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ELEVEN Hydrate My Hair Moisture Shampoo 300ml

4.6 of 211 reviews


4 instalments of $5.99


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4 instalments of $5.99


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  • 50+

Hair Concern:

  • Breakage and split ends
  • Dull, lacking shine
  • Frizzy hair
  • Oily roots, dry ends

Hair Curl Type:

  • Curly
  • Straight
  • Very curly/African/Caribbean
  • Wavy

Hair Texture:

  • Fine
  • Medium
  • Coarse

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ELEVEN Hydrate My Hair Moisture Shampoo

ELEVEN Hydrate My Hair Moisture Shampoo

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Customer Reviews

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4.6 of 211 reviews

92% recommend this product

  1. 150

  2. 43

  3. 11

  4. 6

  5. 1

Most Helpful Positive

I have curly hair and hairdressers have always told me the best thing for curly hair is to keep it hydrated. After a few times using this shampoo with the conditioner I noticed a big difference; feeling soft, reduced frizz and looking healthy - it also smells amazing!

Most Helpful Criticism

This shampoo smells so good! Leaves hair feeling slightly dry however following up with the conditioner leaves hair feeling silky smooth
  1. LOVE!

    I have curly hair and hairdressers have always told me the best thing for curly hair is to keep it hydrated. After a few times using this shampoo with the conditioner I noticed a big difference; feeling soft, reduced frizz and looking healthy - it also smells amazing!
  2. This stuff is so good!

    My hair loves this stuff! It was super damaged from bleach but with a combination of different products it’s getting much better! This is definitely a huge help!
  3. Must have for dry hair

    This shampoo and conditioner combo is a must have if you have dry brittle hair. Really nourishing and really helps to smooth our brittle split ends
  4. Great for all hair types

    My mum has long natural blond ringlets and struggles with frizz and dryness. This product tames her curls and locks in moisture without having to add endless amounts of products after washing. She’s able to wash it less often and the results are exactly what she was looking for. I use the matching shampoo in my naturally straight dry blond hair and love it! Smells great, great price and does what it says.
  5. Great smell, but not heavy enough

    Great shampoo, smells delicious! Really good if you’re looking after a light weight shampoo.
    I found it wasn’t has vigorous has other shampoos and required a few washes to feel clean!
  6. Best product

    Smells fab, hair feels great, I use it with the conditioner and my hair always hydrated.
  7. Less Frizz

    I have a lot less frizz now than before I started using this product, I do use this with the Eleven Conditioner and cannot rave about it enough, smells fab and leaves my hair soft and shiny.
  8. Best shampoo!

    I currently have dry hair and after using both the shampoo and conditioner, I can really feel a difference after only 2 washes!
  9. Smells amazing!

    This shampoo not only smells amazing but leaves my hair feeling soft and smooth.
  10. Love

    This shampoo is great for dry hair. It leaves my hair soft and smooth. My hair looks more healthy now. It works well with the conditioner. Great.
  11. Lathers easily - love it!

    I’ve been testing products for a long tome to find the perfect ones for me - and I found them! Without having to use too much product each time, this lathers easily and leaves my hair feeling clean, healthy and soft
  12. Amazing

    Love, love, love this conditioner! Love the formula and usually lasts me 5-6 weeks depending on how recently I got my hair thinned out. Keeps my hair from being frizzy and hair feels really light and weightless. Smells freaking unreal! I feel like it really cleans my hair however when used with the conditioner I find my hair gets a bit oily by day 2/3
  13. New Favourite

    I have very dry and damaged hair from years of lightening and I can hands down say this has really helped nourish and hydrate my hair. My hair is visibily less frizzy and looks much healthier, I will definitely be purchasing again
  14. Really nice shampoo

    This is good for dry hair, really moisturising and leaves your hair soft, if you have oily roots I would avoid and go the deep clean instead. However a great product for the right hair type.
    Always follow up with the moisture conditioner as they don’t work half as good without each other it’s really a team effort.
  15. Holy grail treatment

    I was using the Eleven body shampoo, and this Eleven conditioner, but now I'm using both together and it is an absolute dream. Lasts for ages, cleans well and leaves my bleached straw hair look and feel amazing
  16. Does the trick

    Smells delicious, great price point and does the trick. I have fine hair that gets a little dry, it leaves my hair smooth & clean.
  17. Leaves hair lank and a bit greasy

    This shampoo smells great and lathers beautifully but after a day or so hair is lank and greasy again. Perhaps it's just too hydrating for my hair but I would not recommend it.
  18. Very hydrating

