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ELEVEN Hydrate My Hair Moisture Shampoo 300ml

4.6 of 312 reviews


4 instalments of $6.24

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4 instalments of $6.24

Or 4 instalments of $6.24 with LEARN MORE

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Is this for you?

A nourishing shampoo that replenishes moisture. For normal to dry hair.

  • Cruelty Free
  • Australian Made

What customers say

SUPERIOR - 92% recommend

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  • Teens
  • 20s
  • 30s
  • 40s
  • 50+

Hair Concern:

  • Breakage and split ends
  • Dull, lacking shine
  • Frizzy hair
  • Oily roots, dry ends

Hair Curl Type:

  • Curly
  • Straight
  • Very curly/African/Caribbean
  • Wavy

Hair Texture:

  • Fine
  • Medium
  • Coarse

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Customer Reviews

Review & Earn

4.6 of 312 reviews

92% recommend this product

  1. 222

  2. 70

  3. 17

  4. 2

  5. 1

Most Helpful Positive

a must have


this is a must have, love eleven and especially this shampoo, it smells so nice, like watermelon

Most Helpful Criticism

Pay for what you get


Unfortunately let down. I have fine highlighted hair that tends to get oily. This is really drying/knotty and not ideal if you like to double shampoo like myself.
Hair is oily on day 2 and it makes my hair flat and fluffy on the ends. Wouldn’t buy again
  1. Pay for what you get


    Unfortunately let down. I have fine highlighted hair that tends to get oily. This is really drying/knotty and not ideal if you like to double shampoo like myself.
    Hair is oily on day 2 and it makes my hair flat and fluffy on the ends. Wouldn’t buy again
  2. a must have


    this is a must have, love eleven and especially this shampoo, it smells so nice, like watermelon
  3. Moisture my friend


    verified purchaser
    YES. All the yes for this hydrating goodness - smells good, leaves my hair smooth and clean and shiny. Has helped my dry scalp too so that’s a bonus.
  4. Great Price


    Packaging isn't fancy or eye catching, but this is a great everyday shampoo that doesn't dehydrate hair over time. It's quite gentle but cleanses hair well. I love that it's more affordable than salon brands, but it still performs. For me it performs better than supermarket brand haircare for sure!
  5. Great for my coarse hair


    Love this range & this shampoo. Will continue to buy. Really does wonders for my dry, thick, coarse asian hair :)
  6. Very hydrating


    I have very oily roots and dry tips. I needed a good shampoo to start washing my hair as I was trying to move away from washing my hair every day. Really hydrating and smells great.
  7. Thumbs up


    Got this as a sample and was pleasantly surprised, good product and love that its Australian made and owned
  8. Love it

    Ms Z

    verified purchaser
    I have repurchased this shampoo I love it on my hair makes it soft and maintains my wavy hair
  9. Best shampoo for my hair, ever!


    The packaging is plain and unassuming, some would call it bland, until you use the shampoo inside it! I have fine hair, but lots of it, with a wave in it to boot, oily roots and dry ends. Previously I had to wash my hair every day. Not any more! Just a 50c piece dollop of shampoo takes care of my hair for 2days, leaving it still shiny and oil-free on the second day. I have recommended this shampo...
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  10. Great product


    My hair is quite dehydrated. This is a very moisturising shampoo, while still leaving my hair feeling very clean.
  11. wrecked my hair


    I used the shampoo and conditioner in this range so I'm not sure if it was one or the other or the combo but this did NOT work for me at all. I thought I was enjoying this the first few times I used this, but as time went on I realised my hair was getting tangled REALLY badly when I washed it. I had to be really gentle when shampooing and towel drying and even still I had a matted mess of hair aft...
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  12. eleven


    smells gorgeous and keeps my dry scalp happy. my hair is healthy and strong now, less brittle
  13. Average


    I don’t love this shampoo. I find it makes my hair very frizzy as it cleanses too well. The smell is nice however.
  14. My Go To


    Paired with the same Eleven Conditioner, I love this shampoo. It manages to get all the grit and grime out of my hair without making it feel dry or course WHILE still feeling like I am in luxury.
  15. very hydrating


    this shampoo is perfect for dry hair! it has hydrated my hair so much and it leaves it feeling super soft. I would recommend this!
  16. Good


    This cleanses my oily hair very well and does not leave it dry afterwards
  17. Smells amazing! Feels great!


