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Maybelline Instant Age Rewind Eye Eraser

4.4 of 314 reviews


4 instalments of $4.99

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4 instalments of $4.99

Or 4 instalments of $4.99 with LEARN MORE

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Maybelline Instant Age Rewind Eye Eraser targets dark circles, puffiness and fine lines.

What customers say

GREAT - 89% recommend

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  • Teens
  • 20s
  • 30s
  • 40s
  • 50+


  • Medium

Eye Concern:

  • Puffiness
  • Deep Lines
  • Dark Circles
  • Age Prevention

Skin Type:

  • Dry
  • Normal to dry
  • Normal to oily
  • Oily

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Maybelline Instant Age Rewind Eye Eraser Reviews

4.4 of 314 reviews

89% recommend this product

  1. 185

  2. 94

  3. 29

  4. 2

  5. 4

Most Helpful Positive



It has a surprising amount of coverage and a luminous brightening effect. Doesn't crease and super worth it for the price

Most Helpful Criticism

Medium Coverage


For me this is a medium coverage concealer. It does feel hydrating (well, isn't drying) on the skin thanks to it's mousse like consistency/texture - however, the mousse like texture creases under my eyes. Great range of colours though!
  1. Good


    This concealer works really well especially under the eyes as the name suggests. It doesn't have the best shade range though which is my main criticism
  2. Gorgeous


    It has a surprising amount of coverage and a luminous brightening effect. Doesn't crease and super worth it for the price
  3. Rewind undereye... with flakes :/


    Not a fan of consistency or coverage. Maybelline is a cheap brand but i have used their products previously. This under eye applicator is helpful but not very hygienic. Also not true to colour. Would not recommend.
  4. Fav


    One of my fav concealers. Good coverage, doesn't go cakey under my eyes and doesn't settle into fine lines. Once set with powder it looks fresh all day.
  5. Convenient


    So easy to use, minimal effort to blend, great for touch ups, light weight texture, but seems to run out quite quickly.
  6. Every day product


    This is one of the best drugstore concealers I really enjoy it especially because of its thicker consistency. The price is also super affordable especially if you use it everyday like me
  7. Great anti aging concealer

    Instant Age Rewind

    I don't know if it's quite my holy Grail (still on the look out for that) but it's up there! It's a good price, decent coverage and good for mature dry skin. Not sure I'd say it cover dark circles on its own but that's not a huge issue for me definitely worth a try
  8. Gorgeous finish


    This concealer is so easy to apply and goes on very smoothly. The finish is slightly dewy with primer and doesn't oxidise. The shade I chose "Light - 20" tends to have a pinker undertone and my shade requires a more yellow undertone so definitely consider that when buying this concealer. Otherwise, this product definitely lives up to its hype! I'm glad finally got my hands on it!
  9. My New Go To


    This is my new go to concealer, it covers as well as some concealers that I've bought for double the price. It blends pretty easily and the coverage is really great.
  10. good coverage and low price


    I use it alone always without foundation. It has really good coverage and natural look. The spounge head is quite nice, easy to apply on. I recommend it.
  11. Solid drugstore staple


    This concealer gives medium coverage and is very easy to apply with the sponge applicator. It's a good affordable option. I did find that I ran out of the product quite quickly compared to other concealers and face products I've had.
  12. for brown skin


    Probably the best drug store concealer for brown skin I've found that gives you medium coverage. It blends well and isn't too drying on your skin either.
  13. Great quality


    This brightens underneath my eyes and makes the area look lifted.
    Like the formula of the product
  14. Medium Coverage


    For me this is a medium coverage concealer. It does feel hydrating (well, isn't drying) on the skin thanks to it's mousse like consistency/texture - however, the mousse like texture creases under my eyes. Great range of colours though!
  15. full coverage


    I do really like this concealer, it has great coverage, I find that it can be a bit drying under my eyes though
  16. best drugstore concealer


    This is probably the best drugstore concealer I've tried. It erases my dark circles. It doesnt cake up or crease. It lasts all day long. I love the applicater
  17. Best concealer I have tried


    I don’t wear much makeup but I do use concealer for under eyes and covering spots. I have tried a lot of concealers from cheap to expensive and this is my favourite one.
  18. Best concealer I have tried


    I don’t wear much makeup but I do use concealer for under eyes and covering spots. I have tried a lot of concealers from cheap to expensive and this is my favourite one.
  19. Not for sensitive and dry skin


    Doesn’t make a dramatic difference under the eyes and does get a bit cakey. However I do have very dry and sensitive skin under my eyes so it may give a different look for each individual
  20. Lovely concealer


    This concealer is very lovely and such a classic. I don't love the sponge applicator though. Feels very hydrating and nice under the eyes. Good coverage as well!


