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asap super B complex 30ml 30ml

4.7 of 676 reviews

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The iconic asap super b complex is famous for its ability to boost skin radiance. Infused with high concentrations of Niacinamide (Vitamin B3) to help reduce and prevent dehydration while boosting collagen production and minimising redness and inflammation, combined with other powerful active ingredients that will leave your skin glowing.

  • Cosmeceuticals
  • Cruelty Free
  • Vegan
  • Australian Made
  • Artificial Fragrance Free
  • Sulphate Free

What customers say

SUPERIOR - 94% recommend

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  • 20s
  • 30s
  • 40s
  • 50+

Eye Concern:

  • Age Prevention
  • Deep Lines

Skin Concern:

  • Acne, breakouts and blackheads
  • Dull, dry or dehydrated skin
  • First signs of ageing
  • Oiliness and shine
  • Pigmentation, uneven skin tone
  • Sensitivity and redness
  • Wrinkles and loss of firmness

Skin Type:

  • Dry
  • Normal to dry
  • Normal to oily
  • Oily

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asap super B complex 30ml

asap super B complex 30ml

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asap super B complex 30ml Reviews

4.7 of 676 reviews

94% recommend this product

  1. 503

  2. 141

  3. 31

  4. 4

  5. 1

Most Helpful Positive

Super hydrating!


I find this product easy to apply and super hydrating. I struggle with dry patches during winter and using this product every other night has helped with that.

Most Helpful Criticism

Not for me


I’ve tried all four of serums from asap platinum collection. Only retinol is above average.
With this B serum, nothing stands out. I’m also not fan of gel like texture.
  1. Super hydrating!


    I find this product easy to apply and super hydrating. I struggle with dry patches during winter and using this product every other night has helped with that.
  2. Not works

    Kylie Deng

    My skin was a bit inflamed (darkened) from using retinol, so I used a similar vitamin B-containing product to this one (also this brand but off the shelves), but I didn't see any results.
  3. Fast results


    I've been using this product every night for about 1 week and already I can notice the results. I've even been told by other people I look radiant.
    Also using the DNA renewal treatment
  4. This is it


    Do yourself a favor and buy this. Glides on and leaves skin clear and radiant. 100% worth the price even though it only lasts 2 - 3 months when using morning and night. Although the textures of each vary, this one is significantly better than aspect and alpha-h.
  5. Combats dehydration


    My skin is oily but very prone to dryness from dehydration and looks dull and tight I apply this morning and night and in sinks in right away but gives my skin that hydration it needs to not get full in between exfoliating
  6. Perfect Night Time Serum


    Love it fits into my night time routine very well, love the Niacinamide.
  7. clarified skin


    My skin is looking better after using this for a week.
  8. Obsessed


    Makes my skin glowy, smooth, plump, beautiful! Obsessed!
  9. Expensive, but worth it!


    Have been using this serum, together with the asap c serum. Love it. My friend thinks it's reverse ageing my skin. Will definitely repurchase.
  10. love


    this is a great product was first time i tried this brand and so happy with the results. my skin feels and looks amazing
  11. My new fave!


    I purchased the ASAP Platinum Collection set and this is by far my favourite product in the set! It sits so nicely on the skin and has improved my skin texture. Will definitely be purchasing the full size and once mine is finished.
  12. Magic!


    I have been suffering from 'iso skin' with lots of breakouts, but this product has helped so much! Within a couple of weeks my skin was clearer and brighter. Niacinamide is not that high on the ingredient list but this product works wonders.
  13. Great serum for skin dullness !


    This serum worked magic on my combination skin - it did an amazing job at treating dullness and gave it a great glow and improved its overall clarity !
    BUT it is pretty pricey for what you get...
  14. A dream for post acne pigmentation


    This niacinamide is sooo nice and it works! It's light, absorbs well, smells delicious, doesn't pill. The dark spots that hang around on my face after acne breakouts disappear so much faster than usual. It's a bit pricey but it's worth it.
  15. Thumbs up


    Excellent product, one I can't live without. I love what it does for my skin.
  16. Decent


    I've been using this for about 2 weeks now, and I haven't really noticed a drastic difference. I do feel as though my skin is more hydrated, but I haven't seen much of a difference with dark spots/pigmentation like other reviewers have. Hopefully with continued use I notice more of a difference as the price point is quite steep.
  17. so many benefits


    this has so many different benefits that can really help your skin in the long run! you only need a small amount too
  18. Favorite. Serum. Ever

    Georgia B

    I can go on and on about this product! Just simply the best skincare product I own. I have tried to use other cheaper products before but my face immediately breaks out in protest. But about 2 days into reuniting my face with this product peace is restored!

