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Here’s the scoop: Clean Beauty doesn’t have to mean living your life sunning your nether-regions, blending mung bean powder into smoothies and forgoing Netflix and Chill for Savasana and Sauerkraut. 


And hey - if your inner voice is all Gwyneth, all the time - then power to you! You do you, boo. We see you and we love you.


But for most of us? It’s all about balance. Our Clean Beauty category aims to equip you with the information and products - how you incorporate them into your lifestyle is up to you. No judgements here. We all come to beauty with different end-goals.


When it comes to Clean Beauty, the language can get really complicated. Natural. Green. Organic. Chemical Free. Vegan. Paraben Free. Cruelty Free. Sometimes these phrases blend into meaningless - and sometimes they mean a whole lot. 


That’s where we step in. We’ve decoded the lingo and separated the phenoxyethanols from the methanols (Still all jargon? Don’t worry, we’ve got your back). We’re all about formulations, so we’ve decided which ingredients we simply won’t include in our Clean Beauty category. For the category as a whole, that means all products contained within are:


Cruelty Free. Paraben Free. Mineral Oil Free. Phthalate free. Polyethylene (microbead) free. Formaldehyde free.


The “free-from” list goes a little deeper when you dive into our subcategories of Clean Skincare, Clean Hair Care, Clean Makeup and Clean Fragrance, depending on what’s relevant for each section. Only want to shop Vegan products? There’s a place for that. Cruelty Free seem more achievable for you? That’s covered too.


Whatever space you find yourself in along the Clean Beauty journey, we’re with you. With unbiased reviews from the online beauty community we’ve worked so hard to foster and articles about our office faves, Clean Beauty at Adore is curated, considered and conscious. 


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Clean Beauty

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Clean Beauty, articles & community

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Recent reviews on Clean Beauty products

Olaplex No.5 Bond Maintenance Conditioner 250mlOlaplex No.5 Bond Maintenance Conditioner 250ml
Olaplex
Olaplex No.5 Bond Maintenance Conditioner 250ml
$49.95

A bit too heavy - but will help repair your hair

I really want to love this product and have been using for a few months now. Yes, it has definitely helped improve the overall condition of my hair. The major downside for me is it feels quite heavy on my hair. Even after through rinsing, once my hair dries it is still greasy. I probably would not repurchase, as my hair has recovered really well. But would still recommend if you need to bring your...
Olaplex No.4 Bond Maintenance Shampoo 250mlOlaplex No.4 Bond Maintenance Shampoo 250ml
Olaplex
Olaplex No.4 Bond Maintenance Shampoo 250ml
$49.95

Revived my dry damaged hair

I have been using this and the conditioner for a few months now and my hair is finally coming back to life. You dont need a lot of product so it lasts quite a while. I use this maybe once a week and my hair is growing back stronger and is much healthier looking. I had quite bad breakage and my hairdresser was really impressed with how well my hair has recovered. The breakage has grown out and is n...

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