    I'm a male with thick, coarse, semi grey Asian hair and this shampoo seems to help it feel more soft, add sheen and also smell nice. Price point is great too for a professional shampoo.
  19. great product, size and smells good too

    I have Hagrid type hair some days, however when I use Eleven hair I seem to find my curls and get definition which is awesome. good price and great to travel with. also smells great too plus its cruelty free!
  20. Fabulous

    This product is amazing! I find my hair when I’m not using this product I’m needing to wash it every second day due to it getting oily, but this shampoo I only need to wash it once a week. It lathers up really well in just one wash and leaves the hair feeling nourished and amazing! Definitely recommend.
  21. Love this shampoo

    I love this shampoo. Not only because it does wonders to my extremely blonde hair but the smell of the shampoo is amazing and leaves my hair feeling amazing too. I also love knowing it’s not tested on animals makes me feel much better about using this product :)
  22. Great Hydrating Shampoo

    I use this shampoo along with the conditioner and together they make my hair feel nice and hydrated and smooth. I have dry, thick hair and always struggled to find a shampoo that wouldn't dry my hair out. I would never use anything else!
  23. Absolute Favourite

    This is my favourite shampoo, it can be so hard to find a product that works for you and I have tried my fair share, this is light and leaves my hair feeling clean, hydrated and smooth. I do use this with the conditioner.
  24. Use with the conditioner

    I find I really need to use the shampoo and conditioner together or my hair does not feel silky soft and hydrated, it feels dry and brittle.
  25. Does the job

    is shampoo has a mild fruity smell which I quite liked. The shampoo poured out liberally from the shampoo bottle, and lathered well. After using it for a couple of washes I feel like it cleans my scalp well, and leaves my hair soft but not with a greasy
    feel and without an itchy scalp which I often suffer from when trying a new shampoo or with a moisture rich shampoo like this one. I recommend this product.
  26. Good product

    This is a good product for the price and I find my hair feels very clean afterwards. I do use it with the Eleven hydrating Conditioner.
  27. Excellent

    My hair feels nice and clean after washing with this shampoo, I also use the conditioner and am really happy with it.
  28. Great Shampoo

    Leaves hair sparkling clean, not a complete game changer for me but definitely a good shampoo.
  29. Amazing

    This stuff is amazing how it both washes your hair making it feel clean and fresh but also hydrates it! And it doesn’t leave it feeling stringy and smells amazing too
  30. Great shampoo!

    I have been using this shampoo for over a year and I love it! It smells great and it lathers well, a high quality shampoo without the price tag!
  31. Smells great, softens hair

    My hair is very thick and can be quite dry, and this really adds moisture back into it. It's lasted a long time too and it smells fantastic!
  32. Smells great, feels great and works great

    Bought this product a few times now and I am hooked, love the softness and hydration. Wish it came in a bigger size though because now the BF is using it too.
  33. Great shampoo for curly hair!

    I love this shampoo - it cleanses my hair and removes any product build up, doesn't weigh it down, and hydrates it too! I have curly hair and it doesn't react well to a lot of shampoos, and the fact that I've repurchased this makes it a winner!
  34. Very hydrating

    This is such a good shampoo and I would recommend using it with the matching conditioner for best results. It smells delicious and has helped hydrate my hair.
  35. Fantastic

    Great shampoo and I use it with the hydrating conditioner, I am very happy with this product, my hair feels great after washing.
  36. Best product

    Works great with the conditioner, I would recommend to others to use both the hydration shampoo and conditioner together, hair feel nice after using and it smells great.
  37. All round good shampoo

    This is a good shampoo! I haven’t noticed any major changes with my hair since using this product, however my hair isn’t “worse” than it was before using this shampoo. I was using a different moisturising shampoo which was leaving my thick hair almost oily after washing— this shampoo does not leave my hair feeling heavy or oily at all.

    The smell of the shampoo is fruity and sweet, nothing overpowering or offensive.

    The packaging is easy to open and does not break when dropped!! (Clumsy has dropped the bottle several times with no breaking!)
  38. Pretty good

    I have dry/frizzy hair, used the shampoo and conditioner for hydration, hair definitely appears more hydrated and they smell amazing.
    Still get frizziness but the product has helped hair look and feel softer and healthier
  39. Best product

    Love it, I use it with the conditioner and my hair feel great.
  40. Love it!