  19. Very Happy with the Results!


    I noticed a freshness to the my skin as soon as I started using this product. It has been recommended so heavily in the podcast but I definitely believe that it lives up to the hype.
  20. Amazing!!!


    This product is amazing one of my go to for keeping my skin hydrated and even help reduce dark pigment one of my favourite vitamin B
  21. love it


    This serum is affordable and full of amazing ingredients, it has helped to clear up my skin and complexion so much
  22. Feels great and is super hydrating and calming


    Another convert thanks to Joanna here. I'm onto my second bottle (they last me about 3 months with daily use) and couldn't be happier. The texture is lovely and light, like a refreshing gel texture and it makes you instantly hydrated and glowy. I also use it combined with the ASAP C sometimes and find they work really well together. I was going to try a different B but I realised this really has e...
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  23. B should B in your bag


    I love combining B and C together in my morning routine.
    I love using this after my cleanse, and before my moisturiser and sun cream. I feel confident going out knowing my skin is being treated and protected.
  24. Lovely lightweight serum


    This is a super hydrating lightweight serum. A staple in any daily routine and gives so much benefit!
  25. Lovely lightweight serum


    This is a super hydrating lightweight serum. A staple in any daily routine and gives so much benefit!
  26. Best product ever!


    i have been using the ASAP Super B Complex for 2 weeks and now my skin feels amazing! 10/10 would recommend!
  27. Great non-irritating Vitamin B for sensitive skin


    I am prone to severe rosacea outbreaks on my face and textured and irritated skin. I was advised by my dermatologists to start a Vitamin B serum/Hyaluronic Acid. I was sceptical because any active ingredients will annoy my skin, but been using this for a few weeks and I've seen a drastic difference with my skin around my mouth (usually red and flaky) and no outbreaks!! No irritated skin!! It goes ...
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  28. soooo good


    This is fantastic for my sensitive skin. Soothes and plumps. Packaging is super sleek too
  29. Great product & smells amazing


    Love a vitamin B serum & this one worked well, plus it smells seriously fabulous. I saw a real improvement in skin texture, hydration and pigmentation damage, (currently trying to manage hormonal breakouts after stoping the pill), and this product has been a lifesaver.
  30. Lovely serum


    Refreshing feel and lovely texture. Seems to be hydrating and improving skin texture
  31. Talented, brilliant, incredible, amazing, show stopping, spectacular, never the same, totally unique...


    This product..... I would die for it.

    I thought The Ordinary's Niacinamide was the best thing on earth but honey, THIS... this product is next level. The texture, the fresh lemony scent, the HYDRATION. It pairs beautifully with every single product I own. My skin is smoother, less congested, hydrated, the oiliness is at bay. I've truly found nothing wrong with it.
  32. Love


    I've been using this for a few weeks, and have noticed some differences in my skin texture! It's appearing brighter and smoother. I'm trying to heal some post-acne marks and am glad I tried this. It's hydrating and has a nice fresh scent. The pump bottle is also nice.
  33. Unsure


    This serum has so many positive reviews I thought I'd give it a try. It is quite expensive so I'm hoping for high results. My skin is sensitive and I'm hoping this serum will help add some goodness back into it. It does feel abit tacky after applying. Not sure if I would repurchase, have to wait to see improvements.
  34. Without a doubt a fav product


    I’d been considering buying this product for quite a while, the percentage off promo was just the push that for me to finally purchase.....no idea why I procrastinated on purchasing this. This has made a huge difference to my skin that others have noticed too. I bought this along with the asap vitamin c and use this product followed by the vitamin c in the AM. Will definitely purchase again.
  35. Would purchase again!


    I love applying this serum at night. My skin soaks it up nicely and I really do think it has helped with my hyperpigmentation. It is reasonably priced compared to other serums on the market. To me it has done what I wanted it to do, love it
  36. Solid B Serum


    A nice serum! The consistency and scent are good for everyday use and would recommend if you want to add a B vitamin into your routine.
  37. Joanna Brought Me Here


    I've decided to try this super b serum since it's one of Joanna's favourite! And this serum does not disappoint, i love this serum - it is so gentle, moisturising and it evens out my skin tone!! Love this! Thank you Joanna!
  38. Quality


    Not too harsh on sensitive skin. A staple in your skincare routine.
  39. Nice but not for me


    Hydrating... BUT very sticky. I couldn't get over the sticky texture/effect. So not for me :)
  40. Can't go wrong with this product


