Pureology Perfect 4 Platinum - Shampoo

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Pureology Perfect 4 Platinum - Shampoo by Pureology

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Pureology Perfect 4 Platinum - Shampoo is a ZeroSulfate® strengthening formula that gently cleanses and softens, while enhancing brightness, shine and colour retention on high-lift blonde hair. Contains breakthrough strengthening technology with Protein-rich Keravis and teh softening plant extract of Chamomile.


Apply a coin sized amount to wet hair and lather. Rinse. Repeat if necessary.

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Reviews (3)
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The Only Shampoo I'll Ever Use (My Husband Loves It Too) - 11-10-2017 by

This is hands down the best shampoo I've ever used - and I am a hair care junkie! It leaves your hair incredibly clean without ever making it feel stripped or dry. My hair feels much, much softer after shampooing than it does before. I first got this shampoo when I had very blonde hair and it was a godsend then - gently but deeply cleansing my hair without stripping it of precious moisture (and toner). Now that my hair is a darker blonde I am still using this every single day. Although it says perfect for platinum - because it is not a toning shampoo, it can really be used by anyone who wants gentle but effective cleansing that adds moisture to the hair. It is even suitable for very oily hair because of how well it cleans.

Fun fact: my husband has a very sensitive scalp prone to blocked follicles and hair loss and he swears by this shampoo! It's the only shampoo that doesn't aggravate his sensitive scalp and he has had less hair loss since using it!

a big yes for damaged locks - 30-11-2016 by

My hair dresser lifted my hair too quickly and I've suffered a lot of breakage. It has been tragic, each time I'd comb my hair HEAPS would be stuck in the comb no matter how gentle I was and I'd almost cry. I'd been thinking about cutting my long hair off because of this but came across this shampoo and conditioner and decided to try it.
It's an expensive combo but has SAVED my hair! Breakage is significantly reduced and my hair is on the way to feeling soft again rather than stressed out, brittle and dry. The fragrance could be tweaked in my opinion and I'm finding I still need a stronger purple shampoo to tone the brass away every so often but am so happy with this shampoo I'll buy it over and over again. I also got some of the hydrating spray as a freebie and have been using that too, such a winning combo.

WOW WOW WOW! - 15-01-2015 by

I was previously unfamiliar with this brand, however I'm now super excited. I have fine, coloured and subsequently damaged hair so decided to give this a try. I am so impressed and can't stop talking about it. After the first wash my hair appeared healthier, felt softer and looked better than ever. After a few washes, my colour is brighter and my hair is definitely happier. I've also noticed that it looks fresh for longer and doesn't get as ratty as quickly - I can now last until lunchtime without needing to run a brush through it! You only need a small amount of product too, so it's great value for money. I can't wait to try more products from this range :-)

Q & A
2 Questions Ask a question
  • From Pureology Perfect 4 Platinum - Shampoo at 10/04/151:56 PM
    • Q: Is this shampoo violet/purple tinted?
    • A: Hi there,

      Thanks for your product question. The Pureology Perfect 4 Platinum Shampoo is tinted purple.

      I hope this helps! If you have any further enquiries, please don't hesitate to contact us at service@adorebeauty.com.au.

      Kind Regards,

    • Do you find this question helpful?   Yes  No
  • From Pureology Perfect 4 Platinum - Shampoo at 1/11/1612:27 AM
    • Q: I am a brunette but a friend of mine gave me this shampoo. Is there any actual colour/dye that would work to change the colour of my hair, and is this okay to use on brunettes?
    • A: Hi there,

      Thank you for your product question.

      There are shampoo's that will help lighten your hair, but there will be no dramatic change in colouring.

      Yes this product is fine to use on Brunettes.

      I hope this information helps.

      Kind Regards,
    • Do you find this question helpful?   Yes  No
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