bobbi brown

Bobbi Brown Long-Wear Gel Eyeliner

Bobbi Brown Authentic
  • Black Mauve Shimmer
    Black Mauve Shimmer
    Black Mauve Shimmer
  • Caviar Ink
    Caviar Ink
    Caviar Ink
  • Cypress Ink
    Cypress Ink
    Cypress Ink
  • Espresso Ink
    Espresso Ink
    Espresso Ink
  • Shimmer Forest Ink
    Shimmer Forest Ink
    Shimmer Forest Ink
Out of stock

Bobbi Brown Long-Wear Gel Eyeliner by Bobbi Brown


This award-winning liner gives you the look of liquid liner with the ease & feel of a gel formula. Long-wearing, water-resistant colour glides on & lets you get it just right before it dries - then stays without a smear or crease.    To apply: Dip tip of Ultra Fine Eyeliner Brush  (coat both sides of brush head). Wipe off excess before applying to eye. Work quickly as product becomes transfer-resistant once dry. To remove, use Instant Long-Wear Makeup Remover .

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Reviews (18)
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Easy to use - 09-09-2018 by

I've got it in espresso ink. The colour is light but buildable and works well with my pale skin. Smudge proof but easy to remove and doesn't bother my sensitive eyes.

LOVE - 20-08-2018 by

this eyeliner doesnt go anywhere, and is so black, love it heaps!

The best - 17-08-2018 by

best Gel eyeliner I've ever purchased. So creamy and dries quickly enough so it does not transfer. Has great staying power and is a lovely inky black.

Lovely - 09-08-2018 by

I have been using this for a few years now and find it is a great eyeliner that stays put especially on the waterline where all other eyeliners have failed. Never smudges even when swimming although i sometimes need a top up on the waterline. Can't live without this one. Love it!
Be sure to close the lid after using it though! It can dry out very quickly.

Best formula - 09-08-2018 by

This was recommended by a friend and I was really happy with the quality! I find it long wearing and love that it is jet black. Will be purchasing again!

THE BEST!!! - 31-07-2018 by

I love this eyeliner, it is absolutely perfect for tightlining to top lash and there is absolutely no transfer to the bottom lash line. It stays put!!!

Holy grail - 26-07-2018 by

This cult classic definitely lives up to its name. It is long-lasting and does not smear, applies smoothly with no gunks, and has strong colour payoff. Although it is on the pricier side, it is absolutely worth the investment.

Fantastic Product! - 06-07-2018 by

The Long-Wear Gel Eyeliner is must product for everyday for me. It is not gluggy or hard to use. It stays on until I cleanse my face and that could be 17 hours later and the eyeliner will looks fresh and not faded.

My holy grail gel eyeliner - 05-07-2018 by

This is my go to gel eyeliner for either tightlining or a winged eye. This stuff will not budge. It doesn’t smear or flake off. More often than I’d like to admit, I’ve woken up the next morning with perfect winged liner still in place (even though the rest of my makeup has disintegrated).
This has a great smooth texture that makes it easy to apply with either a fine tipped or angled eyeliner brush.
Also, this won’t dry out in the jar like some other gel liners do. A pot of this will last you almost a full year with everyday use. Well worth the money.

good product - 25-06-2018 by

I am a big fan of Bobbi Brown products. I find this eyeliner lasts all day and is best for the eyelid not so much the water line. The bobbi brown eyeliner brush is amazing with this product though.

Dried out after a short period of time - 21-06-2018 by

I love Bobbi Brown products and had heard great things about this eye liner but unfortunately did not have a good experience with this product. It dried out after a couple of months which made it difficult to use.

Easy to use - 18-06-2018 by

This is a great eyeliner. Really easy to apply which is a plus for me when I'm in a rush in the mornings. It is still in perfect condition after a full day. Will buy again for sure!

Does not budge - 31-05-2018 by

Longest gel liner I've ever tried. The only gel liner that won't budge or transfer on my hooded eyes. Love it!!

Amazing Gel Eyeliner! - 18-04-2018 by

This is my Holy Grail Gel Eyeliner - it is of a very high quality and stays in place all day long and dosen't smudge! It has a smooth texture and applies well. Would reccommend to others!

Long wearing gel liner - 03-12-2017 by

Wanted to treat myself to a high end gel liner and purchased Sepia ink for an everyday liner. Really nice muted soft brown colour. Not too harsh looking on the upper lid. Nice formula and stays all day, ALL DAAAAAY! The only downside is that it drys out quickly! I have to use a teeny tiny bit of jojoba oil on my liner brush to get the product out. I want to try the classic black ink but AD doesn't seem to stock this cult favourite :/

Amazing Product! - 12-10-2017 by

I love the chocolate shimmer, it looks amazing when it is smudged along the lash line once it has been applied. It is super long lasting also!

Doesn't budge! - 24-11-2016 by

Expensive but ridiculously long lasting and budge proof.

Best Long Wear eyeliner - 25-06-2016 by

I love Bobbi Brown Long-wear gel liner. Best product for the waterline. It doesnt smudge and it will stay on all day! I havent found another gel liner that is as good as this for the waterline.

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