    Plenty product in each pump, goes on easily and doesn't pill with other products. I used this along with Aspect Jungle Brew to calm some hormonal acne down and I feel like it definitely helped the inflammation. Smells fresh, so it's nice to use in the morning.
  41. Simple and effective


    I love this product so much. I use it morning and night and my skin is loving it! It's simple, it soaks in right away and doesn;t leave any sticky or slimy residue that I have found that I get with other niacinamide products.
  42. Great

    Mel Dee

    This product has transformed my skin. Skin feels soft and plump and I can see a reduction in pimple scares. I love all asap packaging and highly recommend this product.
  43. Fabulous product


    This has seriously transformed the spots on my skin. I had acne two years ago and was left with some pretty bad scars.. this has basically cleared it up. I’m really really in love with it and always incorporate it into my routine. So glad I found it!
  44. The best


    such a great product!!!!! Love this alongside the radiance serum!!
    Keeps my skin so moisterised throughout the day, really does help with redness and inflammation! Changed my skin so much. 100% recommend this product.
  45. Awesome!


    I love this product, really helping with my pigmentation.
  46. Loving it thus far


    I've been using Aspects B serum for a year, based on a dermatologists recommendation, but it's pretty pricey. I love that Asap is Australian made, and when the sale was on thought I might try this one out. It's pretty goopey in comparison to Aspect, but very hydrating, and I'm loving the inclusion of niacinamide in this one. I would continue over Aspect, but I don't know if I would change my retin...
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  47. Life saver


    this stuff really works. A big part to my routine. Absorbs well and can fell a difference almost immediately. Been using it for nearly a year, stopped for a bit because of the cost but I really felt the difference so I had to go back!
  48. Great niacinamide upgrade!


    I have been using The Ordinary niacinamide and Zinc for a few years now and wanted to upgrade and also have one product with niacinamide and hyaluronic acid combined. So far I am very impressed with this product and I think I will be purchasing again!
  49. Easily absorbed


    This is a great product from asap. This was easily absorbed by my skin and did not give me breakouts like other serums do. However I wait for it to be on special to buy. It lasts ages too.
  50. Great


    Use religiously however yet to see real results if any
  51. Hydratation Station


    This is the best vitamin b serum I've ever tried! So hydrating
  52. Must have in my skin routine

    Julia Hothersall

    I really love this brand and at the moment use the whole range of only asap products for my morning and night routine. This product definitely works for my skin and helps with my skin concerns. My skin is oily/ combination with occasional irritations and break outs and hyper sensitive prone to redness. ASAP super B complex serum smells really nice, texture is light and absorbs quite quickly. It...
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  53. Best serum!


    This is my favourite product. Smells amazing, texture is nice and it really works!
  54. My favourite serum


    Now I know why Jo cant live without this one!
    It is truly amazing - I had 2 samples of it and just purchased my first full size!
  55. All rounder!


    This is a fantastic all rounder serum! It keeps my skin looking fresh, bright and hydrated. It sinks in wonderfully and has a very neutral/non smell which I love. Perfect serum if you’re looking for something to start off with!
  56. Amazing!


    When I ran out of the Aspect Dr Multi B serum I thought I'd give this a try after hearing Joanna rave about it... and it's amazing! Wow. It instantly made my skin glow and I felt as though it penetrated more into my skin than Aspect. I will definitely repurchase
  57. Lovely Vitamin B product


    First time trying out ASAP vitamin B product since I purchased the platinum collection kit. Love this product, how it feels on my skin, texture of the serum not too runny or strong smell. I use it twice a day, very hydrating since I have a dry t zone with normal skin. I have to say starting to get my post winter glow back.
  58. Another fave


    ASAP serums are my favourite by far. This is no exception. My face is brighter and my pigmentation has faded a little I think
  59. Beautiful serum


    Love this serum after trying it in the platinum collection. It’s light weight and I love how quickly it absorbs into my skin. Its now a part of my daily routine
  60. I like it!


    I decided to give this Vitamin B serum a go after it would recommended so highly by Joanne on the podcast and on their YouTube channel. found this vitamin B to be more hydrating than any other Vitamin B I have tried, and makes my skin feel glowy and plump!
  61. Love this Vitamin B


    I purchased this product after hearing wonderful reviews and watching Joanna's clip about the power of Niacinamide. I now know what the fuss is about!! This product is soft, brightening, absorbs very easily and one pump gives you all you need. It lasts a fair while too - still on my first bottle and I know my husband has been using it too. Highly recommend.
  62. Lovely vitamin B product


    This is a light and hydrating vitamin B serum. I put it on after I cleanser and put on a BHA. It can be mixed with the ASAP vitamin C and I often do that so I can fit more into my routine. I've quite sensitive skin and this has not been irritating at all. I love it!
  63. Best Vitamin B


    It's just the best!! I have tried many vitamin Bs and this is by far my favorite. The consistency is great and I noticed changes to my skin instantly after using this.
  64. Smells so good!


