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The right makeup products can accentuate your best features. Start with a primer, and then add foundation, concealer and powder as needed. Blush and bronzer give a healthy glow.

Emphasise your eyes with eyeshadow, eyeliner or mascara. The final touch lipstick or lip gloss. Shop our wide range of makeup brands and products, read user makeup reviews and watch our makeup videos. If you need help, advice or recommendations, let us know!

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Recent reviews on Makeup products

elf Small Stipple Brushelf Small Stipple Brush
elf Cosmetics
elf Small Stipple Brush

Just what I wanted

This brush is a great all rounder. I use it to blend my concealer and foundation and I think it does a great job!
Jane Iredale PurePressed Eye Shadows: SingleJane Iredale PurePressed Eye Shadows: Single
Jane Iredale
Jane Iredale PurePressed Eye Shadows: Single

Just what I wanted

I'm not a huge make up user, but needed a light everyday easy eyeshadow...this fits the bill perfectly. Should I want to build up I can & it is neutral enough to add other colours for a more dressy outing. Loving it for everyday.
elf HD Lifting Concealerelf HD Lifting Concealer
elf Cosmetics
elf HD Lifting Concealer

Fantastic quality

If you're looking for an amazing concealer with a low price tag, I would give this one a try. I really struggle with finding concealers that work for my undereyes without looking cakey or too heavy. This concealer feels extremely hydrating and blends out like a dream. It gives light to medium to coverage that you can build up without any heaviness. I actually think this is a lighter coverage dupe for Nars Radiant Creamy concealer, so if you like that one this is definitely worth a try!
elf Mechanical Eyelash Curlerelf Mechanical Eyelash Curler
elf Cosmetics
elf Mechanical Eyelash Curler

Great tool

I recently bought this and I love it. I've never owned an eyelash curler before because I thought it was a gimmick but I was very pleasantly surprised. It fits my eye shape and length perfectly and curls every lash. It makes my lashes look longer and much more dramatic. It's very well made and high quality and now it's a staple in my everyday routine.

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