eye of horus

Eye Of Horus Goddess Mascara

Eye Of Horus Authentic
  • Black
  • Brown
Out of stock

Eye Of Horus Goddess Mascara by Eye Of Horus


Awaken your inner goddess with dramatic, fluttering, curled lashes. Eye of Horus Goddess Mascara curls, lengthens, volumises, and adds deep colour without irritating sensitive eyes. This natural product features botanical ingredients, which have been used in cosmetics since the days of the Ancient Egyptians.

Goddess Mascara is the recipient of the 2018 Beauty Shortlist Award, being named the Best Natural Mascara for Sensitive Eyes, and is a beauty favourite of makeup artists and beauty editors alike.

Key benefits


  • Clump-proof and smudgeproof formula
  • Hourglass brush of flexible silicone curls and lengthens with ease
  • Strengthens and conditions
  • Dries instantly
  • Jet-black pigments provide bold colour
  • Free of parabens and not tested on animals

Key ingredients


  • Moringa Oil is an Ayurvedic skin care staple. This oil is nutrient-dense and packed full of protective antioxidants to fight free radical damage. Moringa also has soothing and calming properties, making it ideal for those who have sensitivities. Steeped in history, this ingredient has been used for centuries in Ancient Egypt. Legend has it that people used to be buried with bottles of Moringa Oil because it was so revered. It softens lashes and feeds them vital nutrients.
  • Beeswax is used in mascara to prevent oils from breaking down from heat and humidity. Ultimately, Beeswax helps prevent your mascara from smudging or running.
  • Rice Bran acts as an emollient, providing nourishment and softness to brittle eyelashes.

How to use

  • Wiggle the lash applicator brush and apply in upward strokes, from root to tip.
  • Apply a second coat whilst lashes are still wet, if desired.

Who is Eye of Horus Goddess Mascara for?

This beautifully formulated mascara is recommended for those with sensitive eyes, contact-lens wearers, and people who have brittle eyelashes in need of some extra TLC. Fans of naturally derived ingredients will want this as a makeup bag essential, as well as anyone who wants to bring out her inner goddess!

How do I remove Eye of Horus Goddess Mascara?

We recommend using your favourite eye makeup remover, cleansing oil, or cleansing balm to gently melt the makeup away. You can also use a damp cotton cloth. Just take care not to rub or pull around the eyes, as that may one day create fine lines.

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Reviews (62)
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Great but doesn't last as long as other mascaras - 16-06-2018 by

Perfect for an everyday look of defined lashes without being too full on. Doesn't clump at all, nicely defines the lashes and doesn't irritate the eyes even when you forget to take it off before bed.

I have found it has dried out a bit recently (had it for about 4 months), so it doesn't have the same longevity as some mascaras, but for the price it's great and I will purchase again.

Great Lengthening Mascara - 13-06-2018 by

I had high expectations for this mascara and I wasn't disappointed. I found the mascara to be quite light which I don't mind as I am not a huge fan of the chunky look. It doesn't smudge through the day and doesn't give me panda eyes when it comes time to wash it off. The main positive feature of this mascara is that it is great for lengthening lashes and works well when I curl them beforehand. The only draw backs are that it can be hard to remove and doesn't give the lashes a lot of volume. I believe to date this mascara and Benefit's are my two favourites. :)

Spiky and Smudgy - 12-06-2018 by

I bought this based on all the glowing reviews.. but it is a super light mascara - try to apply anything more than a whisper of product and I'm left with spiky lashes. Mid-way through the afternoon I also find I need to wipe smudges off of my upper lids as it has transferred. Huge disappointment :(

LOVE - 11-06-2018 by

This mascara is literally one of the best ones I've used in a long time. It makes my lashes super long and full without making them clumpy, or heavy. Its really good for the whole 'no makeup' makeup look! I love it!

My go-to mascara! - 05-06-2018 by

This is my new go-to mascara. I absolutely love this product. I used to use clinique high impact for many years but will happily change to this mascara. I have naturally thick lashes already so can't comment on whether this provides much volume but it does provide length without becoming spidery and tangled.

