Shop Self-Tanners

Self tanners are an incredible fashion accessory, which will give you that golden, exotic glow you crave.

But there are so many self-tanning products on the market. All the different shades, the buildable self-tanners, the varying results (hands up if you’ve been left with weird blotches and marks way too many times).

Because of this diversity and difference in quality, it can be tough to figure out which ones are effective and long-lasting. Luckily, Adore Beauty has the crème de le crème of self-tanning products.


Avoid blotchy skin and streaky lines with a gradual self-tanner like Eco Tan’s Organic Face Tan Water, which takes all the fear out of adding a beautiful glow to your complexion. It has non-comedogenic, organic ingredients that are safe for all skin types, and an antioxidant rich formula that stimulates collagen production and won’t clog pores.


Or try Loving Tan’s 2hr Express, which delivers immediate bronze colour and then develops into a richer, darker tan in just 2 hours. Its unique formula allows you to wear clothes a minute after application.

Get your hands on amazing brands like Eco Tan, Ella Bache, Loving Tan, Clarins and Clinique, and obtain a wonderfully natural tan without the adverse health effects caused by the sun.

Self-tanning can be daunting. However, we’ve written this handy Self Tan guide that provides advice on a good preparation routine, what to do once you’ve applied a layer, how to make your self-tan last evenly and skincare tips.

Shop our range now and get FREE express post on all orders over $50 and the ability to pay later with Afterpay.

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Self-Tanners, articles & community

Are Self-Tanners Safer Than Traditional Sun Tanning?
Are Self-Tanners Waterproof? Can I Swim in a Chlorinated Pool?
What is the Best Way to Apply Self-Tanner Evenly?
What Should I Do If I Mess Up My Self-Tan Application?

Recent reviews on Self-Tanners products

Eco Tan Organic Face Tan WaterEco Tan Organic Face Tan Water
Eco Tan
Eco Tan Organic Face Tan Water

Very gradual tan

This is a nice product but it takes a very long time for the colour to show up on your face. Good if you are really pale or want a very gradual tan. Feels nice and light on the skin.
Loving Tan 2HR Express - Dark 200mlLoving Tan 2HR Express - Dark 200ml
Loving Tan
Loving Tan 2HR Express - Dark 200ml

The Best Tan

Only wish i had found this Tan sooner such a great Colour
Eco Tan Organic Face Tan WaterEco Tan Organic Face Tan Water
Eco Tan
Eco Tan Organic Face Tan Water

Red head's tanning savior

As a red head with pale skin and freckles, I've always desperately wanted to tan but have never found a product that looked natural enough for me. A friend recommended I try this and let me borrow hers to see if I liked it.
I LOVED it!!
It didn't make me orange like other products and it actually helped with evening out my skin and reducing the size of my pores. After 2 applications I had the most lovely natural, warm glow that made my skin look really healthy.
I love that this product is natural, easy to apply and has a delicate, calming scent.
I don't wear Foundation anymore because my skin looks great without it now.
I'm so happy I found this product. I am a life-long convert.

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