Body Care for Men

Body Care for Men

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Increase your beauty IQ

Let me tell you, this product was damn hard to get my hands on. If you’re already an ICONIC London fan, you’re probably like ‘girl, this launched months ago’ – I know. But I had to make sure when I published this article that it didn’t sell out too quickly. So here we are, we’re loaded up on […]

If you’ve never actually seen someone pull off a blue mascara, I have no doubt that you probably think it’s a terrible idea. So did I, until I saw makeup artist Shev Kelly wearing the sh*t out of it one day. I’d never had any desire to experiment with coloured mascara before, but I was […]

As someone with fine, often limp-looking hair, I’d always avoided leave-in styling products at all costs (unless it said ‘volume’ on the packaging). It wasn’t until maybe 12 months ago that I tried a multi-purpose leave-in treatment after I’d washed my hair and realised what a huge difference it made to my hair once I […]

Let me tell you, this product was damn hard to get my hands on. If you’re already an ICONIC London fan, you’re probably like ‘girl, this launched months ago’ – I know. But I had to make sure when I published this article that it didn’t sell out too quickly. So here we are, we’re loaded up on […]

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