Disappointed after all the hype - 02-06-2018 by

I really wanted to love this mascara and while it may be water and smudge proof when I went to remove it, it came off in big chunks and pulled on my lashes. I’m not sure if my product is old or gone dry but it didn’t impress me. On a positive note the brush is nice and flexible and separates the lashes well, but I don’t think that I will be buying it again.

Convert! - 30-05-2018 by

This might still be early days but I have only had this product for a few days now but this mascara is awesome! Doesn't smudge! Was even taking my makeup off with a cleansing wipe and my foundation came off but not the mascara until I wet my eyes with warm water and straight away it just melted away. It completely comes off and I wake up with no panda eyes from left over residue of the mascara. I think I'm converting.

Love it! - 25-05-2018 by

I bought this mascara with high hopes of a lengthening and natural look and this mascara delivered! Its great at seperating the lashes and giving a long and natural look. More coats can be applied for more volume. Unfortunatey, it does stil smudge a bit throughout the day and can be tricky to remove but a good product overall.

The best! - 20-05-2018 by

I have used this mascara for years and can’t imagine ever switching to anything else. I’m always amazed at how great my eyes look after applying this. Even on those days when i’m sure no makeup could make me look awake and presentable this never fails. I’ve recommended this to all my friends over the years and they are all converts too.

Best mascara ever - 12-05-2018 by

I love this mascara. Goes on so well and has no nasty ingredients.

Great - 08-05-2018 by

This would be the best mascara for definition and separation. Stays that way all day and doesn't smudge or run. But doesn't do much for me in volume (I love thick lashes). I use mascara primer and then two to three times mascara but it still didn't look really full.

Nothing has changed - 08-05-2018 by

I still love this mascara and it is still the holy grail. This is my second purchase in a row and I have no desire to try another brand. I have sensitive eyes that don’t suffer with this mascara. One coat and it is really natural but still thickens subtlety and lengthens beautifully. Two coats and wham bam thank you maam, perfect when I want a higher build up. Love this!

HOLY GRAIL - 08-05-2018 by

This mascara is AMAZING! My absolute holy grail. I have repurchased this and will continue to do so

Amazing - 08-05-2018 by

This mascara is absolutely fantastic! It doesn't clump and it almost makes me feel as if I am wearing false lashes. I am also impressed with how long this product lasts during the day.

Definite repurchase - 30-04-2018 by

So wow.. I first of all read all these reviews and I'm very skeptical about buying things even with excellent reviews, so I thought stuff it; I'll get it and try it.
This is definitely one of the best I've used. It can be built up wonderfully & doesnt smudge (I know right, what a flipping dream)! It stays on so damn good that you'll need a good make up remover to get it off. Although saying that, I can remove it with water but that means pulling it off my lashes in clumps which isnt too good for your already, not so great, lashes.
But overall, I will purchase this again & 110% would recommend.

Will never go back! - 30-04-2018 by

THE BEST MASCARA BY FAR!! I love it, after reading all the reviews I had to try it and I have not one single regret! So easy to apply and isn’t clumpy at all, fans my eyelashes out perfectly. Does not smudge through out the day AT ALL and comes off so easily with warm water and a gentle make up remover. Will never use another mascara again, my new “go to”!!

Real nice. - 16-04-2018 by

Start with the negative which is this mascara is not the most lengthening or volumising I’ve ever used...
However, I don’t really care because this seperates the lashes beautifully for a perfect every day look.
Doesn’t smudge and removes easily.
Would buy again

My fave so far - 11-04-2018 by

This is my favourite everyday mascara. It doesn’t clump but still makes your eyelashes nice and long. Sometimes I wish that it was a little thicker for a more dramatic look and I’m still on the lookout for a mascara that has it all but this one is the best so far. It doesn’t smudge but it is still easy to remove making it great for sensitive eyes.

Best mascara - 11-04-2018 by

Best mascara I've ever used. Been getting for years now, and despite using plenty of other brands I just keep coming back to this one. Super black, glides on, doesn't clump, lengthens lashes and great for sensitive eyes. It's a winner

Best mascara I've ever used - 29-03-2018 by

Every mascara I've ever used has ended up smudging, no matter whether it was waterproof or not. They also take SO much time removing, even with eye wipes and my eyes are irritated. Somehow this mascara is just perfect - lengthens and voluminises eyelashes evenly and naturally with a good strong colour. Best of all, it doesn't smudge at ALL - stays on for 14+ hours, AND washes off well with warm water in the shower. I'm 100% hooked and the fact that the ingredients are so great as well are a bonus.

