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asap super a+ serum 30ml 30ml

4.6 of 97 reviews

$69.42 $89.00 SAVE 21%

4 instalments of $17.36


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4 instalments of $17.36


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A revolutionary overnight revitalising treatment serum that promotes skin renewal and collagen production.

  • Cosmeceuticals
  • Cruelty Free
  • Vegan
  • Australian Made
  • Artificial Fragrance Free
  • Sulphate Free

What customers say

SUPERIOR - 96% recommend

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  • 30s
  • 40s
  • 50+

Eye Concern:

  • Age Prevention
  • Deep Lines

Skin Concern:

  • Acne, breakouts and blackheads
  • Dull, dry or dehydrated skin
  • First signs of ageing
  • Oiliness and shine
  • Pigmentation, uneven skin tone
  • Wrinkles and loss of firmness

Skin Type:

  • Dry
  • Normal to dry
  • Normal to oily
  • Oily

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Questions & Answers

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asap super a+ serum 30ml

asap super a+ serum 30ml

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Customer Reviews

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4.6 of 97 reviews

96% recommend this product

  1. 68

  2. 22

  3. 7

  4. 0

  5. 0

Most Helpful Positive

A+ for the A Serum


A great product to help clear and rejuvenate your skin after a day in the sun. Especially good for pigmentation prone skin. I find it helps to lighten my pigmentation use after use.

Most Helpful Criticism

Not sure


Helps with pigmentation a bit but also stings a lot and for a long time. I have sensitive, combination skin. My skin feels a bit red afterwards. Not sure if the benefit is worth the redness. May be works better on non-sensitive skin.
  1. A+ for the A Serum


    A great product to help clear and rejuvenate your skin after a day in the sun. Especially good for pigmentation prone skin. I find it helps to lighten my pigmentation use after use.
  2. Love this!


    I have been using this for over a year now and keep restocking! I notice if I stop using this product, my skin is dramatically brighter and plumper when using it. Only need one pump for my whole face. only negative is it still doesn’t last very long, even when being careful with usage
  3. Great starter retinol


    Starting slow by using once a week, but already notice a difference - more radiant skin and pores seem smaller. Slight dryness but I don’t mind as I feel it’s doing what it needs to. Nice light serum.
  4. Good


    It helps brighten the skin but stings a little at first. My skin had to get used to it. Once a week to twice a week and now every other night. Good product to try if you have oily, acne prone skin.
  5. A great product!


    So impressed with this product. I have very sensitive skin and lady time I used an active product with vitamin a I had such a reaction - but not with ASAP. It’s gentle and I could hardly feel it. Makes me think I could probably step it up a notch and I’m already using it every other day. Highly recommend.
  6. Good introduction to retinol


    This is my first retinol product and I have been really happy with it. My skin looks brighter and my pores smaller. At this stage I can only use it every third night, if I use it more I break out. It's a great place to start with retinol
  7. Helped with pigmentation


    Absorbs well and helped with pigmentation. Smooth to apply and is fast drying
  8. Great


    This has helped my skin texture over time and it helps prevent breakouts
  9. First time use and I really like it


    I have dry sensitive skin and found this was lovely-it is perfect smooth consistency and absorbs well. I am very fussy about scent and this has a mild floral scent.
  10. Not sure


    Helps with pigmentation a bit but also stings a lot and for a long time. I have sensitive, combination skin. My skin feels a bit red afterwards. Not sure if the benefit is worth the redness. May be works better on non-sensitive skin.
  11. Love this brand


    I notice such a difference when I use this product. I use it on alternating nights with the ASAP R serum.
    Great Retinol for newbies, I had no issues with skin irritation.
  12. Great newbie retinol


    This was the first retinol I used and I loved it! I never had any issues with it, I found it very gentle on my skin.
  13. Beautiful Retinol Product


    This product has a great consistency - a great entry level retinol, doesn't make my face dry or flaky like other products I have tried before. Nice consistency and doesn't pill with my other moisturisers either. I really love the ASAP serums
  14. A+ for the A Serum


    Another great product by ASAP. Restores my skin and keeps it clear. Helps to lighten my pigmentations and reduce redness after too much sun. This mixed with my ultimate hydrations every couple of days keeps my skin glowing and fresh.
  15. Nice serum


    I've used this retinol serum for few weeks, and I can definitely see some good changes on my skin.
    I feel my skin is tighter and smooth. I did have mild irritation for first two weeks, but nothing significant.

