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Pureology Hydrate Shampoo 266ml 266ml

4.7 of 35 reviews

$42.50

4 instalments of $10.63

Or 4 instalments of $10.63 with LEARN MORE

In Stock 

4 instalments of $10.63

Or 4 instalments of $10.63 with LEARN MORE

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Pureology Hydrate - Shampoo gently cleanses without stripping colour with this concentrated moisturizing shampoo. Our ZeroSulfate®  formula with the exclusive AntiFadeComplex®  delivers a rich lather, while infusing hair with essential hydration and colour retention.

  • Sulphate Free
  • Vegan

What customers say

SUPERIOR - 100% recommend

4.7
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Age:

  • Teens
  • 20s
  • 30s
  • 40s
  • 50+

Hair Concern:

  • Breakage and split ends
  • Colour protection

Hair Curl Type:

  • Curly
  • Straight
  • Very curly/African/Caribbean
  • Wavy

Hair Texture:

  • Fine
  • Medium

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Pureology Hydrate Shampoo 266ml Reviews

4.7 of 35 reviews

100% recommend this product

  1. 27

  2. 6

  3. 2

  4. 0

  5. 0

Most Helpful Positive

Super Hydrating

EM

Being a flight attendant, my hair is prone to being dry and this has saved my hair! I love it, its lightweight and makes my hair feel so soft and smooth. A little goes a long way, it's great for anyone who has dry or frizzy hair! I have coloured hair and this doesn't fade the colour or strip any of the natural oils away, i love it!

Most Helpful Criticism

It’s good

Kris

I do like this shampoo I find it works really well with my hair, a little goes a long way and it doesn’t seem to dry my hair out but the only thing I don’t really like is it has a very strong minty smell and it gives my head a cold tingle which will stop me from repurchasing I find it that strong.
  1. Super Hydrating

    EM

    Being a flight attendant, my hair is prone to being dry and this has saved my hair! I love it, its lightweight and makes my hair feel so soft and smooth. A little goes a long way, it's great for anyone who has dry or frizzy hair! I have coloured hair and this doesn't fade the colour or strip any of the natural oils away, i love it!
  2. Love it

    Sky

    I got this product as a free sample and I loved it! It made my hair super smooth and soft, it also tamed my frizz. Will buy this when i run out of my normal shampoo for sure.
  3. Hey Hydrate!

    MolSmart

    I received this product as a bonus little gift on my last purchase with Adore Beauty and I really liked it! I wasn’t expecting much but after one use, my hair was surprisingly instantly hydrated! Does just what it claims. When my current products run out, it’ll be running to purchase this.
  4. So good - make sure you get the conditioner too

    Kristal

    Have only used with the conditioner so can't rate it on its own but with the conditioner its sooo hydrating my hair gets super dry at the ends but oily and the top and this stuff works a dream :)
  5. great shampoo

    Emma

    I love this hydrating range and I think this shampoo works great with the conditioner, which is my favourite conditioner ever. I think your money is better invested in the conditioner but I do love this shampoo!
  6. Oily Residue

    Lily

    Super hydrating shampoo, lathers beautifully and smells great, however it leaves an oily residue after washing for me. I get pretty oily roots so this shampoo may not be good for those with more oily hair.
    It might be related to the gentleness of the shampoo, but it also doesn't do a good job getting rid of my dandruff flakes.
  7. My no1 hydrating shampoo!!

    Best hydrating shampoo!!

    Does exactly what it says i have fine, thin hair, damaged from bleaching and using grocery store products.. purchased this shampoo and instantly surprised!! Totally hydrated my hair!! Wash twice then condition (i use the strength cure blonde conditioner with this). My hair has never felt so soft, especially with the blonde conditioner!! Thank you!!
  8. Refreshing & minty!

    Amy

    I was pleasantly surprised by this product, having not heard of it before and not knowing what to expect. I received a sample from my recent purchase and if I could give this product more stars, I would! The smell was minty and refreshing, and my hair felt absolutely great as I washed it. What impressed me the most is how my hair felt after I dried it with a towel and went to brush it. Not the usu...
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  9. Love this shampoo, especially the tingly effect!

    Min

    Not sure if it's just me but this shampoo has a slight tingly effect - almost like a 'minty feeling' and I LOVE that about this product because it kinda wakes me up a bit. I use this shampoo / conditioner in rotation with my Aveda Cherry Almond Shampoo. I can't fault the shampoo and it leaves my hair smelling bueno!
  10. Best Shampoo in an long time

    Kate

    I bought this as Adore recently had a sale on this product. I have been trying a few different shampoos recently but I have finally found it! I absolutely love this shampoo, I wish I could give it 6 stars!! It lathers beautifully, has a lovely smell and leave my hair feeling so clean and weightless. I honestly can't fault it as I am in love.
  11. It’s Nice

    Erin

    This is a nice addition to my rotation. The scent is an acquired taste as it does have that aromatherapy smell so it won’t give you salon vibes. It is thick, lathers nicely and does the job!
  12. Favourite Sulphate Free Shampoo

    Bridget Bass

    Absolutely love this shampoo, it smells minty and fresh and hydrates my hair.
  13. My go to!