    This product smells SO good! For a shampoo it foams up really nicely when worked into the hair. I generally have frizzy/curly hair, however I am finding this shampoo is minimising the frizz. For the price it is great value.
  18. Extra special shampoo


    Wow, used this moisturising shampoo and was so happy I did. I had over processed hair that was dry and very dull. After I had shampooed my hair with this wonderful product I then used their moisture filled conditioner. My hair now looks shiny, soft and it is so easy to manage.
  19. Loving it so far


    Have been using this product along with the conditioner and have been loving it. The shampoo lathers you really nicely, you don’t need much at all. Have had compliments on my hair since using this range :) definitely helps tame and hydrate my dry curly locks
  20. very hydrating


    This shampoo is very hydrating and it smells really nice. However, if your hair gets oily quickly I wouldn't recommend this as I did find I needed to wash my hair more frequently.
  21. the smell is the best


    this is such a good shampoo, cleans my hair but doesnt strip it, also smells so good
  22. Smells lovely


    A great shampoo that is reasonably priced and smells great. Works well for my very curly hair.
  23. So good!


    I am so relieved to find a shampoo that performs this well at this price point. it lathers well, it does a great job of cleaning the hair, you don't need a huge dollop to cover your head, it doesn't weigh my hair down and makes it feel gorgeously soft - I can't stop running my fingers through it.
  24. Beautiful smell


    Love love this shampoo. Smell is divine and leaves my thick hair super hydrated. I use with the conditioner.
  25. Shockingly good


    I used to use this shampoo after my hairdresser recommended it and I loved it. But it was so cheap.. ahem.. *affordable* that I thought I'd venture out to find another one. I tried 4 different shampoos over the past year and I've had to come back to this one and won't be trying another anytime soon. I only need one wash to clean my notoriously greasy blonde hair, and there isn't a fragrance, which...
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  26. Great shampoo


    Great shampoo that saved my dry, unruly hair. Cleans and moisturises your hair while leaving it softer and easier to brush afterwards.
  27. Love this range


    I use this shampoo with the conditioner and they make a great combo, my hair feels great and always hydrated and easier to run the brush through.
  28. Hair saviour!


    This shampoo has honestly been a game changer. I have struggled to find shampoo that doesn't dry out my hair and this keeps it soft and smooth and has a really nice smell! Works especially well when paired with the conditioner. Recommend!!
  29. Lovely and creamy


    A nice shampoo that lathers up nicely and leaves the hair feeling soft and clean, moisturised and ready for conditioner. Hair feels clean and excess products are removed too
  30. Pears & Watermelon


    First of all if you love fruity scents you will be obsessed with this! The smell is absolutely amazing! If you're new to natural sulphate and paraben free products be prepared to get quite a bit of dandruff but once your scalp gets used to it, it will subside. I love this shampoo combined with the conditioner and hydrating detangling spray. My hair looks shiny, hydrated, is soft and smells amazing...
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  31. The smell!!!!


    This shampoo is awesome but definitely pair with the conditioner! I love the smell as it smells like candy!
  32. Love this product


    I love this shampoo. It is great for value, and is become extremely foamy so you don’t need to use a lot. My hair looks and feels shiny and clean after. Love the smell too.
  33. Pretty good


    I received a sample of this and it actually made a difference to my oily, thick hair without making them overly oily. I don't like the smell though.
  34. Super moisturising!