  16. Excellent


    Can’t rate this serum highly enough. Very light and works wonders for your skin. I use it with the asap B & R serums and skin is left super smooth and clear with no greasy residue or tackiness. I finish with the medik8 pore refining moisturiser and they all work so well together.
  17. I didn’t notice any difference


    I like the Asap line, but I wouldn’t re purchase this one as I couldn’t notice a difference on my skin.
  18. Skin transformation


    Bought his product after listening to the Beauty IQ podcast, and what a game changer this product is! Has made such a difference to my skin texture and appearance, will continue to buy this product again and again! Retinol is a must in any skin care routine
  19. Awesome serum


    A great serum for lines and wrinkles! Use about twice a week, at night, and one pump is all you need under your night cream!
  20. Perhaps I need something stronger


    Overall skin tone is more even and visibly smoother when applied, though hasn't done much for the lines around the eye area I have found. This product definitely lasts a long time and a little goes a long way. Very easy to dispense and apply
  21. Lasts forever!


    This serum is easily spreadable and you only need a little pump and it goes a long way. It’s going to last me forever! My skin definitely feels stronger and I’m able to tolerate this retinol 2-3 times a week. It’s a gentle serum if you’re sensitive like me but also very effective at repairing and strengthening weak ageing skin like mine.
  22. amazing


    as i began to see fine lines this really helped to reduce them whilst also hydrating my very dry skin to give a youthful glow
  23. First vitamin a serum, so far so good!


    Really enjoying using this serum. I’m currently using every second or third night, but can already see a difference the next day after use.
  24. Excellent Vitamin A

    Kristina W

    ASAP is an Australian skincare company that really delivers on its products. I have been using their Vitamin A serum for a few years now and it has made a huge difference to my skin. My skin is normal-dry and I'm always looking for anti-aging products that work. I use this Vitamin A serum at night and always wear an SPF50+ as part of my day skincare regimen. This serum has reduced any fine lines ...
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  25. very nice


    I actually really like how this felt on my skin. It did initially feel a bit tight then it just felt normal. I did moisturize after and in the morning i did feel my skin looked a bit fresher. It was only a sample so i only got to use a few nights but was happy with how it was working.
  26. Too strong for everyday use but I like using it once a week


    This has visibly reduced the fine lines under my eyes and around my mouth, however, it is way too strong for me to use more than once a week. My skin gets red and sensitive if I use this too often, but I still get results from only using this once a week!
  27. Does the job


    Seems to be working pretty well for me although I usually mix it with the asap radiance serum and use them together! Have been noticing gradual differences in my skin. Pretty happy !
  28. My special PM treatment


    This came as a part of ASAP collection series. I use this only in PM. I have used some products which contains the retinol but this is relatively mild serum which doesn’t sting the skin or no reaction to it. No flakiness or redness after. If you have the sensitive skin, this is a good retinol containing serum to start. The skin is so smooth and firm.
  29. A great Retinol!


    Since adding this product into my skincare regime at night, I’ve noticed the difference to my skin the next morning.
    This is the first retinol product I’ve used - so I’m not sure what to expect - BUT I can see a difference since using this already :)
  30. Couldn't go without


    Love this product. I noticed the difference in my skin the first time I used it. My skin looked so moisturised and fresher. A definite part of my skin routine now. ASAP is the best!
  31. Good


    This product keeps my skin looking healthy and moisturised. I apply it about 3 nights a week and alternate with other active creams on other nights. Definitely a good retinol product.
  32. Love asap


    asap never lets you down their products are sensational & the A+ serum is worth every cent. It hydrates my dull 58 year old skin perfectly even my hubby & friends have noticed the difference so thank you asap.
  33. Good for the glow


    I love this product and have used it for a couple of years now, I alternate nights with the radiance serum. Great combination
  34. Good for the glow


    I love this product and have used it for a couple of years now, I alternate nights with the radiance serum. Great combination
  35. New holy grail


    OMG new holy grail product right here. Since I have been using it I have definitely noticed the change in my skin. I have a beautiful glow and my face is alot less congested. Application is amazing and you can feel your skin drinking it in. If your looking for an amazing retinol serum look no further than this product
  36. Love it


    I seen a difference within a couple weeks of switching from another brand to asap, I’m glad I did because my skin is really starting to look and feel so much better. I have hormonal breakouts around my monthly cycle, for the first time ever in my life I haven’t since using this
  37. Great


    Love this product. I noticed the difference in my skin the first time I used it. My skin looked so moisturised and fresher. A definite part of my skin routine now. ASAP is the best!
  38. good


    Love this product. I noticed the difference in my skin the first time I used it. My skin looked so moisturised and fresher. A definite part of my skin routine now. ASAP is the best!
  39. Not for Sensitive skin