    My hair has never felt this soft and hydrated, definitely recommend! And it smells amazing!
  41. Ah-MAZ-ING

    I have used this product for years with their Conditioner and it does wonders!
  42. So hydrating

    I use this with the hydrating conditioner and love the products together! Definitely recommend
  43. Great for my frizz prone hair

    My curly hair can verge on unmanageable and I find this shampoo coupled with the conditioner makes a noticeable difference, adding much needed shine!
  44. Fave Shampoo right now!

    Was recommended this from my hairdresser and it works amazing! Keeps my hair hydrated and smelling great! Best shampoo scent ever in my opinion
  45. Less drying than other shampoos

    I went to a music festival recently and normally need to shampoo my hair twice after. This cleans super thoroughly and quickly so I only had to do it once. Doesn't dry as much as other shampoos.

    This shampoo smells so good! Leaves hair feeling slightly dry however following up with the conditioner leaves hair feeling silky smooth
  47. 3 stars but wish I could give 5

    I wish I could give this 5 stars as I use to be a long time lover of ELEVEN products. I mean I've used it all. I still like the products. However I think there is better (but it comes with a cost) I love this shampoo for its smell and it gets the wash done. However, after repeated use I noticed it strips my hair. My hair goes from brunette to a honey golden brassy colour. I also have residue left on my scalp after using this product. I feel this creates weird sores on my scalp as well. I still buy as it's cheaper than others but I try to limit use.
  48. Smells lovely, doens't dry hair out

    I like this shampoo, it smells good but not over powering. You don't need to use a lot and it cleans the hair well. Does the job, I will keep purchasing this one :)
  49. Best Shampoo

    This is honestly the best shampoo I’ve ever used. Since my hairdresser told me to buy this I have never looked back. Would definitely recommend for that moisturised and clean feeling.
  50. Always a staple

    I’ve been using this product with the matching conditioner for over a year now and it’s always my staple shampoo...it lathers so nicely which is great for long, thick hair and has a lovely smell to it too which is nice. It definitely is mositurising and noticed a different immediately after using this product in comparison to supermarket branded shampoos.
  51. Best stuff

    Love eleven more than any other hair products I own!
    It's my go to every time
    The smell, the quality, and everything about it!
    Love elleven always!
  52. Leaves hair feeling soft and looking shiny

    I’ve never really invested in good shampoos, but I’m really glad I took the risk to purchase this product. After only the second use I noticed a huge difference in my hair. Now every time I was my hair, it looks like I have been to the hair salon. It’s shiny, feels fantastic and sits great! This product lathers really well, which makes it easier for me to wash my hair. It also smells like watermelon, which on application is a little too strong for me, but is not an issue as the scent on clean, fresh, dry hair is subtle and not overwhelming at all.
  53. Love the smell

    This shampoo is such great value. Leaves your hair soft, shiny and easy to manage. I normally stay away from hydrating shampoos as I don’t like heavy shampoos, however this isn’t heavy at all and leaves my hair manageable with minimal frizz! Will purchase again.
  54. Best shampoo

    Bought this with a pack. Great.
    My hair has less frizz. I’ve been using the conditioner for a year and this shampoo makes it work best as a pair.

    Love both hydrating shampoo and conditioner
  55. Perfect for dry frizzy hair

    This shampoo makes my hair feel so soft and tamed my frizz. Doesn’t leave it greasy not even between washes and smells AMAZING! I even use it on my 4 year olds hair which is really curly and usually hard to brush, but this helps soften her hair and easily untangles her knots.
  56. Does Exactly that - Hydrate!

    I wash my (short) hair every day and I don't often use Conditioner. This shampoo is perfect - I only need to shampoo once and that's it. The result is hydrated, soft, shiny hair. If I do require conditioner, I love the Hydrate My Hair Conditioner because it is weightless and provides the extra Hydration needed for my fine hair.

    Only down side is the SLS indgredient - I'm not a fan.
  57. Brought life to my hair

    Using this product definitely brought some life to my hair, keeps it nice and moisturized!
  58. Great for hair prone to dryness!

    I have dry, wavy hair prone to breakage that I colour often.

    This is a great option as it cleans my hair without stripping it too much. I think it adds some hydration but my hair doesn't feel gross or greasy.

