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Pureology Hydrate - Shampoo 250ml

4.7 of 40 reviews

$39.95

$9.99 x 4

In Stock

$9.99 x 4

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Age:

  • Teens
  • 20s
  • 30s
  • 40s
  • 50+

Hair Concern:

  • Breakage and split ends
  • Colour protection

Hair Curl Type:

  • Curly
  • Straight
  • Very curly/African/Caribbean
  • Wavy

Hair Texture:

  • Fine
  • Medium

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Pureology Hydrate - Shampoo

Pureology Hydrate - Shampoo

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Customer Reviews

Review & Earn

4.7 of 40 reviews

97% recommend this product

  1. 28

  2. 11

  3. 1

  4. 0

  5. 0

Most Helpful Positive

So hydrating and fresh
LOVE THIS PRODUCT! Best conditioner, little sad the bottle is so small as my hair is super thick I ran out within 2 months of purchasing and I only wash my hair once a week!

Most Helpful Criticism

Great smell
I loved the shampoo, moisturisers when washing, but found the conditioner not as good
  1. So hydrating and fresh

    LOVE THIS PRODUCT! Best conditioner, little sad the bottle is so small as my hair is super thick I ran out within 2 months of purchasing and I only wash my hair once a week!

  2. New fave shampoo

    My hair has become very dry and brittle on the ends, but since switching to the pureology range, my hair has improved dramatically. The shampoo lathers really well and makes my hair smooth even before conditioning.
  3. Best Shampoo ever

    I love this shampoo and is the only one I will ever use again. I had damaged hair by a hair dresser and this has helped my hair immensely. It leaves it so soft and silky.
  4. Best shampoo

    I’ve tried many different shampoos, however thios is the best by far.. a small amount goes a long way, does not dry your hair out, and smells amazing.
    Will continue to purchase this brand.
  5. Smells great, nice and hydrating.

    I really like this range from pureology, and find the brand to be great quality. This shampoo is smoothing and hydrating and smells delicious. I like that you only need to use a really small amount of product to see results, which makes it not more affordable. I haven't repurchased because there's a lot of options for hair care and I'm always trying something new, but this is a solid choice.
  6. Clean feeling

    This shampoo is a little pricey but like others have said a little goes a long way. It lathers up really well and leaves my hair feeling squeaky clean but not super dry.
    It smells great too. I’m really happy with this purchase so far!
  7. Pricy

    Great shampoo! I love how smooth and hydrating my hair is after using this.
  8. Great for long hair

    This shampoo has really helped my very thin hair which tends to frizz when I let it air dry. It's expensive but I'd recommend it to anyone with straight, long hair.
  9. Leaves hair feeling fantastic

    I absolutely love this shampoo and conditioner. You only have to use a little dollop of the product and you get so much out of it. It may seem a little pricy but you get plenty of use.

    It also leaves your hair so moisturised and smooth after every use.
  10. Still unsure

    I have blonde very thick and was told this would work perfectly for my hair, I found it’s not quite as hydrating than Kevin Murphy.
  11. Amazing for blonde hair!

    I bought this after spending lots of money on highly reviewed shampoo and conditioners that were great for blonde hair.
    I bought this randomly and its been nothing but amazing - I have been washing my hair less, it has ripped my colour and I have the softest and shiniest hair now.
    The conditioner has this incredible minty smell to it and leaves your hair so silky
    Will definitely be purchasing this and the spray serum again!
  12. All time Fav!!

    This product is amazing! Had extensions back 3 years ago and wanted a really good sulfate free shampoo and con. Started using this one and my hair was starting to feel amazing! Also continued using after I had my extensions taken out as I had think curly hair was very hydrating and made my hair feel wonderfull week to week
  13. Love this

    Great shampoo, I suffer from a dry scalp every so often and get dandruff this shampoo helps keep my hair and scalp clean hydrated.
  14. Love this

    Great shampoo, I suffer from a dry scalp every so often and get dandruff this shampoo helps keep my hair and scalp clean hydrated.
  15. Great shampoo

    This shampoo cleans the hair well without drying it out. Smells great too!
  16. Favourite brand!

    In between toning my hair washes I use this shampoo so I don’t over tone and dry out my hair. This shampoo hydrated my hair without it leaving it greasy and flat, haven’t found a hydrating shampoo better than this!
  17. LOVE

    I started using pureology when I went to have a consultation (at the most expensive salon known to man)
  18. Great smell

    I loved the shampoo, moisturisers when washing, but found the conditioner not as good
  19. refreshing

    My long coloured hair wavy hair is fairly fine and frizzy with flyaways,Pureology Hydrate Shampoo makes my hair soft and keeps the frizz down with less flyaways. I also feel it makes my hair feel fuller. The shampoo is purple and quite thick, lathers well and goes a long way. The fragrance is lovely, like a perfume!
  20. Purology

    Have been using this product for years, love it! I have very frizzy, thick, curly hair which requires a lot of moisture, the shampoo and conditioner are great for my hair type. It also does not contain sulphate or artificial products that would do damage to “relaxed” or straightened hair. Tried other products to give my hair a “ break” from using Purology but am always disappointed and great back to using it. Can’t recommend this enough for people with my hair, both for men and woman.
  21. Purology

    Have been using this product for years, love it! I have very frizzy, thick, curly hair which requires a lot of moisture, the shampoo and conditioner are great for my hair type. It also does not contain sulphate or artificial products that would do damage to “relaxed” or straightened hair. Tried other products to give my hair a “ break” from using Purology
  22. Amazing

    I have quite long hair and this made my hair feel amazing. A tiny bit goes such a long way as well. Will definitely repurchase
  23. Would buy again!