    The best moisturising shampoo I have tried! Left my hair feeling incredible for days after and made my hair so much more manageable! Has a beautiful scent to it as well. So worth it for the price!!
  35. soft and lovely


    I am so relieved to find a shampoo that performs this well at this price point. it lathers well, it does a great job of cleaning the hair, you don't need a huge dollop to cover your head, it doesn't weigh my hair down and makes it feel gorgeously soft - I can't stop running my fingers through it. I'm not CRAZY about the scent, it's a very artificial watermelon, but I deal with it because I really ...
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  36. Sensational for dry frizzy hair


    Worked wonders with only one use saw a difference and I would purchase this in the near future as I really liked it
  37. Great product


    This shampoo and it's matching conditioner are great for price and feel better than super expensive high end shampoo's. Highly recommend for damaged hair.
  38. very hydrating


    this shampoo makes my hair feel so soft and hydrates it a lot! I definitely recommend this product, especially to those who have dry hair.
  39. Smells Amazing!


    I love this shampoo only for it's amazing smell and as for the conditioning of my hair I must say I have not noticed any difference. Not sure if I will buy again as I find there are other shampoo that is more moisturising.
  40. Amazing


    This shampoo and conditioner has made my hair (oily roots/dry ends) last 3 days between washes, which I thought was impossible. You only need a little bit, and I usually do a double clense. It does have sulfates, which I usually avoid, but seems to have so many other nourishing ingredients that I find it hydrates better than many sulfate-free shampoos I have used.
  41. Such good value for money


    It's awesome being able to get salon quality shampoo for so much cheaper than some of the other brands! love this! super moisturising and doesnt leave my hair feeling greasy
  42. Good value for money


    I think this shampoo is good value for money as the quality compares to some of the more expensive brands. It smells amazing and lathers well. However I am prone to particularly dry hair and I didn't notice much of an improvement.
  43. Great for my hypoallergenic scalp


    I LOVE this conditioner, I have oily hair with sensitive scalp and this is a nice brand and conditioner for my hair without making it oily
  44. Go to Shampoo!


    Love this product, combine with the Conditioner and my hair feels healthy and moisturised.
  45. Excellent moisturising effect and very pleasant to use


    Excellent moisturising effect and very pleasant to use - nice foam and amazing smell. Hair is shiny, feels clean & light but not frizzy. Got this product as a sample and definitely willing to buy a full size. I have fine, wavy hair with dry ends and oily roots.
  46. Fab shampoo!


    I’m never enthused by shampoo but gave this a go after getting a few samples and I was honestly so impressed!! It felt so nice on my hair and after I washed it out it didn’t have that standard dry tangled feeling that I typically get from shampoo... it felt like I’d just used a conditioner - was so stoked!
  47. Staple shampoo


    I have dry, damaged hair from blow drying and straightening, I also have thin hair that has a bit of boof! On my second bottle now it works really well for my hair, doesn’t weight it down and smells delicious
  48. Go - To - Haircare


    This is my go to shampoo. Leaves my hair hydrated with such a great scent. It lathers well so you dont need to use alot.
  49. Nice shampoo

    Laura O

    Just your go-to hydrating shampoo. I've used this a few times now and it seems to leave the hair hydrating by not oily, I will continue to use.
  50. Frizzy hair friend


    I have fine curly frizzy hair & this shampoo leaves my hair beautifully hydrated & calms the frizz, it also gives it a nice shine & smooth texture.
  51. Watermelon scent!


    I have been using this shampoo for years and absolutely love it. It smells like watermelon, lathers really well and a little goes a long way. I use with their conditioner and the miracle hair treatment, perfect combo.
  52. My hair has never felt more hydrated!


    After six months travelling Europe my hair had never been so dry and dehydrated! I decided my hair definitely needed some TLC. I thought I would try Eleven's Hydrate My Hair Shampoo and Conditioner and noticed results after the first wash. My hair has never felt thicker, healthier or more hydrated.
  53. Ticks all the boxes.


    I received a very small sample of this shampoo that I managed to wash my very long hair with twice! A little definitely goes a long way. The scent is lovely and subtle. My hair was clean and shiny and my ends weren’t left dry. I plan on purchasing the full size when my other shampoo runs out.
  54. Soooo good!!