    So i used this and at the start it worked really well, however as i have learnt my skin is so sensitive and it broke me out in dermatitis.
    Its defiantly not a product to use everyday and you have to be careful how much you use. I got the rash all around my mouth and sides of my chins and it took ages to go away, I still have the serum and ill use it every now and then on acne. it seems to h...
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  40. Love ASAP products


    I’m in my late 50s and have dry and dull looking skin. Fed up I ordered a range of asap products, some of which I had used individually before.
    I use this serum in the pm with the B and use the B and C in the morning before a moisturiser. My skin is looking and feeling much better, so much so that people have noticed (and we all know women my age are invisible).
    I also use the exf...
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  41. Love this product makes your skin feel fresh soft and alive


    Great product my beautician recommend this for my skin and I have found it to be lovely
  42. Perfect product


    My skin combinations, I've been looking for product give me good smooth and glowing and I found all of that after using this serum I'm sooo happy after first time I used it , I put this serum after cleaning my face at night time and next day my skin smooth glowy shiny 100% I recommend it for everyone. Perfect product especially for anti aging signs.
  43. Nice intro to retinol


    This retinol is quite gentle and works well on sensitive skin. Other retinols can be drying and irritating, but this has smoothed my skin without the side effects
  44. Great value


    I LOVE this serum. I use it on alternating nights. Makes a huge difference with breakouts aswell. Amazing price also.
  45. glow


    I bought this from an instore recommendation due to dehydrated/hormonal post partum skin and I'm so happy I did! I am glowing!!
  46. Good


    Love this product. I noticed the difference in my skin the first time I used it. My skin looked so moisturised and fresher. A definite part of my skin routine now. ASAP is the best!
  47. Great


    Amazing retinol serum! Skin looks healthy with continued and regular use! Great for first timers aim to the retinol world as it is quite gentle
  48. Good for blokes too


    I use this every other night as a bedtime moisturiser. It’s smells amazing, goes on easily and has a good level of retinol. This leaves my skin looking great, preventing breakouts and a very reasonable price for a retinol based product.
  49. Great


    This is a super strong serum but very effective. I only need to use it once a week as my skin reacts with too much use. When applied my skin is noticeably smoother. Overnight it works at fixing imperfections. A+
  50. Mild but effective


    I received a sample of this and after having been using retinol from Skinstitut every night, I had no problem switching over to this product. I have very sensitive, breakout prone skin and did not experience any irritation. It is mild enough to use daily but effective!
  51. best!


    This product is fantastic for its price point. Go easy when you first use it though and consider mixing it with another asap serum- I mix it with B serum with amazing results even after needling (avoid the eye area though!)

    I am 41 and people always sound so surprised not believing I am much over 30. Using these products combined with staying out of the sun is a winner for me.
  52. Noticeable results


    Started using this product about 2 months ago every second night as I have previously used Retinol. I did notice a little bit of peeling for a few weeks but nothing major. Definitely worth pushing through as I have noticed a lot of my lines are far less noticeable. Will definitely continue using.
  53. Excellent intro to retinols


    Use this as part of a full suite of ASAP products. After just a week of using this with the b serum and on alternate nights to the radiance serum my skin is noticeably improved. After a few months my pigmentation was practically gone. Hard to pin point which product makes the most difference but using the recommended combination of ASAP products - including this - has given me the best results of ...
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  54. Great serum


    This is the first product from asap that I tried, and it was so great that I went and purchased a whole heap more of their products. It's a little thick on the skin for me, so I use it before bed, and I wake up with clear skin that feels great. Highly recommend.
  55. amazing


    the serum comes on so easily, i don't have sensitive skin but you can tell your skin is reacting and over time you start to loose your marks. asap is amazing
  56. Good for first time Retinol users


    I like this serum and use it in conjunction with the Skinceutical Retinol 1% and the ASAP R serum. It is quite mild but effective. When my skin is a little bit sore or I just need a break from the SC Retinol, this serum does the job.
  57. Wake up with the most beautiful complexion


    I just can’t believe how good ASAP products are! This serum goes on so easily and you really don’t need much. It is slightly scented which I love. I honestly wake up with such bright skin in the morning and my fine lines look less noticeable, I almost feel like a porcelain doll. I combine this with the ASAP anti aging night cream. I’m so impressed with this I purchased the entire anti aging ASAP p...
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  58. Broke Out


    I have found vitamin A serums to be the thing to clear up my acne but 2 nights of trying this product has made me breakout so much. Not saying the product is bad however I think the formula is too rich for young, acne prone skin and should only be used on mature skin.
  59. Superb


    I purchased a whole ASAP range after having a facial one day. The lady used some of the asap products on me and I absolutely loved the way my skin felt afterwards.
    I use this serum every couple of days. Alternating with my R serum and B serum as suggested by ASAP. My skin is plump and within only 2 weeks my pigmentation reduced significantly.
    Only use this at night as recommended!:) ...
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  60. Completely removed Sebaceous hyperplasia!


