Okay, so what the hell is Keratin?
Because before I did my research I always just thought of it as a mystical treatment you could get to make your hair smooth, which also made sure you would never be able to use regular shampoo again.
And well, it’s kinda that, but not all that, so let’s bust some myths.
So, what is Keratin? And what is a Keratin Treatment?
First things first, Keratin itself is a type of protein. It makes up your hair, skin and nails.
It’s a protective protein that helps to defend against damage, so some people believe that Keratin products and treatments help to improve the strength and health of your hair.
In the salon, a Keratin serum is applied to the hair and is then infused with heat. These sorts of treatments last about 6 months, and need to be maintained with the right sort of (Keratin-friendly) products.
So yes, you may have to ditch your regular shampoo and conditioner (particularly if they contain sulphates).
In terms of results, I honestly think they depend on your hair and hair type. People with frizzy, heat damaged hair are, of course, prime candidates. The idea is that the Keratin is absorbed by the hair cuticle, creating an extra strong layer that leaves your hair repaired, smooth and ultra glossy.
Our Brand and Content Manager Hannah Furst has road tested an in-salon Keratin treatment, so you can see how it worked for her hair type.
