Eye makeup is a great way to bring out the natural beauty of your eyes. Our range of eye shadow includes powder and cream eyeshadows; try a neutral shade for a natural look, or get adventurous with colour!
Eye liner is a must to define your lashline - ... read more >>
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Eye makeup is a great way to bring out the natural beauty of your eyes. Our range of eye shadow includes powder and cream eyeshadows; try a neutral shade for a natural look, or get adventurous with colour!
Eye liner is a must to define your lashline - choose from our range of soft smudgeable eyeliner pencils, dramatic liquid eyeliners or long-wearing gel eyeliners.
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Eye shadows are a great way to add contour and depth to the eyes or a zing of colour! Eye shadows are available in different textures for different looks and finishes. Don’t forget to use a primer!
Getting started…..
Eye Primer/Base - Why? The eye lid is super duper oily, thus a lot of us find our eye shadow creases throughout the day, or even comes right off, and what a waste of all that glorious effort.
A good quality eye primer is not only going to ensure that your shadow stays intact all day, but it will also bring out the true color of your eye shadow. Ever bought a seemingly brilliant coloured eye shadow only to get home, apply it and find it looks a little bleh?
Matte – Suitable for all ages, great for creating depth and smoky looks. Can be a bit tricky to blend, especially darker colours, so make sure a skin-coloured shadow is applied on the lid before application.
Satin – Suitable for all ages, nice natural sheen compared to a matte shadow and generally easer to blend.
Pearl – Suitable for all ages, beautiful opaque finish but not glittery/shimmery.
Shimmer – Suitable for all ages, can be used with a matte to spice things up a bit. Shimmer not to be confused with glitter. Shimmer is much more refined, sheer and complimenting even on a mature skin. If you’re not too confident, use matte shadow colours with one shimmer.
Glitter – Has visible pieces of glitter throughout product. Can be super glamorous when used in moderation, mature skins, beware!
Cream – Beautiful texture, super easy to blend and create great looks quickly. Can be applied with the finger. Most will crease and definitely will require a good quality eye primer underneath. Gives that glossy, polished look.
Loose Shimmer – Gorgeous colour ranges, a wide range of effects can be achieved with loose shimmers. Bear in mind you must wear a primer underneath or most of the colour will fall off throughout wear.