Disappointed after great reviews - 19-03-2018 by

I naturally have pretty good eyelashes but I love what a good mascara can do to them. I was so excited to try this mascara after reading all the awesome reviews. But, unfortunately I was very disappointed. It makes my eyelashes quite dry and stiff, dosn’t give me volume at all, ok length and doesn’t separate my lashes nicely at all. I get a new mascara every time I run out as I like to try new products but keep my favourites on the side line, this is definitely not one of them.

Aweome Mascara - 14-03-2018 by

One of the best mascaras I have come across. Its naturally based ingredients (natural waxes etc) ensure great coverage, lengthening my lashes and best of all at the end of the day it's easily removed with just water and a soft cloth or make up pad.
Its great to know I'm not having to apply further chemical eye make up removers to get it off!
Great Australian designed product!

A good all rounder - 13-03-2018 by

Great product. Easy to use brush and buildable formula,
Doesn't smudge or transfer and comes off easily with water and a gel cleanser.
Time to try the eyeliner I think.

Amazing - favourite mascara - 12-03-2018 by

I have long been a fan of Benefit's They're Real Mascara, until now. This is by far my favourite. I love how it separates the lashes and lengthens, it is also amazing to remove, no smudging or "panda eyes". I am recommending to everyone!

New “go-to” mascara - 12-03-2018 by

Been using this for a few months. I love the buildable formula. I have dead straight eyelashes, and this mascara coupled with an eyelash curler is a dream. If you’re worried about clumsiness, I run a dry mascara wand over the mascara when it’s wet and it removes the little bit of clumping!!

Awesome mascara - 27-02-2018 by

Finally gave in to the reviews and bought it. Yes, they are right. It’s awesome. Applies thinly but can be built up for a more dramatic look. But most of all, it doesn’t smear or run so no more worries of having panda eyes.

Average at best - 25-02-2018 by

I was so excited to try this mascara after reading all the amazing reviews and unfortunately I was disappointed. It did give my lashes good length and curl but did absolutely in the volume department. I also found that it didn’t separate my lashes well. Disappointed

HG mascara - 25-02-2018 by

This mascara doesn't clump, separates and defines like a dream! I'm sorry I took so long to try it after friends recommended - will be buying again.

Love it - 19-02-2018 by

Got this mascara in brown and love it. Smooth, non-clumping, doesn’t run, lengthens lashes really well.

Best cruelty free mascara - 15-02-2018 by

I love this mascara so much! It lengthens and thickens my lashes in a very natural way. Also does not irritate my sensitive eyes. Totally worth the love it receives.

No panda eyes - 14-02-2018 by

This goes on beautifully, and stays put. No smudges. Looks natural.

Fantastic Mascara - 06-02-2018 by

Wonderful mascara that does irritate my sensitive eyes!!! This is a godsend! Also, very builable to create different looks.

Well defined lashes - 06-02-2018 by

I love this product, was due for a new mascara so I did my research and found this product to be great value for money! It also lead me to purchase the eye liner in the same brand.

Well defined lashes - 06-02-2018 by

I love this product, was due for a new mascara so I did my research and found this product to be great value for money! It also lead me to purchase the eye liner in the same brand.

My favourite mascara - 31-01-2018 by

I love, love, love this mascara! Finally, no clumps, no dry lashes and no panda eyes. The brush is the best I've ever used, it's so easy to coat every single lash without clumping or your lashes getting stuck to one another. I like the natural but long lash look, so I only need to apply this once or twice to get the desired look. You could easily build this up to get a more dramatic look if you wanted because the formula is super hydrating and feels nourishing, so you won't end up with spider lashes.

Worth the hype! - 23-01-2018 by

Thought I would give this mascara a go based on all the reviews and ratings around it and really glad I did. Super smooth to apply and nice and buildable. Looks natural and doesn't clump and comes off really easily with warm water, so all-in-all a winner!

