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Flawless face makeup makes the perfect foundation for any look, and ICONIC London have got you covered. Whether you’re a total glow getter or just after the bare essentials, face makeup is where it all starts.

 

Be all about that base with the Pigment Foundation Sticks, a full-coverage stick foundation with a creamy texture. With 18 shades and a semi-matte finish, these are perfect for keeping in a handbag for touch-ups when you’re out and about. These multi-tasking miracle sticks are also perfect to use for a cream highlight and contour - just go two shades lighter than usual for highlight and two shades darker than usual for contour.

 

Foundation is just the beginning - take your look to the next level by trying out one of ICONIC London’s highlighting, contouring or strobing products.


Wait - what is strobing?

You’ve heard of highlighting and contouring, but what exactly is strobing? Strobing is a highlighting technique that creates a dewy, shimmering finish and a less sculpted look than contouring. Instead of creating shade on the face, you simply enhance your existing features. The ICONIC London Strobing Stick is the perfect choice to try out this technique and has even been used by Kim Kardashian.

 

The ICONIC London Strobing Stick has a shimmering, dewy finish that can easily be built up to control your level of glow, and a size and shape that means you can precisely control how much you apply. Try applying the Strobing Stick onto the cheekbones, the bridge of the nose, your chin, the centre of the forehead, under the brow bone and on the cupid’s bow. For a perfectly sculpted face,

 

ICONIC London offer a range of contour products, with a variety of finishes for every skin type:

  • For a matte contour: Try the Powder Contour Palette or the Pigment Foundation Sticks. A great choice for normal to oily skin types.

 

  • Do you prefer a satin finish? Try the Cream Contour Palette. With a soft and creamy yet blendable texture, this palette is perfect for normal to dry skin.

 

  • Just give me shimmer! The ICONIC London Illuminator or Strobing Stick is perfect for you. With buildable textures, achieve anything from a gentle glow to all-out festival glam. 

 

Are ICONIC London Face products Cruelty-Free?

All ICONIC London products are Peta-certified Cruelty-Free, and the Illuminator, Prep-Set-Glow and Brushes are vegan.

 

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Recent reviews on Face products

ICONIC London Prep-Set-Glow
ICONIC London
ICONIC London Prep-Set-Glow
$50.00

Good but not great

I have used better glowy mists. This one contains too much shimmer and sparkle. I wouldn’t purchase this again. If you do buy it I would recommend using it under your makeup but not to set your makeup cause you’ll just end up being a sparkly mess.
ICONIC London Strobing Stick
ICONIC London
ICONIC London Strobing Stick
$60.00

Original

So creamy and blendable. It applies very easily and gives a subtle glow. Can apply with foundation too for a natural glow.
ICONIC London Prep-Set-Glow
ICONIC London
ICONIC London Prep-Set-Glow
$50.00

Fancy face

I repurchased this after receiving a deluxe sample. I can't comment on how well it sets my makeup (as i still use the skindinavia spray) but FAR OUT the shimmer and glitter on your face. It's perfect, the glitz and glow is so nice. A light spritz is fine for work, and for everything else go to TOWN.