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From cult-classic mascaras and long-lasting eye primers to stunning eyeshadow kits and foolproof cream shadows, Benefit Cosmetics has everything you would ever need to achieve any desired eye-makeup look. These professional products offer high-performance quality encased in iconic packaging that is gorgeous and girly.

The award-winning They're Real! Mascara kick-started a whole range of They're Real! products, all developed to deliver breathtaking makeup looks that are serious head-turners. The original They're Real! Mascara uses a precision tip to lengthen, curl, and volumise lashes you never even know you had. When the Jet Black mascara became a fan favourite, Benefit expanded the range to include stunning Electric Blue and Brown mascaras for both vibrant and natural looks.

They're Real! now includes much more than the iconic mascara. Innovative They're Real! Beyond Belief Push Up Liner, They're Real! Remover, They're Real! Tinted Eyelash Primer, and They're Real! Big Sexy Eye Kit have joined the range.

For a bold eyeliner look, They’re Real! Push Up liner is a waterproof gel liner in a pen applicator that delivers strong, smudgeproof definition in one swipe for bigger, bolder eyes.

Make your eyes appear brighter and brighter with Benefit’s Ooh La La Lift undereye correcting liquid. Designed for application just under the waterline, this magic pink balm brightens the eye to make your eyes look awake. Cooling ingredients perk up the skin for a fresh feeling.

The other star of Benefit’s mascara range, Roller Lash Mascara is the ultimate mascara for long-lasting curl. Inspired by hair rollers, this unique curl-setting formula helps lift, separate, and curl the eyelashes for a beautiful wide-eyed look.

very occasion with a soft and silky formulation in 12 gorgeous matte, satin, and sheen shades.

Prep your eyelids for perfect, long-lasting colour with Benefit Stay Don’t Stray Eye Primer. This long-lasting eyeshadow primer smooths any creases on the eyelids for even application of your favourite eyeshadow. The product hydrates lids too,keeping your colour bright and even.

Look like a makeup professional with the They're Real! Big Sexy Eye Kit, a compact containing 3 eyeshadow duos and a custom ShadowBlender. You can quickly and easily blend out three sexy eye looks, no matter your skin tone or style.


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Recent reviews on Eyes products

Benefit BADGal Bang Volumising Mascara Mini 4gBenefit BADGal Bang Volumising Mascara Mini 4g
Benefit Cosmetics
Benefit BADGal Bang Volumising Mascara Mini 4g
$21.00

Love Love Love!

This Mascara is a god send, it volumises without clumping, doesnt flake and is easy to remove. I have very long lashes and many mascaras leave me looking like a panda after a few hours but this mascara doesnt, I also love the smaller size, I bought it to test as I didnt want to spend the extra and find I didnt like it, but the small size is perfect for my purse and it’s so cute, I also don’t use it much so the fact that I am not wasting mascara by having it dry out before I finish the tube is great.
Benefit Roller Lash Mini Curling MascaraBenefit Roller Lash Mini Curling Mascara
Benefit Cosmetics
Benefit Roller Lash Mini Curling Mascara
$23.00

Soooo good

I got this as a sample and I am obsessed!!! It really does as it claims my lashes are separated and curled and lasts all day! No flaming or smudging and really curls so easily. Going to purchase full size once this mini runs out!
Benefit Roller Lash Curling MascaraBenefit Roller Lash Curling Mascara
Benefit Cosmetics
Benefit Roller Lash Curling Mascara
$43.00

Love

I love this mascara. It separates lashes nicely and is black. Brush is amazing at grabbing l

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