elf Hydrating Face Primer
SIZE: 14ml

4.1 of 27 reviews

4.1 of 27 reviews

$14.00

In Stock

In Stock

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Own it from $10/week
afterpay
4 installments of $3.50
paypal
zippay
Own it from $10/week

Most Helpful Positive

I like it

Jess

For the price it’s great, makeup goes on well over it

Is this for you?

elf Hydrating Face Primer is a multi-purpose primer that will prepare your skin and enhance your makeup application for smoother, longer-lasting wear.
  • Cruelty Free
  • Vegan

What customers say

GREAT - 84% recommend

4.1
Read all reviews

Skin Concern:

  • Dull, dry or dehydrated skin
  • First signs of ageing

Skin Type:

  • Dry
  • Normal to dry
  • Normal to oily
  • Oily

Frequently bought with

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elf Hydrating Face Primer Reviews

4.1 of 27 reviews

84% recommend this product

  1. 11

  2. 11

  3. 3

  4. 1

  5. 1

Most Helpful Criticism

Maybe I'm just using it wrong?

Georgia

Used it maybe half a dozen times but it always, always pills on me. I've tried a few tricks, not over working my skin once its on, using the tiniest amount, usi...
  1. I like it

    Jess

    For the price it’s great, makeup goes on well over it
  2. So smooth

    J

    My makeup goes on lovely over this
  3. Nice primer

    Natalie

    Nice primer it's just like a normal primer it's good
  4. Nice and smooth

    Jess

    This is the first primer I’ve ever used. It feels really nice and smooth and my makeup goes on well over it
  5. Maybe I'm just using it wrong?

    Georgia

    Used it maybe half a dozen times but it always, always pills on me. I've tried a few tricks, not over working my skin once its on, using the tiniest amount, using more, using onlu liquids or only powder over top but I have no luck and always end up with a less than perfect finish on one side typically around my eye. Lucky it wasn't an indulgent purchase!
  6. Don't bother

    Bridget

    I heard people raving about this product so I thought I would try it as it's good value. The texture was not good and did not really sit on my skin very well. It dried out my skin as well which I couldn't handle.
  7. Decent primer

    Jacie

    Decent primer I like it , gives a smooth base ready for foundation
  8. Makes my skin look glassy

    Bec

    So hydrating it gives my skin that glass effect
  9. Nice primer

    dimple

    It's a nice primer and hydrating as well. It glides on skin smoothly and makes makeup last long. It's very affordable too. Good job elf.
  10. primer

    Zhaowei

    This product works and smells amazing! I highly recommend trying this if you haven't already.
  11. awsome base

    liza

    this creates the perfect base for makeup, plus the price is great
  12. Hmmm...

    Miki

    I think the jury might be out on this one for me.. I had heard good things about this primer so purchased a bottle, because at $16, why not?
    Well, the pump bottle works fine, and the primer goes on nice and smooth.
    But the smell! The smell is just not sitting right for me. Granted once you have laid your foundation on top you can't smell it anymore. But I find applying it is off putti...
    Read More
  13. Great!

    Jen

    Does a pretty good job at holding my makeup in place for the day and keeps my face from getting too shiny. Wasn't expecting much from this but I was pleasantly surprised!
  14. Silky hydrated base for makeup!

    Lisa

    Love this product! I bought it on a whim between pays actually and have never looked back! It completely evens out my skin tone leaving a beautiful satin finish - I've even used it alone without make up and feel very confident leaving the house!
  15. Mixed feelings

    embeer

    This primer feels beautiful on the skin: smooth and hydrating. However I find that it makes my makeup take a while to set and can make my make up move or run off easily more so than other primers I have used. However, given the price I was not expecting perfection.
  16. Does its job!

    Libby

    Hydrating and smooth application and finish. Really good price too. Does run out quickly though.
  17. Super hydrating

    Megan

    I have quite dry skin, and this works really well. I use this when I have ran out of my Bobbi Brown stuff. And it's definitely a good affordable option!
  18. Pretty good and amazing value

    Monica

    It’s a great primer. Best of all it is incredible value. Just use sparingly as it’s easy to use too much and feel a bit cakey
  19. Best for my dry skin days

    Ira

    Price wise best primer for my dry skin days..as its quiet hydrating n provides best base for foundation application.
  20. Affordable

    Sha

    Very affordable and great for calming dry patches. Foundation stays on longer on my dry skin and doesn't flake off as much when I wear this.
  21. Primer

    Mel

    I ordered this primer to try something different when it arrived i was excited to try it but was really let down. I couldn’t get past the smell of it, it smelt like burnt plastic and dried before i could speed it will stick with my original primer over this
  22. Affordable

    brittany

    This primer does a good job and hydrates my face before foundation.
  23. Good

    Peter

    I least expected the smell. The product itself works well, but the smell just overpowers any good reasoning I have of using this.

  24. Love

    Bee

    Nice and moisturising on the skin, great for the value!
  25. Good value

    Kaylah

    Wasn't expecting much from this but I was pleasantly surprised! Does a pretty good job at holding my makeup in place for the day and keeps my face from getting too shiny
  26. Affordable alternative

    stacey

    This product is affordable compared to other face primers and is very hydrating. Perfect option for a cheaper primer, particualrly for everyday wear.
  27. Good for the price

    Sel

    I have dry skin and I wanted a primer to make my foundation look less cakey. This primer definitely works and makeup applies smoothly, but my skin didn't actually feel "hydrated." I'd recommend it because of the low price point and it makes a matte foundation look less 'flat.' Probably wouldn't be suitable if you have extremely dry skin though.
  28. Review & Earn
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