    This shampoo is amazing, my hair feels nice and clean and the smell is great. Coupled with the conditioner they have saved my dry winter hair
  55. Not for me


    This makes my hair shiny and clean, however, i do not like the smell and it has given me dandruff - i have a sensitive scalp so maybe the strong perfume smell has irritated me.
  56. Cleans well


    I work in construction and hair gets dirty pretty quickly, this shampoo cleans it up really well.
  57. Smells great


    I love the fresh scent this leaves on my hair. Makes my hair feel clean and light, but hydrated from the roots.
  58. Hydrates


    Great hydrating shampoo that will have you going back. I would recommend to use the miracle treatment if you need the extra hydration for dry hair.
  59. Best shampoo!!


    For so long I have been looking for the perfect shampoo for my hair! My hair usually gets oily after only a day, but since I've been using this shampoo my hair lasts about 3 days before I have to wash it again! Also smells amazing!!
  60. Okay product


    At the start I thought eleven was great but then it started to irritate my scalp and also I would find my hair would go oily quicker than usual. Still a lot better than shampoos at this price though! I've used two bottles and I will now be changing to another brand.
  61. Great shampoo


    I really like this shampoo. Great hydration, when used in combination with the conditioner. Scent is beautiful and unlike any other shampoo I've used.
  62. Nice product, does what it claims


    This product is really lightweight and doesn't weigh my hair down. I have long hair, and it's medium to thick so keeping it light is important for me. I received this as a gift so I can't comment on the price. It smells nice and does everything it claims, making hair soft and shiny :)
  63. for dry hair


    I have long, straight hair that tends to be quite dry. I've been using this for 2 months now and I feel my hair is a bit softer and doesn't feel as dry
  64. Smells like watermelon


    I thoroughly enjoy this shampoo. It smells delicious (like watermelon) and cleans my hair beautifully without weighing it down. Also well priced.
  65. Good Shampoo and Conditioner


    Does exactly what it says, also lessens the frizz in my hair on rainy days. Must say i haven't had a bad hair day since using this Shampoo and Conditioner combo!
  66. Sample


    Had a sample and noticed a difference to my dry ends almost within a week of use. Makes my hair look shiny and cleans effectively
  67. its ok


    This product is ok. I am happy using in between my purple shampoo but i have used better. Still a good product.
  68. Hydrates like crazy


    This shampoo is by far the most hydrating one out there! It smells beautiful and doesn’t dry out the hair at all! Unlike most shampoos it doesn’t leave the hair extremely knotty and when the hair is dry it looks so stunning! Definitely recommend
  69. Really nice


    This shampoo smells delicious and lathers up well leaving hair feeling so clean. I received this as a sample and wouldn't usually get extra hydrating shampoo as my hair can be oily but this left my hair feeling soft but not heavy with oil/grease.
  70. Not a fan


    This shampoo reminded me of bubblegum; it has a pleasant sweet scent. It lathers and clean my hair really well. However, I don't think that it helps to hydrate my dry hair.
  71. Smells like bananas!


    I love the smell of this range! Really cleans your hair and leaves it feeling full of life and shiny
  72. Super Hydrating!


    I really dislike spending money on hair care, however this Shampoo is great for my long blonde, sometimes dry hair. It is super hydrating and once my hair is washed it is super smooth and silky, no better feeling. Will keep re-purchasing.
  73. Very hydrating!


    Pretty nice shampoo for my dry hair. The packaging is really nice and I was overall happy I tried this! Will be purchasing again
  74. Very impressed!


    I really like this shampoo. It lathers nicely, and leaves my hair looking healthy and shiny. And an added bonus it smells delicious! I use both the Hydrate shampoo and conditioner.
  75. Hair so soft and nourished


    My hairdresser recommended this shampoo to me as my coloured, thick hair is quite dry. After using this shampoo, my hair has less flyaways, feels soft and looks soft and hydrated and without the nasty chemicals. Would definitely recommend!
  76. Lush and hydrating!


    I wish I tried eleven earlier! It smells so lush and it’s super hydrating, paired with the hydrate conditioner leaves my hair super smooth, less frizz and knots and overall much healthier!
  77. Best Shampoo


    makes your hair feel very smooth & light, doesn't weigh it down. worth the $$
  78. Love this shampoo!