My Lashes Are So Happy! - 11-01-2018 by

Honestly I seen an add on facebook with a raving review and I was a tad sceptical but thought I would give it a try anyway... I'm amazed I honestly love this mascara and I wont be buying any other mascara from now on. It doesn't clump it makes my eyelashes look amazing. I could not be happier! Thanks so much Adore Beauty

Perfect natural lashes - 08-01-2018 by

Creates beautiful natural lashes with no irritation. Separates and imparts colour without clumping. No flaking all day and very easy to wear. Buy black if wanting more dramatic eyes.

One of the best ever - 08-01-2018 by

I am extremely fussy with my mascaras as it is my most used make up item and I prefer to enhance my eyes. It’s thick, easy to apply and long lasting. I am thoroughly impressed

Best mascara! - 21-12-2017 by

I bought this mascara after using eye of Horus eyebrow products and loving those. This mascara does not clump (unlike previous cheaper ones I have used). I am very happy with the way it makes my lashes look. I won't use any other brand now!

This is now my HOLY GRAIL - 20-12-2017 by

I have difficult eyes. I get allergic reactions to most mascaras. The only other two I can wear is Maybelline Full and Soft (which smudges). And the one I have used for years now is MAC Opulash which I always used but it has now been discontinued.

I bought this mascara because of the reviews here. I have to say after only 3 days of wearing it, 1 of those days in 38 degree heat! that this is a brilliant mascara. I have medium length eyelashes this mascara gives a clean bright eyed finish after one coat. 2 coats for a more dramatic look. Which I prefer. It lengthens and curls and thickens. I have lived with having a light black smudge under my eyes forever. I have not had this happen at all even on the 38 degree hot day!! This mascara still looks fresh and great on when I go to remove it at night after wearing it all day at work.

Also, no red or dry irritated eyes.

This will be my HOLY GRAIL.

Decent Mascara - 19-12-2017 by

I was so excited to try this mascara after seeing all the wonderful reviews, but I have to say I am a tad disappointed by it. I have fairly long lashes, but they are not very thick, so I love to layer my mascara a little to get a more voluminous look. I achieve this very well with the Max Factor false lash effect mascara, but even after several coats with this mascara, I found that my eyelashes weren't building up as much as I was used to. It seems as though it might be better as a lengthening mascara. My disappointment aside, the mascara doesn't clump very much, lengthens lashes nicely, and lasts all day without smudging. It is a decent mascara, and is the choice for you if you would like lengthening, but not so much for adding volume.

Great product - 07-12-2017 by

I have been using this mascara for a couple weeks now and I just love it! With a couple strokes my eyelashes are instantly lifted whilst not looking clumpy. It comes off easily when removed and there is no signs of panda eyes! I definitely recommend!

perfect mascara - 07-12-2017 by

This mascara doesn't clump, doesn't smudge and doesn't irritate my eyes. Instead it makes my lashes long and thick! It's a really great all rounder.

No panda eyes! - 04-12-2017 by

I love this mascara! No clumping, no panda eyes, no smearing but not harsh or sticky. Great natural look and buildable to be a bit more dramatic. Definitely recommend.

Didn't expect much but.... - 03-12-2017 by

Just repurchased my second tube. Love this mascara! I am really picky when it comes to my eyelashes and personally like thick dark dolly lashes day and night! This was a pleasant surprise. It feels light and thin when you first use it but easily layers for a fuller look. It sets pretty quickly so you will have trouble trying to add more coats after this for touch ups during the day. Doesn't crumble or stick all my lashes together. I like that it doesn't have as many cosmetic ingredients like preservatives but I do think that you will pay the price if you don't discard after 4/5 weeks with daily use. Dried up rather quickly and started to irritate my lash line :( Still worth 4 stars to me though. Just use it up quickly

FINALLY! - 26-11-2017 by

Finally! I’ve finally found the holy grail of mascara! I have tried too many mascaras to count over the years and THIS is the one. I don’t need to look any further. It lengthens and separates. It can look ‘natural’ enough to wear alone or fabulous with a couple of coats when I wear heavier make up. . It doesn’t feel ‘crunchy’ and my sometimes sensitive eyes don’t get affected by this mascara. LOVE it!