    As much as I truly despise admitting that ageing has started to win the battle with my face, this product did nothing but remind me about it! As many other middle-aged reviewers have noted, this product does tend to struggle when it comes to concealing creases as it can tend to crack. The shade range, coverage and component design are all great!
  22. Colour Correcting Base


    I use this product as an undereye corrector before layering on my concealer. This is a great product for the price but for me personally it doesn't have enough coverage to wear without additional concealer over the top. However, it does an excellent job at brightening and correcting my dark circles and is great value for the price.
  23. an everyday makeup staple


    Absolutely adore this under the eyes, great coverage and very comfortable on the skin.
  24. Great product for price


    I think this is a lovely concealer for the price point. The coverage isn’t amazing but I find it definitely conceals everything I’m wanting! I like the consistency too
  25. one of my favourites!!


    I have tried over ten different eye concealers from $20 to $120 and would always go back to this one. It is great value for money and it really does brighten up your eyes. I have a very purple under eye and find this just outbalances it. It also lasts all day, I never find myself having to redo it. Great product!!
  26. Old but gold


    I remember when all youtubers used this one. It is a really good concealer, the only downside that the sponge comes off eventually.
  27. amazing for dry under eyes


    This is an amazing concealer for under the eyes, it never looks cakey or dry. I’ve got it in the lightest shade and it blends with my foundation perfectly
  28. like a foundation


    i use this as foundation as it gives great coverage and i dont need to use much. i love the creamy texture and how well it sits on the face
  29. full coverage


    Definitely a very full coverage concealer that can be quite thick. I also find the sponge applicator gets dirty quite quickly.
  30. Never let me down!


    I’ve been using this for years, I was blessed with those permanent dark circles! This is a staple in my every day make up routine
  31. Great product, not so great packaging


    This product is great. I use it interchangeably with Tarte Shape Tape for when I want extra undereye coverage.

    The one issue is that the applicator is incredibly unsanitary in my opinion. I used to have severe acne and would use this concealer to cover blemishes but the next day they would be doubled! The fabric applicator collects bacteria and gross stuff and makes it so easy to tra...
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  32. Amazing


    I have dark undereyes and this brightens the area and looks great and smooth
  33. Applicator doesn't work

    Sweet Pea

    Excited to try this as it has so many good reviews. What a disappointment, don't know if mine was faulty or not but no matter how much I twisted the top no product would come up. Totally useless applicator and a waste of money, glad it was on special when I bought it.
  34. A great low-medium coverage staple!

    Shannon (Adore Beauty staff)

    I have NO idea how others are saying this is heavy/full coverage - it's not. It's a little bit higher in coverage than the iconic YSL pen concealer but does for me what I always wanted the YSL pen to do (but never did).

    This has a thin, easy to blend texture that looks like skin, and is really great both for days when you can't be bothered with foundation but gotta hide those circles...
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  35. Coverage


    This covers my skin imperfections incredibly well and is so affordable
  36. Excellent Value


    Offers great coverage for the price. A staple for those low coverage glow days..
  37. Best concealer


    I adore this concealer, after using the stick from the same brand for over 20 years I chose this one in its place.
    The colour “fair “ covers my dark circles and gives a nice base for eye shadow. I exclusively use around the eyes.
    The shade “light” I like to use on the marks before foundation.
    This covers well and is buildable too.
    A staple in my beauty case.
  38. Best concealer


    I have used this for a very long time now and it never disappoints me. Conceals my dark circles and puffyness
  39. More like a foundation


    I like these concealers but I find they have more of a foundation coverage to them. They are quite heavy and somedays i just use these instead of foundation as i find the coverage is enough for an everyday look. It says on pretty well for me even with my oily skin but i do still have to set it if i want it to last all day.
  40. Hydrating concealer


    High coverage and hydrating
    I use this under my eyes and it doesn’t dry out the delicate ears and crease. It’s not too thick it’s more thin and hydrating but does an exceptional job at covering bags and dark circles
    I use the colour medium and I am Mac nc30
  41. Great


    This brightens my undereyes and stays on all day. I have been using it for a long time
  42. Fifi


    Got this for my mum and she loves it says it’s her favourite concealer.
  43. Good applicator


    This really helps with my dark circles. I think it's the formula as much as the applicator that brightens and smooths my undereye area.
  44. Amazing.