    Tried this one out with the adore beauty x ASAP kit, after listening to Jo raving about it on IG, YT and the Podcast. I think it is a really good product, I have acne prone/combination skin and I did see some good results using this one.
  65. Glowng Skin


    This vitamin B serum is my absolute fav - i pair it with the ASAP vitamin C and it just gives my skin that extra glow. I feel like throughout the day my skin stays hydrated and it reduces my redness.
  66. Nice serum


    Received this deluxe sample as a gift from AB , I didn’t expect too much, however it’s making me super surprise, this serum makes your skin whole day hydrated , definitely recommend for everyone.
  67. If you're on the fence - don't be


    My first Niacinamide serum was the one by The Ordinary - which I found pilled on my skin a lot no matter what I did, which was super annoying because I didn't want to waste any of my skincare. This was a huge upgrade - it has such a beautiful, lightweight gel texture that sinks into your skin beautifully and never pills. It has a slight refreshing scent to it, but nothing too overpowering. I love ...
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  68. Best :)


    I am new to skin care and didn't really use anything. This was among the first products recommended to me by Adore Beauty for my skin care concerns (oily skin + break outs etc but also flaky/dehydrated at the same time). Literally when I put this on my skin it feels like when its 40 degrees and you haven't drunk a glass of water all day and when you do you can feel the icy water going through your...
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  69. Great B serum


    Love it! Really calming and hydrating, makes my skin feel really smooth and soft and it smells like lemonade :)
  70. Best vitamin b


    I have tried so many vitamin b serums and this one is the best. Makes my skin feel soft, smooth and plump
  71. Great vitamin B serum


    This is a fantastic vitamin B serum. I love the silky texture that sinks into your skin easily. It also has a lovely fragrance. My skin can get quite red and irritated and I find this serum calms this.
  72. Great


    A great B serum with a great price. Lovely texture and absorbs easily
  73. Game changer!


    I only recently started using this serum (about 3 weeks ago) but have seen incredible results already. I uses to get lots of uneven texture on my forehead which is already smooth and clear, and it has definitely reduced the breakouts I often get around my chin and jawline. My skin is so much clearer, smoother and glowing - this is an absolute game changer and now has a firm place in my skincare ro...
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  74. Loving so far!


    My first ever "active" ingredient skin care, I bought this after binge listening to Beauty IQ The Podcast (I'm wearing SPF every day now thanks to you ladies!) and all the positive comments about niacinamide and this product in particular.
    I've been wearing it religiously twice daily for a week now and I've definitely noticed a reduction in the size of my pores! I've been suffering from pre...
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  75. New holy grail serum!


    I originally got this in the ASAP pack Jo collaborated on, and I am since obsessed! I have repurchased and it’s the main niacinamide I will suggest for friends to try. Niacinamide is my favourite ingredient, I have oily skin and it really helps to regulate my sebum and reduce inflammation when I have acne flare ups. This one is so beautifully formulated, and I love that I can mix it with the ASAP ...
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  76. Thanks for the recommendation Jo


    I learnt about this product from the podcast (you girls are eating up my bank account...but I love it) and I'm pretty happy with it. It doesn't make my skin go red when I put it on, as other products do. It's a nice gel consistency so it sinks in really well.
  77. Glowing skin


    Love this serum! Makes my skin glow while hydrating it. Also, I’ve suffered from maskne during lockdown and it has worked to soothe my angry acne.
  78. Dream serum


    I have been using super b for about 3 months now and it has improved my overall skins appearance. Especially on my cheeks I have have noticed real clarity in appearance and skin tone. The texture is silky and glides on. This is going to be a staple now I’m my skincare life. Repurchasing !
  79. MY FAVE


    THIS took me a while to push myself to buy, it was very pricey compared to the serums I usually buy. Turned out to be the best thing i've spent my money on. I feel so plump and hydrated every single morning after using this.
  80. This is the BEST


    This has absolutely saved my skin. It cleared my scars and helps keep my pimples at bay, I definitely have to have this in my routine all of the time!
  81. A Must Have


    I love this product its light, smells fresh and applies like a dream ...