    Great for oily hair as it still hydrates but doesn’t leave my hair feeling heavy.
  79. Love


    Love this conditioner. Smells great and leaves my hair feeling so soft and silky. Will Definetly re-purchase.
  80. Quite nice shampoo


    Pretty nice shampoo for my dry hair. The packaging is really nice and I was overall happy with the purchase
  81. Clean Shiny Hair


    This shampoo really gives your hair a good clean, I love how foamy it is and it smells great! Will buy again.
  82. Affordable!


    After a hairdresser recommended this shampoo to me, I thought I’d give it a go, particularly with the very affordable price tag. It cleans well, pleasant smell and seems to be working well on my bleached, dry hair.
  83. Hair feels so soft and hydrated


    My hairdresser recommended this shampoo to me as my coloured, thick hair is quite dry. After using this shampoo, my hair has less flyaways, feels soft and looks soft and hydrated and without the nasty chemicals. Would definitely recommend!
  84. Great shampoo for dry hair


    I have found this shampoo to be excellent at keeping my hair hydrated. I use heat products to style my hair most days of the week, and this product has changed the condition of my hair. It cleans really well, and I don't have to wash my hair as much during the week (including after gym sessions). I have found many other brands, but nothing has improved my hair as much as this.
  85. Affordable salon like product


    I have been using Kevin Murphy for so long and love it however I came across ELEVEN which was slightly more affordable and hoped after reading the reviews it would be good for my damaged hair. Honestly! I don't think I will be straying from this product! It makes my hair feel so soft and silky and HEALTHY! I love it!
  86. An amazing smelling shampoo


    This shampoo has an enjoyable smell, great for straight hair wanting more hydration.
  87. Best shampoo


    A great shampoo! Leaves my hair feeling soft and hydrated, and using it with the eleven miracle hair treatment, my hair is amazing!
  88. Love this


    Fantastic shampoo, I really like how clean this makes this makes my hair feel, I use it with the conditioner, such a great combo.
  89. I like it!


    Good midrange shampoo, recommended by my hairdresser and something I keep coming back and repurchasing
  90. Goof shampoo for a decent price


    I tried this shampoo as it was a best seller on adore beauty so I figured it had to be good. It smells nice (like mango sorbet and fruit tingles kind of vibe) and is not a bad product. I mainly tried it because it was almost half the price of my usual shampoo/conditioner but I do still prefer the more expensive stuff. But for the price this product is quite good.
  91. Don’t get the hype


    This product isn’t bad, it just didn’t do much for my dry hair. I don’t think it is any better than a drugstore product. It does smell like jellybeans which is a plus.
  92. Smells like candy!


    I have such dry hair but since I’ve started using this shampoo, it’s done wonders! It has such a great scent to it and leaves my hair feeling smooth and silky.
  93. Such a great shampoo!


    this shampoo is so hydrating you don't need a lot either to ensure you have soft silky hair
  94. best shampoo


    I have had this before...I try something else and go back to it....I have coloured hair and definately makes a difference..
  95. Smells incredible!


    Have been using this shampoo with the conditioner and love the combo! Can feel a little dry afterwards but the conditioner leaves my hair silky. The shampoo gives a deep clean with a small amount of product as it lathers up super well.
  96. Fantastic hydrating shampoo!


    I love this shampoo on its own with the conditioner in the same range or used as a pre shampoo for the blonde range! It is super hydrating, doesn't strip your hair which is very important to me as i dye my hair blonde regularly.
  97. The best for coloured wild dry hair


    I have really long thick and curly hair, and living in NQ my hair is a fuzz ball 99% of the time. I have used ELEVEN products before so I gave this and the conditioner a combo and now won't use anything else. This duo works better than some treatments I have used in the past.

    It smells great, a little goes a long way. I double shampoo, so I use a pea size twice, and it lathers up beau...
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  98. New favourite shampoo!


    Bought this as my hair had been feeling dull and dead but ever since using this product my hair has felt so healthy and soft and shiny and smells amazing! would recommend using along with Eleven miracle hair treatment.
  99. Hair is super clean while still staying hydrated


    I love this shampoo! It lathers up well and leaves my hair super clean, while still locking in the moisture. My hair is always soft and shiny after using this in combination with the conditioner. Bonus is It also smells amazing!
  100. Review & Earn
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