    Such a great concealer works well for my dark circles.
  45. hate this


    I absolutely loathe this concealer - odd shade range and packaging with a splotchy and uneven coverage that emphasises dryness and lines. I also think $20 is ridiculously expensive for a maybelline product. I definitely hated this.
  46. Little coverage


    A concealer is used for coverage. This is more like a foundation in a mini bottle. I think the estee lauder double wear foundation does more coverage than this concealer. Still for its price range, its the best concealer out there.
  47. Average Concealer


    I found this concealer to be okay but not great, it has good coverage and is creamy but it creases under the eye and accentuates lines. It doesn't really help with dark circles either. I'll stick to my nars concealer I think.
  48. Oldie but goodie!


    I have been using this product for years, and it never disappoints.

    Applies extremely smoothly, mid to full coverage, and does not crease on me like a lot of other concealers do. The little applicator head can be a life saver if you're on the go as well!
  49. fav concealer


    i absolutely love this concealer as it is full coverage although if you apply too much it tends to look cakey
  50. great price


    this concelaer is super cheap and really good! it brightens the under eyes so well and makes them look great. definitely recommend !
  51. Great!


    This is probably the only drugstore concealer I have tried that actually covers my dark circles after long days at work. So pigmented, doesn't crease too much.
  52. Amazing Product

    Chele Pagno

    Coverage? Amazing
    Tone for correcting dark undereyes? Amazing
    Amount of product and application? After taking off the sponge, AMAZING.
    Shade Range? Recently become amazing.
  53. Like the product, dislike the sponge applicator


    Okay, the actual product itself is great. The sponge applicator however is terrible. I use a separate concealer brush to apply all my concealer so don’t need the sponge. It just seems to soak up all of the product and doesn’t seem to serve much of a purpose.

    I decided one day to rip the sponge applicator off and it was the best thing I did. I can now disperse the product onto the bac...
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  54. Best drugstore concealer


    This is my favourite ever drugstore concealer! Have been buying it for years, it does wonders for my undereyes! Gets rid of my dark circles, plumps out fine lines, and makes me look like I am actually well rested!! Blends beautifully, couldn't name a con personally. Love the sponge also to apply onto area, I think I tend to use less and not go too overboard like I accidentally sometimes do getting...
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  55. Very nice concealer


    This concealer is very lovely and looking amazing under the eyes. It is very light weight and has good coverage. However, I am not the biggest fan of the applicator.
  56. number 1


    Best concealer and only concealer i will now buy. Probably 10 years or so of using this and it has never failed me. It looks great under the eyes and covers any small spots on the face.
  57. Value for money


    This doesn't settle in my fine lines and it is buildable coverage and this covers my pigmentation. Once set with powder, it lasts all day.
  58. Full coverage


    Love this concealer for when I wear a full face of makeup, powder goes really well over it
  59. Lovely product!


    this is a great full coverage concealer, does so well to cover up my under eye circles even on the worst days!
  60. The worst applicator!


    The product itself is medium coverage and does cover my dark circles. The huge downside is how annoying the applicator is! The sponsor is so unsanitary and quite difficult to use. Otherwise, a great product.
  61. Blends FLAWLESSLY


    This concealer is my favourite drug store concealer. It blends absolutely smoothly and does a great job covering dark circles and blemishes. It fades off after a while which is why I gave it 4.5 stars however I would still repurchase.
  62. best drugstore concealer


    Ive got a lot of dark circles. Most concealers break on my face where I am dry, but this is just perfect. It doesn't feel cakey. Twist cap with pad making super easy application, easy to blend and doesn't crease
  63. Best concealer on this planet


    This is by far my favourite concealer on this earth. It is affordable and gives me a 'soft' coverage which is exactly what I need to cover up my hereditary dark circles. I don't apply a thick layer as I've noticed applying less concealer is far better than applying it full coverage as it brightens my eye area so well yet I still feel like myself. I absolutely love this stuff. Highly recommend
  64. best concealer ever


    I should say this is the best concealer I have used ever. I tried more than 20 concealers with different brands, and this one is the best. Light texture but full coverage. It doesn't dry my skin or increase fine lines. I recommend it.
  65. Age rewind eye eraser


    i dont love this product its ok however i have found that it creases under the eyes! and is not full coverage for people with dark circles around the eyes.
  66. Great concealer


    One of my favourite concealers. I have two one for everyday to cover up spots and a light shade for under eyes. A little bit goes a long way. Makes my skin look so smooth and girllll it hides those black bags. Very light on the skin. Good coverage
  67. Great concealer


    One of my favourite concealers. I have two one for everyday to cover up spots and a light shade for under eyes. A little bit goes a long way. Makes my skin look so smooth and girllll it hides those black bags. Very light on the skin. Good coverage
  68. Favourite concealer of all time


    This is just fabulous. I’m obsessed and it’s my number one for sure- always!!!
  69. Terrible packaging


    Luckily I bought this for half price. I don't know if the packaging is faulty or if it is just terrible packaging. Keep twisting and can not get any product to come out of this. Waste of money. Wish it came with a different applicator.
  70. Best Drugstore concealer ever!


