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Inika is the world’s first healthy makeup brand. Inika is 100% natural and over two thirds of our range is Certified Organic. Inika only use the finest botanicals and minerals – chosen for quality, tested for purity and checked for safety. Inika is cruelty-free, toxin-free, vegan and environmentally friendly. Inika's philosophy is to create beautiful, healthy, high performing makeup that gives you a flawless look. Inika makeup and skincare feels luxurious to use and leaves you with radiant, glowing results. Your skin will love them, and so will you.

Want to find out what's in Inika Makeup? Or want to find out more about Inika's certifications? We've created an Ultimate Guide to Inika to help answer some frequently asked Inika questions. Read our guide to Inika here.

Inika believes that beauty stems from health. Inika believes beautiful is more that skin deep. When it’s real and natural, beauty has the power to transform the way we feel. Being beautiful is more than how you look. It’s holistic, from the food you eat to the air you breathe.

With Inika, you can always be confident that you are being good to yourself, looking your best – all without having to compromise. Inika's promise is simple. Everything we create is healthy and never harmful. Inika exists to make beautiful healthy.

Want to know which Inika shade is for you? We've got you covered!