The Cult IT Cosmetics CC Cream Now Comes in a Glowy Foundation - Here's Our Verdict

it cosmetics your skin but better foundationit cosmetics your skin but better foundation

Ask any beauty editor worth their weight in mascara and they’ll tell you, the IT Cosmetics CC Cream is a cult product for a reason.

Many reasons, actually.

The full coverage, colour correcting foundation/CC cream hybrid with SPF50+ delivers on its promise - to make your skin look like your skin, but better.

But it’s also a bit of a confusing product because when you think of a CC cream, you’re expecting a colour correcting tinted moisturiser. A light everyday base, which it's definitely not. (And then there’s the fact this product is always sold out because it's that darn popular.)

So, the brand went and launched a new foundation that says it can give you the ‘your skin but better’ glow, without the thicker full coverage finish.

But is it any good and how does it compare to the original CC cream? Here’s everything you need to know about the new IT Cosmetics Your Skin But Better Foundation, including my honest review.

What Is the New IT Cosmetics Foundation?

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IT Cosmetics Your Skin But Better Foundation is the newest foundation from the same people who brought you the cult Your Skin But Better CC cream.

The brand describes it as "a lightweight liquid foundation with medium coverage and a naturally radiant finish for all skin types."

It's also formulated with skincare ingredients like hepes acid, hyaluronic acid, aloe vera, vitamin E and vitamin B5 (panthenol) to help improve skin over time.

IT Cosmetics CC Cream vs Your Skin But Better Foundation.

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OK cool, but how is this new Your Skin But Better foundation different to the Your Skin But Better CC cream?

There are a few main differences between these two formulas, so let's break it down.

IT Cosmetics Your Skin But Better Foundation

  • Light water fluid texture.

  • Medium to full buildable coverage.

  • Natural, radiant finish.

  • Contains hydrating skincare ingredients.

  • Comes in 16 shades.

IT Cosmetics Your Skin But Better CC+ Cream SPF50

  • Thicker cream texture.

  • Full coverage and colour correcting.

  • Natural, radiant or matte finishes.

  • Contains SPF50+ physical protection.

  • Comes in 14 shades.

As you can see in this photo below, the biggest differences are how they feel on the skin and the level of coverage they offer (the CC cream is much thicker and fuller coverage). These are 100 per cent different shades, in case you were wondering.

it cosmetics your skin but better foundation vs it cosmetics cc creamit cosmetics your skin but better foundation vs it cosmetics cc cream

IT Cosmetics Your Skin But Better Foundation Review.

Now, onto my review. Spoiler: I'm really enjoying this new foundation.

The texture is very lightweight and has a water-like consistency, and I found one pump was enough product to dot over my face and blend in with a flat stippling foundation brush.

Considering how full coverage the original CC cream is, I was expecting the new Your Skin But Better foundation to be sheerer. It's definitely still a medium to full coverage foundation, but nowhere near as thick or zincy as the CC cream.

Here's a before and after of my skin without makeup, and with just the foundation on in the shade 22 Light Neutral.

it cosmetics your skin but better foundation before and afterit cosmetics your skin but better foundation before and after

The result? Smooth, airbrushed skin that really did look like my skin, but better.

I liked how the foundation still let my freckles shine through, but I was seriously impressed by how well the product photographed. It diffuses light really beautifully, so this would be an excellent wedding or special event foundation.

And not to toot my horn, but when I put this photo on Instagram, the foundation caused quite the stir.

*12 people messaged me wanting to know what was on my face.

it cosmetics your skin but better foundation before and afterit cosmetics your skin but better foundation before and after

If you prefer a more full coverage foundation that feels like a sheer product, this could be your new everyday base for a natural but still 'done' makeup look. I found it a little matte for my super dry skin - I enjoy a light to medium coverage foundation with a juicy, dewy finish.

Oily, normal and combo skin types won't have any trouble, but for anyone with perpetually thirsty skin like mine, prep the skin with a hydrating primer like Heir Atelier Face Primer 1oz. or a thick moisturiser to keep everything nice and plump.

Now, for the spicy question... which IT Cosmetics foundation is the best?

And look, I like them both for different reasons. Want a full coverage product that's easy to apply, will last all day and can provide extra sun protection (but still wear your regular sunscreen underneath)? Go with the CC cream.

Love a medium to full coverage foundation with a light, comfy texture that delivers a radiant yet slightly blurred airbrush finish? Then the new IT Cosmetics Your Skin But Better foundation is for you.

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