Purchase it now - 01-11-2017 by

Amazing product!
it’s perfect for those who love that natural look but still have people thinking wow your lashes are amazing

The greatest mascara ever - 19-10-2017 by

I'm that person who wears mascara everyday (well weekday anyway). This mascara does not clump and allows you to build the product up on your lashes. Great product, will definitely repurchase.

The Absolute Best Mascara! - 27-09-2017 by

Seriously THE best mascara I have ever used. I’m in love and have recommended it to all my friends and family.

I can see why this won awards - 02-09-2017 by

Finally a mascara without clumps that defines lashes and stays in one place!
My new favourite for all day wear!

THE BEST - 31-08-2017 by

This mascara is amazing. Would not use anything else ever again. I'm 50 (almost) and work shift work. My eyes get very tired and putting on mascara at 3am can make your eyes very sore but I have never had a problem with the Goddess Mascara. Love it sooo much!!!!!

Pleasantly surprised by Eye of Horus! - 28-08-2017 by

I'll be honest, I had never heard of this brand, let alone tried it, but I was gifted two of their mascaras so I gave it a go. I was so pleasantly surprised by how great it was! This is my new go-to everyday mascara. Coats really nicely, doesn't clump or flake. Now I'm really keen to try the rest of the products!

New favourite Mascara! - 27-08-2017 by

This was my first time trying an Eye of Horus product and I am amazed. Have struggled for ages to find a mascara that goes on without clumping and remains that way for the whole day, but still comes off easily before bed. This mascara is just that! Can't wait to try more Eye of Horus Products

Woooooow! - 17-08-2017 by

This mascara is amazing! I got the brown for everyday to look more natural. One coat looks so natural and separates all my lashes perfectly. This is the only mascara Ive found that doesn't make my lashes go clumpy and flaky. Lasts all day, no smudging whatsoever. It is also very buildable, and you can apply extra coats later in the day to switch to a more dramatic nighttime look without it going flaky and clumpy.

Amazing lashes - 16-08-2017 by

Eye of Horus I'm so excited to have found your products. I'm not a make up user regularly but between this and the brow pencil I'm in love. If I don't feel like wearing heaps of make up I just add these two to my favourites and I instantly feel much better in my appearance. It's so easy to use and remove at the end of the day. I tell everyone how much I'm in love with these products. Thanks so much

Love love love this mascara! - 16-08-2017 by

I have been wearing this mascara for a few years now. By far the best mascara I have ever used. I get so many compliments at work and when I'm out on my eye lashes and how long they look. I wear contacts daily and constantly rubbing my eyes in the office due to the aircon/heating irritating my eyes and my mascara never smudges!

Disappointed - 15-08-2017 by

I purchased this product because of the reviews that it had been given. I don't like to leave negative comments but my mascara was so dry that it took probably 10 coats just to be able to see that I had mascara on. Don't know if I just got a bad one but I was disappointed that it was nothing like it was described. It was hard to remove even with makeup wipes and I didn't feel like it would be good for my lashes. I'm sorry I really wanted to like it and was hoping it was going to be my new favourite but it really wasn't good.

Best mascara - 03-08-2017 by

I've tried them all. This is a mascara that washes out in water - perfect for sensitive eyes. It creates long defined lashes and stays on all day. No panda eyes. Great brush for length and separation. Best mascara I've used.

Most amazing mascara on the market! - 26-07-2017 by

Absolutely love this mascara - gentle on eyes, easy to remove, no smudging or running off during the day. And the best part - it makes my eyes look amazing! Wouldn't go back to another brand

My New Favourite Mascara! - 25-07-2017 by

I have finally found the perfect mascara for me, I bought this mascara recently as I was told it was a waterproof mascara that was easy to remove (FINALLY!)
I'm a busy woman and hopeless at remembering to take my makeup off. This mascara stays on all day - never smudging - if I forget to take it off I don't wake up with panda eyes. Then when I do remember to take it off it is easily removed with warm water and a cloth.
I also suffer from terrible hay fever, I get very itchy/watery eyes but it's okay the mascara stays on and does't irritate my sensitive eyes.
Love it!


I haven't been able to wear mascara for years because of sensitive eyes - I can wear Eye of Horus Goddess Mascara snd it truly doesn't sting or run, I can even swim with it. 10/10

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