Shop Smooth - Anti-frizz

Stop frizz at the source with Virtue’s collection of products for frizz-prone hair. Unruly, frizzy or humidity-sensitive hair will be on its best behaviour, with enhanced softness, shine and manageability.


What are some of Virtue’s best products for frizzy, unruly hair?

  • Virtue Smooth Shampoo
    This luxurious formula gently cleanses the hair and scalp while leaving a smooth, soft finish. Rough cuticles are re-paved and friction between hair strands is reduced, so that frizz is tackled at the source.

  • Virtue Smooth Conditioner
    This conditioner is designed to eliminate frizz with every wash. Rough hair cuticles are re-paved and friction between strands is reduced, treating frizz at the source. The richly hydrating formula infuses hair with moisture while strengthening and improving hair health over time.

  • Virtue Un-Frizz Cream
    A leave-in treatment that smooths hair texture, conditions hair and locks out humidity. With a lightweight, highly nourishing texture, it instantly melts into the hair without leaving behind any oiliness or filmy residue.
    Ideal for frizz-prone, medium to thick hair, hair sensitive to humidity or curly hair seeking frizz-free definition, Un-Frizz Cream can be applied before heat styling or air drying for lightly defined, hydrated locks.


Infused with the breakthrough ingredient Alpha Keratin 60ku, Virtue hair products strengthen and rebuild damaged hair, resulting in more resilient, healthier hair. Derived from ethically-sourced human hair, Alpha Keratin 60ku is more easily utilised by the body than other sources of keratin, and repairs and treats damage strand by strand.


All Virtue products are safe for colour- and chemically-treated hair, and contain no sulfates, parabens, phthalates, synthetic colours or dyes, or gluten.

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Recent reviews on Smooth - Anti-frizz products

VIRTUE Un-Frizz Cream 60ml
VIRTUE Un-Frizz Cream 60ml


amazing product that's smooths frizz
VIRTUE Smooth Shampoo 500ml
VIRTUE Smooth Shampoo 500ml


such a great shampoo love it
VIRTUE Healing Oil 50ml
VIRTUE Healing Oil 50ml


such a great product adds a beautiful shine to my hair

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