Discover All the Best of Benefit Cosmetics

The seeds of Benefit Cosmetics were first sown in 1976, when twin sisters Jean and Jane Ford opened the doors to a small makeup store in San Francisco.

By the 1990s, they were opening their first New York City store. Things really took off from there.

These days, the brand’s incredible product offering has gathered a cult following worldwide. Setting Benefit Cosmetics apart from other cosmetics houses is the brand’s light-hearted (aka FUN!) approach to beauty and the high-quality products, which are also downright delightful to use.

With user-friendly formulas bundled up in completely adorable packaging, Benefit Cosmetics products perform beautifully AND look super-cute on your vanity. What more could you want?!

Read on to discover the best Benefit makeup products

best of benefit cosmetics_Benefit Boi-ing Cakeless Concealer, Benefit Precisely, My Brow Pencil, Benefit They're Real Magnet Mascara, Benefit The POREfessional Primer, Benefit Hoola Bronzing Powderbest of benefit cosmetics_Benefit Boi-ing Cakeless Concealer, Benefit Precisely, My Brow Pencil, Benefit They're Real Magnet Mascara, Benefit The POREfessional Primer, Benefit Hoola Bronzing Powder


1. The best Benefit mascara for extreme length: Benefit They're Real Magnet Mascara

What's to love:

If you’re wondering which Benefit mascara is best, Benefit They're Real Magnet Mascara does it all. Length? Volume? Curl? Check, check, check! With a mineral-enriched formula and unique magnetic core to lift and extend your lashes, the brush helps pull the mascara beyond the tips of your natural lashes. As the name hints, you’ll have everyone questioning whether your lashes are your own, or a set of falsies.

How to use:

To use, twizzle your mascara wand in its tube to coat it evenly in product. Then, gently sweep the brush from lash roots to tips while subtly wiggling the wand from side to side. Want more definition? Simply add another coat; this one is ideal for layering.


2. The best Benefit bronzer for achieving a sun-kissed look: Benefit Hoola Bronzing Powder

What's to love:

Want to look like you’ve been living it up on holidays in Hawaii? Benefit Hoola Bronzing Powder is a gorgeous matte bronze powder that gives your skin a total glow-up, sans sunrays. In a shade designed to flatter most skin tones, this one is brilliant not just as a bronzer but also as a contour and eyeshadow.

How to use:

If you’re wondering how to use Benefit Hoola Bronzer, we’ve got some tips. Grab your fave brush and twirl it in the pan. Then, brush the bronzer beneath your cheekbones, across your forehead, down your nose, and wherever else you’d like to add some extra glow.


3. The best Benefit tint for beautifully blushed cheeks and lips: Benefit Benetint Cheek & Lip Stain

What's to love:

Benefit beauty lore has it that this product was originally developed by the Ford sisters for an exotic dancer who wanted to add some extra rosiness to her nipples. Bestselling Benefit Benetint Cheek & Lip Stain can be used to add a natural flush to your cheeks, lips, and wherever else you may please. Best of all, it’s smudgeproof.

How to use:

Curious about how to use benefit lip tint? To achieve a naturally flushed look, simply dab on Benefit Benetint Cheek & Lip Stain and layer it until the desired intensity is reached.


4. The best Benefit primer for minimising pores and shine: Benefit The POREfessional Primer

What's to love:

This clever silicone-based primer basically ‘fills’ pores, paving the way for a smooth, flawless foundation finish. The oil-free formula won’t clog your pores and is rather excellent for mattifying oily or combination skin and reducing the appearance of pores.

How to use:

To use Benefit The POREfessional Primer, dispense a pea-sized amount from the tube and gently smooth it into your complexion. For any oilier areas where you’d like extra mattifying, you can also spot-layer more product over your foundation.


5. The best Benefit brow product for precise & defined brows: Benefit Precisely, My Brow Pencil

What's to love:

If you’re trying to decide which Benefit brow product is the best, the answer will vary depending on the look you’re after. But Benefit Precisely, My Brow Pencil is a stellar starting point. With its pointed tip, this one allows you to create the hairlike strokes of your dreams in a flash.

How to use:

To apply, simply swipe across your brows wherever you’d like to add some extra definition. Blend through with the spoolie brush to finish, and you’re good to go.


6. The best Benefit foundation for achieving flawless skin: Benefit Hello Happy Flawless Brightening Foundation

What's to love:

On the aesthetics front, this foundation couldn’t be cheerier. But it’s the formula that really shines here. Offering medium coverage with a natural satin finish, Benefit Hello Happy Flawless Brightening Foundation is perfect for all skin types—especially normal-to-dry. The adaptable photochromic pigments brighten skin and instantly banish dullness.

How to use:

To nail your base with Benefit Hello Happy Flawless Brightening Foundation, begin with cleansed, moisturised, and primed skin. Take your favourite blending tool (sponges, brushes, and fingers all play nice with this one) and apply the foundation, working outwards from the middle of your face. If you’d like extra coverage on any particular spots, this product is easy to build up.


7. The best Benefit concealer for concealing dark circles and imperfections: Benefit Boi-ing Cakeless Concealer

What's to love:

Want to know which Benefit concealer is best? With so many goodies available, it’s hard to say. But if you’re wanting to conceal under-eye bags, blemishes, or pigmentation, Benefit Boi-ing Cakeless Concealer is a safe bet. Its full-coverage, light-weight formula lasts all day and never leaves you looking cakey or creased.

How to use:

When using Benefit Boi-ing Cakeless Concealer, remember that a little goes a looong way and you can always build it up after starting light. Use your sponge, brush, or fingers to pick up a teeny amount of product. Blend it into the parts of your face where you’d like some extra camo.


That’s all from us on Benefit Cosmetics best products. With an impressive array of makeup products across a broad range of categories, there’s something for every cosmetic concern.

If what you’re looking for hasn’t made this list of Benefit makeup best sellers, don’t fret! Shop here for more incredible products from the brand.




Want more of the best Benefit Cosmetics? Check out these guides...




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