    Love love LOVE this concealer. So easy to apply and bend and is great for the under eye area. So much product for the price.
  71. Really helps me clear up dark circles under my eyes


    Really helps me clear up dark circles under my eyes. I love the colour match I've found with this one.
  72. Part of my daily ritual


    I have tried a LOT of concealers to cover my dark circles and this is my go-to so far. I am in my 30s and am getting quite a few fine lines and this one doesn't crease or make them stick out like a sore thumb.
  73. My Go-To


    I love the applicator on this concealer! There could be a bigger shade range, but the formula is amazing and it creates the perfect blurring filter over my skin, it is great to use on its own if you’re not feeling much makeup.
  74. Nice for the price!


    This is a great value concealer for those looking for something natural. The coverage it is not as intense as the MAC concealer but nice if you are looking for something buildable. It is also very easy to blend as it is not too thick.
  75. The one I keep coming back to


    I’ve tried a lot of under eye concealers and this is the one I keep coming back to. I wouldn’t say the coverage is full but it’s buildable. I love that it isn’t drying and doesn’t crack and I find the fair is a pretty good match for me.
  76. Awesome given the price


    This gives you a light to medium coverage and will last around 6 hours. For the price this it is really good, does not crease. I love the applicator and wish more companies used it as it is super convenient.
  77. A little bit let down


    I didn't find that this product lived up to the hype surrounding it on the internet. I am 25 with very minimal signs of aging, and I didn't find that it smoothed my fine lines around my eyes. I also found the consistency a bit oily for my combination-oily skin.
  78. affordable


    its a affordable concealer that does its job, not drying
  79. Good for dark eyes


    Excellent for those tired eye days. Covers up dark circles with ease.
  80. Love this so much


    This is a classic ! I have been using this for ages and never looked back. I love the squishy applicator although towards the end it can become annoying - luckily you can easily pull it off if you're not into it. Totally worth it and price is much more affordable compared to high end brands.
  81. I love it


    I love pigmentation and fixation. He is very practical. But I confess that I'm afraid of the hyeginazao of this product
  82. Love this


    One of my favourite concealers I've used. Doesn't cake, covers dark circles and the price is so affordable. Always have a tube in my makeup bag..
  83. A little overhyped


    You see this product mentioned by almost every beauty guru but I honestly don’t see the hype! It’s light-medium coverage, application is not the most sanitary, and there isn’t a great shade range either.
  84. Love


    I love this concealer. It covers dark circles and its so affordable!
  85. Not the best coverage


    this is not the best coverage for under the eyes!
  86. It's ok


    I don't love this under the eyes as it creases fairly badly on me and the applicator is a little bit weird. It is however quite nice on the rest of the face for light coverage
  87. Not the best


    I wasn't impressed by this concealer. It doesn't have the best coverage and I found it to be quite drying. I wouldn't recommend for those with dry skin types. In saying that, it is a good concealer for those on a budget.
  88. not a fan


    high coverage for bags and blemishes but the consistency is hard to blend onto other prodcuts
  89. Dark circles just dissapear


    The only concealer I use, doesn't crease and removes dark shadows from my 42 year old eyes. An absolute must for the mature lady.
  90. Obsessed


    I struggle to believe the bad reviews on this product because I’m literally obsessed with it, blown away by the quality for the price, it has fantastic coverage for my dark circles and red blemishes, it blends sooo well, I wasn’t expecting to like the little application sponge but now I really do. I’ll be repurchasing over and over! A winner.
  91. Not good


    Not good, really hard to get enough to come out and even then, doesnt really work as a concealer.
  92. Not amazing


    Not good coverage but does the job! Wouldn’t recommend or buy again unfortunately
  93. Fast and easy

    Regina Fuentes

    On the days you’re too lazy to wear a full face makeup, this is good to hide the under eyes
  94. The search is over


    Being in my 40's, concealers I used in the past are no longer my friends! I've tried so many undereye concealers and each one left my skin 'crepey' or dry. Often the concealer would also settle into my fine wrinkles and make me look older. I purchased this one after all the rave reviews and was amazed at how it worked. I apply it with a clean fingertip - it's workable, buildable, doesn't settl...
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  95. My go-to concealer


    I’ve tried so many different concealers over the years, but I always come back to this one. The fair shade matches my skin tone and easily blurs the dark shadows under my eyes and skin blemishes without making my skin feel dry. Love it!
  96. not the best


    doesnt cover much. also left a grey tint under my eyes. made my under eyes look dry also and my skin is combination. creased too
  97. Review & Earn
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