    I had developed several clusters of small bumps on my face and had them diagnosed by a dermatologist as Sebaceous hyperplasia - retinol, vitamin A, was recommended and with nightly application for 2 months the bumps have completely vanished!
    I have been told I can now reduce the applications to twice a week. They also said if I stop using vitamin A altogether the bumps will return after abo...
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  61. Great product


    This product took time for my skin to get used to.
    I use this every few nights a week on nights where I didn't use the ASAP exfoliating scrub. I notice a huge improvement in pimple redness and overall look of my skin.
  62. Great serum!


    This is a fantastic vitamin A serum because it is very effective but not to harsh! I love using this on every second night alternating with the Aspect Exfol L1 serum! Together they are a great combo for clearer and brighter skin!
  63. Love it ...


    I have used this together with ASAP B Serum at night for about 2 weeks now and my skin looks and feels a lot smoother. I have had very rough skin due to harsh medication, but the B Serum in the morning and A/B together at night have made a great difference. Will purchase again.
  64. Not perfect but I do like it.


    I have used a few different retinol serums and creams before and while this is nice it isn't the best I have tried it's defintely not the worst. I can sometimes get pimples from this (I think it conjunction with hormones) however it does make the rest of my skin looks very fresh and new and only seems to make pimples or blocked pores become more active quicker so that effect may not last with more...
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  65. very good


    helps with my skin rejuvenation, by speeding up my cell-turnover making my skin look new and fresher quicker. i love the way it reduces the appearance or wrinkles and scaring whilst also making me look new.
  66. Great product.


    I've been using this product at night for one week and have noticed a difference. My skin looks much brighter and hydrated in the mornings.
  67. Great !


    This is a great serum. Feels light on the skin and easily absorbed. Can definately tell the difference in my skin. Love all the asap serums. Best on the market !!
  68. Gentle retinol serum


    Vitamin A is tricky. And can be overpowering. Not with this product! Of the 3 vitamin a products i have tried this past year. This one wins hands down. Light, and gentle, but still effective.
    Absorbs beautifully and goes nicely under or over any other products in my nightly routine
  69. Fresher


    Love this product. I noticed the difference in my skin the first time I used it. My skin looked so moisturised and fresher. A definite part of my skin routine now. ASAP is the best!
  70. Definitely Worth It!


    I have oily skin and am prone to pimples and blackheads and this product is really making a difference. I started using it several months ago and I noticed it working almost straight away, I have significantly less blackheads and hardly ever get any pimples anymore. You don't need to use a lot either so it's going to last for ages.
  71. Excellent

    Fiona Lucy

    I have combination skin with some spots around my chin and forehead. I love this serum as it's easily absorbed and doesn't remain tacky on the skin. Happy to report that my skin has not become sensitive or peeling since using this which often happens with retinol. It worked well under a nighttime moisturiser. I use it 2 nights in a row, then take a break for 2 nights. I have noticeably smoother an...
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  72. Eh


    This is a great, hydrating and effective serum - but asap always seem to go crazy with the fruit and essential oils in their products, which I'm not a fan of. I'm really tired of every serum smelling like citrus and/or lavender. This has a lot of lovely ingredients, including a hefty dollop of hyaluronic acid, so I wish asap would steer clear of the other stuff on the inci list which can irritate ...
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  73. Lovely smooth serum for aged skin


    I have sun damaged skin and aging skin and this ASAP serum glides on and smooths my face giving it a great base for putting on my moisturiser. Used at night, it gives a solid foundation for my rich nightcream. I would recommend for aged skin.
  74. Good product but expensive


    This is a great product but I would search the market for a similar product first as it is quite expensive.
  75. Affordable retinol serum


    I was so pleased to find an affordable serum that I've now added to my night routine. It goes on smoothly and so far really suits my skin. I have combination skin with concerns about sensitivity and pigmentation, it really settles it down and leaves my skin calm and soft.
  76. Keeps me looking youthful!


    I started using this serum under my night cream every night after recommendation from my sister. I love it! I’m looking younger by the day!
  77. Great


    I first introduced ASAP to my skin by using the Platinum Collection. It may seem expensive, but is definitely worth it.