    I think the Eleven range is full of great salon-quality hair products for a price that isn't too bad.
  59. Too drying

    Smells good but didn’t like it
    Suppose to be for dry and damaged hair but after rinsing it out it actually made my hair unbearably dry and turn into a challenge even trying to get my fingers through my hair.
    Not for me and will not purchase again. The conditioner in this same line however is amazing
  60. Won’t be buying again

    have really fine, dry hair with some damage, so I tried this product with the matching conditioner and found that it really didn’t work. If anything my hair felt more brittle after using it. A small upside is it smells really nice.
  61. Love the smell!

    I just love the smell and feeling of this shampoo, my hair is so soft after using it, great product.
  62. Another essential in my bathroom

    I really love the eleven Haircare range and recently bought the hydrate shampoo and conditioner. Found it smells amazing, definitely makes my hair feel smoother and healthier especially as it is coloured and can get quite dry at times.
  63. Love it

    Love this shampoo so much, my bleached hair has never looked softer and smoother, and it never looks dry anymore. Super nice on the hair and the smell is incredible!
  64. Beautiful smelling shampoo, great hydration

    This shampoo smells divine, really fruity scent. A little goes a long way. I generally alternate between this shampoo and a protein shampoo and I find this perfect for improving my hair’s hydration level. Have not yet paired it with the matching conditioner but works well with my OGX conditioner anyway! Would recommend.
  65. Ooo amazing

    Omg this Is amazing for my hair! It doesn’t dry out my hair or make my hair itchy love love love
  66. This is such a great product. Will always use it.

    This is a great product. Wish i knew about it before. Very happy hair.
    Thank you
  67. It works

    Love using this product, it does what it says.
    After every use I notice my hair fresh healthy and fresh and definitely no frizzy
  68. smells great, feels great

    This shampoo smells fantastic and lathers easily so a small amount goes a long way. My hair feels smooth and silky soft after using it when others have dried it out.
  69. Hydrating!

    This shampoo is fantastic! The scent is really nice, it doesn’t dry out my hair at all and the price point is great! I have blonde hair and my ends tend to get dry and split, since using this shampoo this has not happened! After using the shampoo I can feel that my hair hasn’t been stripped of moisture like other shampoos do. Would definitely recommend!
  70. love this product

    Leaves your hair smelling amazing and super soft. Perfect match with the hydrate my hair conditioner and miracle hair
  71. It was alright

    This product was ok. It smells amazing but my hair was constantly greasy after using these products. Just didn't work for me.
  72. Great results

    I was so pleasantly surprised at the effect this shampoo and conditioner have had on my hair. I have oily roots and very dry ends and have found it difficult to find the balance between hydrating and cleansing shampoos. This gives me a great fresh clean with a watermelon scent, and once conditioned my hair is hydrated and soft. I feel like after a couple of weeks of using this my hair has also gotten stronger. Will continue to be purchasing. Hoping they bring out bigger bottles!
  73. Surprised

    I like this product and you only need a small amount when applying it to your hair. It definitely hydrates your hair but I think it is more effective when you use the hydrating conditioner as well. Both have a nice creamy feel when applying it to your hair and I really like the small sized products for travelling.
  74. It’s actually does hydrate

    Once I finished my first bottle of this I actually ordered a few different brands to tell the difference and this was the only one that actually repaired my dry hair. My ends were soo much better. I live in north qld and my hair goes through the extremes. This shampoo is forever my everyday shampoo.
  75. Love at first wash

    My hair feels amazing and beautiful and highly recommend this brand!
  76. Live for this shampoo and conditioner!

    Firstly, it smells AMAZING, a hairdresser washed my hair with it at a salon and I had to buy it after I smelt it, but it leaves your hair hydrated and soft. I have oily hair and it doesn't make my hair extremely oily. I think this shampoo and conditioner is worth the price. I adore it, you dont need to use much at all and it lasts quite a while. Sooo many pros to this shampoo and conditioner its so worth trying.
  77. Love this product !!

    Don’t need to use much of it at all and smells awesome !!
  78. ♡♡♡♡

    I started using this brand after my hairdresser began using & selling it. I absolutely love it, the smell is too die for, and my hair looks & feels so much better!
  79. Smells too good!

    I have always struggled to justify spending more on Shampoo and Condition as I felt some higher level supermarket brands have done me well. I have a lot of fine hair a wash every few days with minimal heat styling.

    I decided to "splurge" after smelling this shampoo while at the hairdresser. I couldn't resist the sweet smell as well as the way it hydrated my hair. I used the shampoo and conditioner at home and found even without blow drying my hair was sleek and hydrated without being weighed down.

