How Should I Apply Anti-Ageing Creams?

Anti-ageing skincare contains a high dose of active ingredients that need to be applied in the correct way for maximum effectiveness. These are the 3 factors you should bear in mind for optimal application.

An effective anti-ageing skincare routine features creams with highly active ingredients. For this reason, anti-ageing treatments are often the investment piece of your routine, and it's likely that you want to maximise your investment.

There are three things you need to know to make the most of your anti-ageing skincare routine:

  1. How to apply
  2. Order of application
  3. When to apply

How Should I Apply Anti-Ageing Creams?

1. How to apply anti-ageing skincare

It's important to show your skin respect, especially as it matures. Skin develops a memory over time, which means the more it's pushed, pulled, or pinched, the more likely it is to wrinkle in those areas.

All skincare is best applied lightly and with a strategy of 'warm, dab, and massage'. Start by carefully warming anti-ageing treatments between the fingers you'll use for application.

Cold products absorb slowly, whereas warm products absorb more quickly. This is very useful to remember for your anti-ageing potions, because the longer they take to absorb, the more they're degraded by exposure to light and air.

You should then distribute the anti-ageing cream by gently dabbing or patting it onto the treatment area. This step is also your opportunity to focus on those areas in need of a little more help, such as your:

  • Eye area
  • Forehead
  • Furrow between the brows
  • Nasolabial folds, or smile lines

Generally, it's good to focus your cream application on the areas where you're first likely to develop wrinkles. Not sure where these are? Take a look at your family history. How well did your relatives' skin age? Where did they develop the most wrinkles? These are the areas you should focus on.

Finally, help your anti-ageing cream absorb with a gentle massage action, which will help the cream penetrate effectively.

2. The best order for applying anti-ageing skincare

To get the most out of your anti-ageing treatment, be sure you're using it as the correct step within your skincare routine. Integrating new products into your regimen correctly guarantees you'll get the most out of the actives.

The rule is that skincare products should be layered from lightest to heaviest in consistency.

Heavy skincare products tend to contain occlusive or emollient ingredients that help rehydrate skin by forming a second skin. These ingredients lock moisture in but also tend to lock everything else out. If you use an anti-ageing cream after one of these products, the active ingredients won't be absorbed effectively.

As a general rule, you should always use:

  • Waters before serums
  • Serums before lotions
  • Lotions before creams
  • Creams before facial oils

'Waters' includes any products with a clear, watery appearance or feel, such as toners and many acid peels.


How Should I Apply Anti-Ageing Creams?


3. When to apply anti-ageing skincare products

This is determined by the active ingredients in your anti-ageing cream. Some ingredients are best used at night-time because they can make your skin more sensitive to sunlight.

These ingredients include:

Other anti-ageing ingredients are perfect for use at any time of day:

Even if your skincare routine doesn't include vitamin A or exfoliating acids, it's usually best to use your anti-ageing products in the evening.

For one, many intensive treatments can affect the application and finish of your makeup. Also, at night, your body can devote more energy to regeneration, which means your skin can make better use of potent anti-ageing actives.

The exception is vitamin C, which typically comes in a light serum that absorbs completely and doesn't interfere with makeup. Vitamin C is believed to enhance sun protection in your sunscreen and foundation, so apply your C in the morning too.

If you're still in search of guidance on anti-ageing skincare products, you can reach a member of our trained beauty team through our skincare recommendation form.


How Should I Apply Anti-Ageing Creams?