    This shampoo was a really good cleaner, I liked that it’s a touch purple it helps keep my blonde a bit toned in between purple shampooing!
    It also lasted me a good 6 weeks, I have thick curly hair too!
    I’d definitely buy this again and it goes so well with the conditioner :)
  24. Great shampoo!

    This shampoo is very concentrated and I only have to use about a quarter size. It lathers so well and I have pretty thick medium length hair. Was skeptical because it's so expensive but it's worth it and it will last a long time. I only have to wash my hair every 2 to 3 days now.
  25. Amazing, makes my hair feel amazing.

    Received a sample of this shampoo and conditioner.
    I was very suprised at how great my hair felt after washing and blow drying even when I used my hair straighter. My hair felt soft, shiny and it really cleaned my scalp.
    I will be definitely ordering this product.
  26. Great hydrating conditioner

    This conditioner is great for my coloured and brittle hair. It does have a strong mint smell which smells clean and refreshing but you might want to avoid it if you don't like mint as it is strong. Definitely hydrates my dry hair
  27. Love it!

    I've been wanting to try this brand for a while but was hesitant because of the price. Finally gave in and so glad I did. I've never stuck to the one shampoo for very long but I will not be changing anytime soon. The smell is amazing, my hair is softer and I can use it when I have keratin treated hair.
  28. Great

     My hair is much softer and sits so much better than it was before I started using this and even though it's expensive I will continue to use it,It smells amazing and makes my hair feel softer and more manageable.
  29. Gentle and effective

    I am over the moon with this shampoo. I took a chance on something different after misfiring on several other expensive brands. This shampoo is so gentle but so effective. It has a violet tint to it to help with brassiness, and a little genuinely does go a long way!
  30. Transformed my hair

    This product has made my hair healthier. It's expensive but as it's a concentrated formula, a little goes a long way! Love that it is silicone free. Would definitely recommend this brand and love that the brand is cruelty free.
  31. Love this shampoo!

    I have been using this shampoo for about a year now. I was recommended this brand as I have a sensitive scalp. My psoriasis still does flare up sometimes but no where as much as with other brands. This shampoo does what it says, it leaves my hair feeling super clean and doesn't make my blonde go a weird colour.
  32. So soft

    I love this shampoo my hair feels amazing and soft when washing it. You don’t need a lot, a little will go a long way.
  33. Best shampoo ever!!

    This isn't rated one of the best shampoos for nothing. It's ammmaaziing! The thing I get compliments most on is my hair, and I have this shampoo and conditioner to thank for it. It cleans my hair so well without drying it, makes my hair super shiny and soft! I have very long hair and it's moisturizing enough for the ends of my hair :)! Def recommend, you won't regret it!
  34. incredible

    this product has been so good for my hair - use it with the matching conditioner too
  35. Great vegan product

    Iv been hairdressing for 30 years and I love this product . It’s very concentrated so you only use the amount of a ten cent piece . If you use this product sparingly it will last twice as long as the same size bottle of any other brand . Using sh and condition leaves your scalp feeling fresh and your hair soft and healthy . Plus your doing your environment a favour .
  36. THE BEST A+++

    I have bleached blond hair which is dry and prone to frizz, but not anymore! I was using the Pureology for Blond hair which I thought was fantastic until I tried the Hydrate. If your hair is as dry as mine was then this stuff is magic especially combined with the conditioner. At first you may think it is expensive but you need such a small amount a bottle will last for a very long time and the benefits you will get make it worth every cent. Finally I have found a shampoo that makes my dyed hair look and feel soft and shiny and without the frizz. To me this is THE BEST shampoo and conditioner I have honestly ever used. (I'm 56 and have tried many products but none come close to this)
  37. Smells beautiful and works well

    Like using this product. It smells amazing and makes my hair feel softer and more manageable.
  38. Best on the market

    The Pureology shampoo and conditioner is the best I have ever tried. It smells and feels wonderful and makes your hair shiny and manageable. It helps control the frizz caused by colouring
  39. Love this shampoo

    After searching and trying many shampoos and conditioners I finally found this one. I have thick, naturally dry and over processed (I love to dye it rainbow) and poofy hair. I usually look not unlike an escaped mental patient after washing and drying my hair. I also have sensitive skin and find my scalp is often itchy. This shampoo and conditioner leaves my hair soft, manageable and sitting rather flat not at all poofy. I find the shampoo lathers really well for a sulphite free shampoo. I have to admit i'm not a big fan of the smell of the shampoo it makes my nose a bit itchy it's a rather strong botanical (mainly rose) smell. But I am willing to deal with it as this shampoo is just that good. I would also rather a botanical smell to a chemical smell. The conditioner however I LOVE the smell of, it's peppermint and I also find it really soothing to my itchy scalp and it doesn't itchy nearly as much for about 2 days after I use it. My hair is much softer and sits so much better than it was before I started using this and even though it's expensive I will continue to use it,
  40. Amazingly soft Hair!

    This is the BEST shampoo I have ever used. I have used most brands on the market from low end to high end. My fine coloured hair suffered from frizz and felt dry and straw like my entire adult life. One use of this shampoo and it has been instantly transformed. It is now soft, full, bouncy and no frizz. You only use a tiny amount - (10cent piece size) so its not as expensive as first outlay seems. Try it! I have recommended with success to all my friends.
  41. Review & Earn

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