    The fragrance isn't too overpowering and lingers in your hair even a few days after you wash!
  80. Excellent shampoo

    I love this shampoo, it’s not too drying and it has a pleasant smell. A small amount goes a long way. I love the fact that it’s australian.
  81. Good product for the price

    I use this in conjunction with the Eleven Hydrate Conditioner and find that they both are sufficient in delivering moisturised hair. I still believe that there are better products out there which are better for my damaged hair, as these products can err on the fluffy side. However for this price, I will buy these as the ingredients list is promising, and I can save my splurges for getting an incredible hair masque instead.
  82. good

    I got this shampoo in a gift pack and i have loved it ever since. Due to my hair being constantly dyed blonde i find between visits it gets super dry and brittle. Through a recommendation from my hair dresser i use this shampoo before my eleven blonde and it has been a miracle worker! I find my hair is alot my hydrated, smooth with less fly aways. The fact it has no animal cruelty and Australian owned it a bonus to this already great shampoo.
  83. Not very hydrating...

    I was quite surprised when using this for the first time, that for a "Hydrating Moisture Shampoo", my hair did not feel hydrated or moisturised. I have quite fine hair and after washing, my hair felt like the moisture has been stripped, giving it a extremely "squeaky" clean feel - which honestly surprised me. I am also not a fan of the scent, it reminds me of watermelon chewing gum.
  84. Live for this

    i have tried so many brands, but this is the best - really hydrating and moisturising
  85. Great Product

    LOVE this shampoo. The smell is amazing and it leaves my hair so soft and silky with quite alot of volume. I use this on my daughter's hair that is a rats nest of ringlet and it works miracles her hair is so soft and it separates the curls and is so much more manageable This is worth its money amd the only shampoo ill be using from now on.
  86. Arguablurite eleven product`

    i have tried so many brands, but my hair dresser recommended this to me a few months ago and i have not turned back! My hair is healthier - softer and shinier
  87. Holy grail shampoo!

    I have been converted To this shampoo by my mum. She has fine, thinning and oily hair and my hair is thick, dry and damaged. Yet this product has given us both amazing results! My hair is nourished healthy and soft and only requires a small amount of shampoo to work up lather. An excellent shampoo with a very reasonable price point for the results achieved!
  88. best shampoo ever

    i have tried so many brands and was never happy, my hair dresser recommended this and i have not turned back. my hair is softer and more nourished than ever.
  89. Great price great product

    Great price and very conditioning shampoo on my dry frizzy hair, doesn’t weigh it down either.
  90. Good

    The shampoo lathers up nicely, leaves my hair feeling and looking clean without leaving a residue, dehydrating it, weighing it down or fading the colour. This product leaves my hair moisturised and keeps it moisturised for longer and my hair looks shiny and healthy and smells amazing!
  91. Healthy feeling hair

    I have a lot of hair, it's curly, thick and bleached, this is a fabulous moisturising routine with the conditioner, and it smells amazing.
    My hair is left soft and manageable after using them.
  92. Great shampoo and conditioner

    This is a great shampoo and conditioner that doesn’t clump in your hair and leaves it soft and healthy. Love that it’s also a local company and ethically produced
  93. Works a treat on fine coloured hair!

    I have bright, red, coloured fine hair. I wanted a shampoo which would keep the intense bright colour in my hair between treatments. This does a wonderful job of that. I often get asked how I keep it looking so bright. I'm over 60 and it's great for me.
  94. Amazing and cheap!

    This is such a great buy for money, I feel my usually dry and frizzy hair has been so much more hydrated using the hydrating shampoo and conditioner combined! Such value for money too!
  95. Amazing

    Smells amazing, and lathers up really nicely. My hair has looked amazing and felt great since switching to Eleven. Could not recommend more
  96. A must for dry hair

    I use this on my fine colour treated hair. It does exactly what it says on the bottle. Gives you extra moisture. My hair is left soft and smells great. Doesn't strip the colour from your hair either!
  97. Love it!

    Have recently tried this shampoo after my hairdresser recommended it and have never looked back - hydrating and not heavy on my fine hair. Lovely smell too
  98. Smells amazing!

    This shampoo is so hydrating and smells amazing, just like watermelon! It cleans hair really well and also leaves feeling smooth and moisturized! Would highly recommend!

    I have naturally frizzy curly hair and this product combined with the matching conditioner have transformed my hair! After a quick air dry, i'm ready to go for the day! It has a delicious watermelon scent when washing. The only down side is that i need to double shampoo in order to feel completely clean however I think this is what hairdressers recommended.
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