Women have been adding colour to their lips for centuries, and no shade is more classic than red. Red says powerful, alluring, elegant and romantic – but how come so many of us get it so wrong? Instead of looking fantastic, we end up looking clownish, drained of colour or with smudges on the teeth and surrounding skin.
It’s time to say goodbye to all of this, with the ultimate red lipstick – Yves Saint Laurent’s Dangerous Reds collection. This line is the stuff that dreams are made of! The creamy texture, the intense pigments and the jaw-droppingly stunning gold cases will make you fall in love – and there’s nothing more French than that.
Let us show you how just one swipe will reveal your inner goddess…
PICK THE RIGHT SHADE
Pick a true red for fair skin. With doll-like porcelain skin, a true apple red will add lovely colour and contrast. Look for shades that have blue undertones (rather than yellow) to bring out a warmth in your skin tone. Try Rouge Lacque or Le Rouge
Try a coral-red for olive skin. Your skin is already perfectly accentuated with reds that have a golden undertone. Rather than going super orange, find a red with very subtle pumpkin-y undertones. That will keep your lips looking sophisticated rather than costume-y. Try L’Orange or Extreme Coral.
Go for a purple-red for dark skin. Deep chocolate skin paired with a purple-based red creates an incredibly chic look. Find a red in the same colour as an under-ripe plum, preferably with a bit of gold iridescence or shimmer. Try Rose Stiletto or Prune Virgin
PICK THE RIGHT FORMULA
Consider a matte red. The is the most chic look of all. Matte lipsticks are the longest-lasting and won’t feather over time, making them ideal for a long day at work or a night out. You’ll love The Mats.
Try a glossy red. For a more modern red look, try a gloss. Unlike the sparkly ones of our pre-teen days, glossy reds are now made to add a sophisticated touch to your lips. Wear this as a stand-alone colour, or layer it over a matte shade for extra long wear. We heart Glossy Stain.
PERFECT THE APPLICATION
Outline your lips with a highlighter. To prevent feathering, use Yves Saint Laurent Touche Eclat around the outside of your lips, particularly on the cupid’s bow. Gently blend the outer edge of the line for a more natural look. This will draw attention to your lips and create a greater contrast between the red of your lips and the natural tone of your skin.
Apply the lipstick. Apply a smooth, even coat of lipstick to the complete surface of your lips. You can apply it directly with the bullet, or use a lip brush for a more precise application. Make sure to pucker slightly so expose the soft center of your lips, an area often forgotten about.
Remove any excess lipstick.Take a leaf out of models’ books – place your index finger in your mouth and move it around gently, before pulling out again slowly. The rogue lipstick will now be on your hand rather than your pearly whites!
Check your lipstick often and re-apply when necessary. Red lips are notorious for fading or feathering over time. Wipe off any that has bled outside your pout, and put on more lipstick every few hours.
Want further inspiration? See Yves Saint Laurent make-up artist, Phoebe Witney weave her magic with Dangerous Reds in our exclusive video tutorial.