    Grace

    This is my go to shampoo. I pair it with the pureology blonde conditioner. I prefer this shampoo to the blonde shampoo as the conditioner does a great job. Really gentle on bleached hair and a little goes a long way!
  14. Light and hydrating

    Bri

    A very light and hydrating shampoo, smells fresh and clean. A nice change of the seasons.
  15. Holy Grail Shampoo

    Zoe

    I have been using the hydrating Pureology Shampoo and Conditioner since 2013. I have dabbled in other brands/ranges but always come back to this! I find using sulphate free products makes such a difference to the condition of my hair, although not all sulphate free products are equal! This product gives a lovely lather and makes hair feel clean but also hydrated. Paired with the matching condition...
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  16. Great Buy

    Siobhan

    I don't have coloured hair but I love the Pureology range. I have previously used the smooth perfection shampoo and conditioner, so wanted to give this a try. I have very thick , frizzy hair and Pureology always works really well on my hair. I recently had a keratin treatment on my hair and was advised to use sulphate free shampoo and conditioner, which this is. Very happy with this product and gl...
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  17. Pureology

    Glow

    Pureology Hydrate - I just keep coming back to this product because it leaves my hair soft and silky! Beautiful uplifting scent!
  18. Amazing Hair Care

    Rach

    I have been using Pureology for years now and I don’t think I could ever change! It’s worth the money, you only need to use a pea size amount so it’s a purchase that lasts. My hairdresser always comment on how soft and healthy my hair is :-)
  19. Minty Clean

    Abbey MS

    Love love the scent of this shampoo, the minty formula leaves my head feeling so fresh and clean. A little goes a long way and it is gentle on my semi-permanent colour.
  20. A little goes a long way!

    Kyra

    This shampoo really is great. It's vegan, and super gentle on the scalp. A little goes a long way and it doesn't cause me any discomfort like most other shampoos. Nice, subtle scent.
  21. Good value!

    Freckle face

    Easily lasts 6 months on my long hair- and I double shampoo! You seriously only need a drop for a good clean and the lather is so satisfying. Leaves my usually frizzy hair a tiny bit tamer and definitely less dry.
  22. Beautiful shampoo

    Bridget B

    This is a beautiful hydrating shampoo, has a nice peppermint scent and lathers nicely! Only negative is that it is pretty expensive!
  23. It’s good

    Kris

    I do like this shampoo I find it works really well with my hair, a little goes a long way and it doesn’t seem to dry my hair out but the only thing I don’t really like is it has a very strong minty smell and it gives my head a cold tingle which will stop me from repurchasing I find it that strong.
  24. Awesome shampoo

    Gabby

    I've not come across a bad pureology product, and this is no exception. I have thick bleached hair and this just left my hair feeling super soft and silky. Definitely would recommend
  25. Great shampoo!

    JMitt

    Love this shampoo and conditioner duo! You only need a small amount to get a good lather that cleans. After using the conditioner my hair feels silky and is easy to brush through. My hair drys soft and silky! Great value for a great product.
  26. Love

    Ruby

    Great shampoo that lathers easy, leaves my hair smelling great, smooth, soft and easy to comb.
  27. Amazing

    M

    Love all the pureology range. This is so hydrating, like it says makes my hair so soft
  28. Creamy Moisture

    Allyce

    This product is very moisturising however if you are used to and enjoy the feel of a foamy/soapy shampoo this one may not be for you. Being sulfate free this does not foam up however the product is thick and creamy and does leave the hair feeling fresh and hydrated once dried off.
  29. Great

    Sara

    This shampoo does not strip my scalp off its oils and cleans my hair really well
  30. Sulphate free and hydrating!

    Mia

    I've been looking for a good sulphate free shampoo for a while as I got keratin for my hair and was advised I needed sulphate free shampoo to extend the life of the keratin. This does a decent job in hydrating my hair especially the ends.
  31. Having troublesome hair I am extremely picky when choosing hair products.

    Tammerly Robinson via BeautyCrew.com

    Having troublesome hair I am extremely picky when choosing hair products. With dry mid-lengths and ends but an oily scalp, it is a difficult feat to find a product which can treat all concerns in the one go. Pureology's Hydrate range has exceeded my expectations without a doubt because it tends to both concerns. The foaming creamy shampoo gently removes oil from the scalp and hair strand by strand...
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  32. I've never really seen the point in shampoos made for coloured/highlighted hair, having experienced in the past ones that made no difference at all....this was until I used the Pureology Hydrate shampoo.

    Debbie Duffy via BeautyCrew.com

    I've never really seen the point in shampoos made for coloured/highlighted hair, having experienced in the past ones that made no difference at all....this was until I used the Pureology Hydrate shampoo. I love the packaging as it can lie top down meaning that the last bit of shampoo can be easily removed. Even though the price of the product is higher that the average shampoo, this shampoo will ...
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  33. I wish I could give this 5 stars but for me it just isn't hydrating enough, if anything I find it drying.

    Sarah Grau via BeautyCrew.com

    I wish I could give this 5 stars but for me it just isn't hydrating enough, if anything I find it drying. Such a shame because using more natural products is really important to me. I avoid sulphates and parabens like the plague and this range ticks those boxes. For reference, I have long, fine, curly hair with highlights and balayage. This basically means a dry, frizzy mess if i don't use the co...
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  34. I must admit I first bought this shampoo on scent alone as it’s smell amazing and it you love essential oils you will too.

    Jaime White via BeautyCrew.com

    I must admit I first bought this shampoo on scent alone as it’s smell amazing and it you love essential oils you will too. After a few uses it not only smelled fabulous but it does everything it says, I have oily roots and dry ends and it balanced them out after every wash. My hair normally needs washing every other day but I could go 3-4 days between washes so product lasted me a lot longer than...
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  35. Review & Earn
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