    I did a lot of research before introducing vitamin a into my skin care routine, which I definitely recommend you do as well. I guarantee the first time you use it, your skin will react in some way. It may be red, you may get a serious breakout, or it might go dry an...
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  78. Cleared my skin


    One of my cult go-to products, this cleared up my adult acne and now keeps my skin clear and glowing. I alternate this every other night with the asap Radiance serum which i think is the ultimate combo for keeping my skin clear
  79. On my second bottle love it!


    So super good for your skin. A beauty product that actually does what it promises!
  80. I'm converted!


    Firstly, let me start off by saying I am going to write the same review under the ASAP Super B Complex and ASAP Ultimate Hydration, as I have been using all 3 in conjunction with each other, so I'm not sure which product is responsible for my awesome results, or if it really is a combination. Secondly, I never write product reviews, but really felt compelled to share this as I am SO impressed.
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  81. Nice introduction to vitamin a


    I use this product daily in conjunction with the vitamin c and b. My skin therapist thought I was using a high end product! Seriously impressed with this range. A perfect starting point for those wanting to commence active skincare. Works wonders. I am a repeat customer for this brand! This is the perfect introduction to using vitamin a. It isn't too fierce on the skin but still packs a punch in ...
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  82. Great for troublesome skin


    Absolutely love this product. Cleared up my skin and light scaring very quickly. Will buy again and recommend to anyone with troublesome skin.
  83. Lovely texture


    I was using a La Roche Posay Serum. While I liked it I didn’t notice a big effect on my skin. I’ve been using this every night for a few weeks now. My skin is dry to normal with some pigmentation and scarring. One tiny pump of this glides on smoothly and feels great. I’ve definitely noticed some improvements in my scarring and I havent had any adverse effects. I look forward to seeing the results...
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  84. shocked!


    After trying many different vitamin A/retinol products, this is the one that i have honestly noticed results from within the first few uses, and with continued use over the last couple of months the results from this product are better and better! i’m loving my skin thanks to this product!
  85. Next Day Results


    I had been using a previous Retinol product before trying the asap a+ serum and will definitely continue using. I mostly use a Retinol product to keep my skin as young as possible for as long as possible. This serum has a pleasant smell and a little bit goes a long way. After my first use I could definitely see that my skin looked brighter the next day, after a few weeks of use my frown lines do l...
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  86. Love asap


    Glad to be going back after getting other products. Though this time I’m a bit more savvy about the acids and will be using the b serum in conjunction to help skin through adjustment period and avoid the flaky skin.
  87. Great product at smaller price


    I really like this product , starting with packaging, texture and the fact that the pump doesn't stop working when you used 3/4.
    I agree that it is comparable to similar serums from top brands (like Clarins or Estee Lauder) but at the fraction of the price.
    It wears really nicely and my skin looks better. I haven't noticed huge improvements but I haven't noticed improvement when I used...
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  88. Improved Texture!


    I have been using this serum for a couple of months now and I am very happy with the improvement of my skin. It has made my skin noticably softer and has improved the texture of my skin. I use this every second night after cleansing and I wake up to glowing skin. I wouldn't be without this serum now that I've started using it.
  89. perfect vitamin a product


    i was using rationale skin care which is ridiculously expensive, this product is just as good. i put it on overnight, sooo good for your skin. also keep it away from your eyes!
  90. Love!


    I have used this product for a few weeks now and love it. I can only use every few nights as when I tried to increase to every night my skin became super flakey. But when used correctly my skin looks and feels fresh. I have acne scarring so using this to reboot my skin texture and so far I feel like its doing a great job.
  91. Fab product


    I have only introduced this recently to my skin care regimen and love it! I use it every second night after cleansing and before moisturising. I can see a real difference in the texture and clarity of my skin.
  92. A favourite of mine!


    I have used many retinol creams over the years, but I keep coming back to the Asap vit A cream. It helps to regulate my oily skin and you wake up with smooth hydrated skin. It’s also a lot more affordable than many retinol creams on the market.
  93. Great product, quick results


    One of my favourite retinol creams. I always find that my skin texture and appearance improves after the first few days of using again. Great for active pimples.
  94. Great Product


    I have only started using this product, but am loving it so far! It helps clear the skin from acne, small creases and lines. I apply it before bed every second night, and you only need a small amount :)
  95. Love it....


    This serum applied before bed along with Ultimate Hydration ensure I go to bed with skin that looks and feels good, and it seems to look even better in the morning. Smells great. The measured doses ensure this is good value for money and none gets wasted.
  96. Great Poduct


    Recommended by my Skin Clinic and I would highly recommend! My skin is noticeably plumped and youthful.
  97. Review & Earn
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