    After 3 weeks of use my skin has calmed down and i can see the pimples are less aggressive when they do pop up.
  82. Quality Super B Serum


    This super B complex smells DIVINE and has a beautiful gel like texture! Probably one of my favourites at Adore Beauty.
  83. LOVE


    Love this product! Smells like lemonade and it's really hydrating for my winter skin. Would recommend.
  84. super b


    super impressed with how this made my skin look. less oily, and my pores looked less noticeable. definitely would recommend under makeup, helped my skin look less like an oil slick by the end of the day
  85. Added to the morning ritual


    I bought this a few weeks ago as a serum to add to my morning routine and have not been disappointed. I have combo skin with an oily t-zone so I was wanting a serum that would assist with hydration without making my skin more oily. Although I didn't notice a difference the first week or so of using this each morning (my forehead was still getting the afternoon shine), I persisted and after a few w...
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  86. Good vitamin b


    I received a sample of this. I found it was effective in improving the appearance of my pores. However, I did need to use quite a bit of product, and so don't think it is really worth it at this price point. There are other products out there which are just as effective but cost less.
  87. I love it!


    Tried this after hearing Joanna’s multiple recommendations on the podcast and I’m impressed! I got the platinum kit first. Then tried Aspect Vit B, which I also loved. And got back to asap - because it is effective, price is great, and it lasts long too!
  88. repaired my barier


    I wasn't able to do anything for my dry skin no matter the amount of moisturiser I put on until I started using this.
  89. Great serum!


    Tried this after hearing Joanna’s multiple recommendations on the podcast and I’m impressed! I like it better than the Aspect extreme B Serum which is a similar product. Have noticed a difference in my skin after using everyday for a few weeks.
  90. On repeat order - best multi Vitamin B serum


    Bought this after it was recommended on the Beauty IQ podcast and so glad I did. Is very hydrating but also contains niacinimide and other great vitamin b elements. Works beautifully with my Vitamin C serum without any irritation. I use it every single morning!
  91. The Best


    I am so glad I discovered this product after listening to the Beauty IQ podcast. Skincare can be overwhelming at times especially with everything that is available today. This serum has truly been a staple in my skincare routine and I am pretty picky with what I will repurchase. Whenever I am in doubt of what to use I always gravitate towards this serum - it is amazing!
  92. A Great Support To Skin Needling


    I've purchased & used this product in conjunction with the asap A+ Super Serum and in particular, during the days following skin needling treatments & peels. I'm 45, have found the asap Super B Complex Serum to support the healing process well and that the 2 products pair well together when used regularly to boost hydration & skin plumping. Will purchase again for use in conjunction with other cos...
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  93. Love the glow!


    Have been using this for about a month now and am feeling much more hydrated and glowy as a result! Would definitely recommend.
  94. Slow and steady


    its only been 3/4 weeks of using this product so I can't say its the cure of my skin just yet, but it has been amazing for hydrating my skin, giving my skin a MUCH smoother texture, and makes my occasional pimple disappear within 24 hours.. I have oily/acne prone skin and I believe this product has helped. Cant wait to see how much more my skin improves, have also just purchased the asap radiance ...
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  95. Breakouts be gone


    My breakouts have significantly reduced since I incorporated this serum and I have found my skin to be less oily in the T-Zone too. It delivers significant hydration with no oiliness. It isn't cheap but I find that it does last a long time even with daily use. One pump is enough to do the whole face and neck. I am now on my 3rd bottle of this serum and will continue to repurchase 100%.
  96. Life Changer!


    I started using this product at the start of the year and can honestly say it changed my skin! Clearer complexion, tighter skin and way more vibrant glow are all the benefits i've noticed! It has become a holy grail product for me!
  97. My new bestfriend


    I was expecting to add a little hydration into my skincare routine, as my eczema flares up quite badly in winter especially on my forehead and I really wanted to get on top of it this year. You could say I have a sensitive forehead with relatively normalish skin, but abit dull and dehydrated lol. I just wanted something that would add a little moisture before applying my moisturiser and oh my god,...
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  98. Love this serum!


    I first tried this after having skin needling and I was hooked. It is amazing for moisture, improving skin tone and fighting break outs. This is one of my must have products and is worth the money!
  99. Amazing stuff


    I use this product nightly and ever since using it I haven’t had a chin breakout and i believe this product is one to thank. It feels lovely on the skin and mixes great with the radiance serum which I also love. Will be repurchasing for sure!!
  100. love asap


    this is so great, it leaves my skin feeling so fresh and hydrated. it is expensive but you only need a really small amount
  101. Review & Earn
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