get this foundation in another color
  94. Great Light coverage

    Great product. Great coverage for daywear makeup.. Love the selection of tones!
  95. Too dewy for me

    This foundation claims a semi-matte finish but I think that's for non-oily skin types. It feels great on and blends really well, but immediately made my skin look super shiny even with a primer underneath, which accentuated fine lines. Also the shade I was matched with was a bit too dark - recommend going one lighter than the shade finder recommendation.
  96. Colour matching is hard

    I recently purchased The Ordinary Serum Foundation - 2.0P Light Medium – Pink.

    However, I’ve now tried it and I’m finding it too yellow. Please could you advise what colour would be best for me (this one said it had pink undertones, but I think it seems more yellow).

    I’ve found Natio Tinted Moisturiser SPF 20 in Neutral colour and Honey colour both suit me, but the Find My Shade app on your site said it couldn’t work with these products, even though they were listed.

    I'm wondering if all The Ordinary shades are quite yellow, given this one was listed as pink?

    Look forward to your thoughts.
  97. Amazing foundation for dry skin

    I am very pale, freckled and tend to be dry on my forehead and cheeks.
    This foundation looks absolutely flawless on, I have had so many compliments and friends asking what I'm wearing! And with my skin that NEVER happens to me!
    You only need to use the tiniest squirt on a damp beauty blender and it takes just few seconds to do your whole face, perfect for everyday and could easily layer this for a high coverage situation if you want.
    I am in love!
  98. Fantastic every day product

    This is a wonderful every day foundation. I use it for work where I like a medium coverage that lasts well.
  99. Review & Earn

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