jane iredale

Jane Iredale PureLash Mascara

Jane Iredale Authentic

Special Price $29.75

Regular Price: $35.00

15% off - save $5.25

  • Agate Brown
    Agate Brown
    Agate Brown
  • Black Onyx
    Black Onyx
    Black Onyx
Out of stock

Jane Iredale PureLash Mascara by jane iredale


Jane Iredale has taken out all known sensitisers from this mascara and it has been sensitivity-tested, so even people who could not previously wear mascara should try this.

Not only does the Jane Iredale PureLash Mascara colour and thicken lashes, but it also conditions them.

Hypoallergenic formula contains no lacquer, shellac or petroleum products
It wont smear, flake or smudge
Seaweed liposomes and panthenol keep it moist and help to condition lashes
Algae extracts condition and protect lashes to reduce splitting and breaking
Highest quality brush for even application and separation of lashes

If you are going to layer mascara, dont wait for each application to dry. This is what makes lashes stick together.
Dont pump brushes. This will force air into the tube and help to dry out the product. Simply twist the brush in the tube to pick up more product.
Too much mascara can be ageing.
Brown often looks softer around the eyes than black.


Aqua/Water/Eau, Algae Extract, Copernicia Cerifera Cera, Glycerin, Pvp, Glyceryl Stearate, Hydrolyzed Wheat Protein, Stearic Acid, Panthenol, Raphanus Sativus (Radish) Root Extract, Hydroxyethylcellulose, Bisabolol. [+/- (May Contain) Iron Oxides (Ci 77489, Ci 77491, Ci 77492, Ci 77499)]


Be sure to rock the mascara wand at the base of your lashes first. This is where you want the most product, then brush out to the tips.

Shipping & Returns

FREE EXPRESS shipping on orders over $50


FREE standard shipping within Australia!

Same day Melbourne delivery to select post codes.


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Reviews (2)
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wouldn't buy again - 12-07-2017 by

It's quite a nice mascara but I didn't realise it's not waterproof, so it does tend to run rather a lot and as I rub my eyes a lot, I don't recommend it

Recommend for natural looking lashes - 07-10-2016 by

Great mascara that darkens and separates very well. Not clumpy at all. Definitely for someone looking for very fluttery natural looking lashes. Did slightly transfer underneath my eyes but to be fair I was out in the hot sun all day and it is understandable that it would melt a little in the heat. Packaging is also really lovely and luxurious feeling.

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